Buzz Marketing for Technology

OCTOBER 30, 2008

Jeff – Moving the business model from broadcast to a narrowcast model. Whopper Freakout – that spawned lots of parodies on YouTube – got a lot of hits and generated tons of traffic on the web. Don't care about the price of media as long as it meets the target CPA. The Apprentice integrated campaign mentioned Kodak 4.4

CMO 100

CMO Narrowcasting Peer-to-peer CPA 100

Vidyard

DECEMBER 4, 2013

Everyone knows the nagging feeling of eternity as you hover over the “Skip ad” button on YouTube, so it’s now more important than ever to consider how much time you actually have to hook your audience with your video marketing.

Video Marketing 53

Video Marketing Design Narrowcasting Sales Qualified Leads 53

Vidyard

MAY 9, 2013

Are you diving into YouTube analytics to optimize your online video content on an ongoing basis? then you’re probably with majority of marketers who do not frequently analyze their YouTube video marketing performance. If you answered “no” (and be honest!) Times have changed, and now watch time is King of the Hil l.

Video Marketing 51

Video Marketing Narrowcasting Planning Youtube 51

Vidyard

AUGUST 2, 2013

If you want a quick refresher, there have even been compilations such as The 50 Best Viral Videos of 2012 and YouTube Rewind 2012 Every now and then, a marketer seems to hit the jackpot by creating their own viral phenomenon. Most of the time, I advise my clients to forgo the word viral and just focus on delivering an awesome campaign.

Viral Marketing 50

Viral Marketing Narrowcasting Video Marketing Youtube 50

Vidyard

JANUARY 19, 2015

Facebook has expanded their video presence dramatically, and over 700 YouTube videos are shared on Twitter every minute. This may seem contradictory to the last question, but narrowcasting is another great way to use video to get your message to the right audience. Do You Want To Introduce Your Topic To a Wide Audience?

Video Marketing 50

Video Marketing Narrowcasting Campaigns Viral Marketing 50

Webbiquity

FEBRUARY 23, 2012

Circles enable you to ‘narrowcast’ messages…Suddenly, Google+ can enable micro-targeting via circles.”). You use Google as your search engine, Chrome as your browser, YouTube to watch videos, and Google Reader to read blogs. Google+ Pro Tips Round-Up: Week 1 by Business Insider.

Google 100

Google Tactics Tips Best Practices 100

Single Grain

DECEMBER 6, 2019

Video is by far the most popular way customers want to learn about new products : And don’t just think YouTube. Imagine that you’ve recorded a video for your YouTube channel. Instead of just publishing it on YouTube, you could also: Get it transcribed so you have a text version of the video. The Complete Guide to YouTube SEO.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145