Engagement is Everything: Our Takeaways from Marketing Nation 2015
Vidyard
APRIL 17, 2015
Targeting employees in the accounts-payable space, Taulia narrowcasts their content to appeal to specific goals and needs, as evidenced by their P2P superheroes series: Salman Khan backed up this idea during his day two keynote about the educational videos he created, saying “I wasn’t trying to go viral.
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