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The Cloud Must Go On – How to Catalyze a PR Win into Revenue with Marketing

Adobe Experience Cloud Blog

Here’s an amazing example of how you can transform press into celebrity with effective, multi-channel marketing. More than 40K attend this software technology conference, and many expect to hear each year from Marc Benioff, CEO and chairman of salesforce.com. Think about your last trade show or live seminar.

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Event Lead Management: What You Need To Know Before Your Next Live Event – Webinar Transcription

Lead Liaison

And based on some recent sales we actually found that 98% of attendees to a live event or a trade show generate some kind of social media content. I called it the 2018 Webinar Trade Show because I’m not ultra-creative. So here we are one of our webinar, we’re talking about trade shows, there we go.

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Kwanzoo Builds Content for Cross-Channel Marketing

Customer Experience Matrix

I first bumped into Kwanzoo about a year ago at a conference trade show and was frankly puzzled at what they offered. Data captured by Kwanzoo can be directly posted to Eloqua , Marketo , Constant Contact and Salesforce.com. Kwanzoo also provides a powerful editor to build the Web pages and offers. True enough.

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LeadLife Mixes Advanced and Simple Features

Customer Experience Matrix

But it lacks other features that are equally advanced: approval workflows, templates linked to deployed content, split tests, campaign actions to update data values, support for channels beyond email, and, most important, any way to direct leads from one campaign to another. Conditions can also define waiting periods in multi-step campaigns.

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Marketo’s Greatest Blog Hits of 2011

Adobe Experience Cloud Blog

The Cloud Must Go On – How to Catalyze a PR win into Revenue with Marketing – See how salesforce.com used social media as part of a multi-channel marketing campaign to turn a bad situation into success. Here are our top 4 posts from 2011 talking the talk and walking the walk to help you light up your revenue.

Marketo 48