Marketing Insider Group

JANUARY 2, 2024

Optimize for Mobile and User Experience Ensure seamless accessibility across devices and an intuitive user interface. However, with the rise of remote work, mobile absolutely must be a priority as well. Compress images, leverage browser caching, and use Content Delivery Networks (CDNs) to enhance speed.

SEO 251

SEO B2B Work Management Long Tail Marketing 251

AgencyEA

JULY 24, 2018

Do you want to network with me?”. This is today’s B2B networking. However, networking is a main draw for conference attendees, so with an unsuccessful networking experience, you may lose return or future new attendees. Guided discussions – The intimacy of breakout sessions facilitates great networking.

B2B 60

B2B Conference Blast Campaigns Landing Pages 60

Marketing Insider Group

MAY 17, 2021

Interaction and networking – Increase in exchanged private and public messages, 1:1 video calls, group chats, and other interactions during the event. Brand awareness – Maximum brand awareness for sponsors and exhibitors on the event platform and mobile event app. Event Networking Strategy. Event Networking Strategy.

Webinar Metrics 261

Webinar Metrics Organization Marketing & Strategy Merchandising 261

Webbiquity

AUGUST 18, 2020

Today’s virtual event platforms are adding features like virtual expo halls and exhibitor booths, 3D environments and avatars, social media integration, gamification, one-to-one video networking, content libraries, and detailed attendee activity analytics. Give visitors a virtual briefcase that lets them download anything they see.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Webbiquity

AUGUST 24, 2021

70% of YouTube video views are on mobile devices. Those are just a few of the social network-specific findings from the recently-released Digital 2021 Global Overview Report , compiled by We Are Social and Hootsuite. An astounding 81% of Facebook users globally are mobile-only. and 38 million in the U.K.

Social Networks 292

Social Networks Stats Spyware Mobile Advertising 292

Marketing Insider Group

APRIL 19, 2021

Networking is one of the main points of attraction for the majority of events, and it is often an event element that creates lasting memories for attendees. This is why event organizers should make networking a top priority when planning virtual events. Facilitate Networking through Sponsorship and Exhibition.

Enterprise Management 338

Enterprise Management Peer-to-peer Merchandising Marketing Management 338

Salesforce Marketing Cloud

MARCH 19, 2024

The Serviceblazer Community includes a fast-growing group of Field Serviceblazers who offer valuable insights from the mobile workforce. Expand your network Joining the Serviceblazer Community opens the door to a network of like-minded peers. Discover how on Trailhead, Salesforce’s free online learning platform.

Communities 135

Communities Peer-to-peer Work Management Thought Leadership 135

ClickZ

JANUARY 19, 2023

A mobile friendly website also means a lot more than just ‘working’ on mobile. What makes websites mobile friendly? Although ‘mobile friendly’ when it comes to websites in simple terms means the website in question is available on mobile, there is a lot more to consider when looking to make a site truly mobile friendly.

Marketing Websites 134

Marketing Websites Bandwidth Mobile Marketing Fulfillment 134

Marketing Insider Group

AUGUST 17, 2020

To make this happen, you have to create immersive learning experiences, fun activities, and networking opportunities for online attendees. You can place brand content and ads from your exhibitors and sponsors in strategic locations for the audience to see on your virtual platform or mobile event app. During the Event. Event Mentions.

Lead Ranking 356

Lead Ranking Lead Scoring Co-Registration Banners 356

Salesforce Marketing Cloud

JANUARY 17, 2024

The Service Trailblazer Community includes a fast-growing group of Field Service Stars who offer valuable insights from the mobile workforce. Expand your network Joining the Service Trailblazer Community opens the door to a network of like-minded customer Service Stars. Join the Service Trailblazer Community today!

Work Management 132

Work Management Peer-to-peer Service Communities 132

Marketing Insider Group

JANUARY 12, 2021

Create Special Packages for Your Mobile Event App. Create Special Packages for Your Mobile Event App. You might offer an additional sponsorship package to feature on your mobile event app. We’re sharing some of these proven tips with you so that you can implement those that are right for you during your upcoming event.

Tips 307

Tips Co-Registration Microsite Pricing 307

Webbiquity

OCTOBER 10, 2017

Google recently announced that over 50% of searches globally happen on mobile. B2B decision makers are using a mobile device for their research 42% of the time! So clearly, mobile search is not just a B2C phenomena. But organic search is not the only reason you should invest in mobile. Reports argue that in the U.S

Mobile Marketing 241

Mobile Marketing B2B Marketing Marketing & Strategy Marketing Strategy 241

Unbounce

DECEMBER 1, 2021

So, if your advertising strategy doesn’t involve mobile platforms, you’re missing out on millions of opportunities to raise awareness of your brand and boost your revenue. Why not give advertising on a mobile ad platform a shot? What Are Mobile Ad Platforms? The Top 4 Mobile Ad Platforms. Facebook Ads Manager. Google Ads.

Mobile Marketing 139

Mobile Marketing Cost Per Thousand Cost Per Click Marketing & Strategy 139

Webbiquity

FEBRUARY 16, 2023

By future-proofing through mobilization, B2B marketers will be able to develop more efficient and effective ways of working. Podcasts have become a popular channel for promoting B2B marketing thought leadership, improving brand awareness, and networking with clients.

Trends 306

Trends B2B Marketing B2B Thought Leadership B2B 306

Go Beyond SEO

APRIL 16, 2024

Implementing a responsive design that adapts to different devices ensures that potential customers can access your website seamlessly, whether they are using a desktop computer or a mobile device. Responsive Design: With the increasing use of mobile devices, it’s vital to have a website that is optimized for mobile viewing.

Design 78

Design Marketing Websites Effectiveness Lead Ranking 78

Martech

AUGUST 18, 2023

Over 90% of retailers are investing in AI to improve the shopping experience and either have an active retail media network or plan to have one within two years. 60% of shoppers say they have used their mobile device while in the store (shop assistants are using mobile devices more too). Loyalty data helps drive revenue.

Media 96

Media Mobile Advertising Loyalty Social Media 96

Huptech Web

MARCH 1, 2024

Larger files strain network resources, leading to slower loading speeds, especially in regions with limited internet connectivity. Overloading requests add more load time to servers and clients, especially mobile devices and high-latency networks. Provides scores for mobile and desktop.

Lead Ranking 52

Lead Ranking Lead Scoring Tips Best Practices 52

Digilant

DECEMBER 19, 2023

Brent notes a significant shift toward cookieless environments, particularly in CTV and mobile. We are seeing that cookie environments are eroding since advertisers have been proactively investing in CTV and mobile solutions. In terms of audience targeting, what changes should advertisers expect?

Advertising Agencies 128

Advertising Agencies Advertisements Advertising Paid Search Agency 128

illumin

DECEMBER 1, 2023

Brands need to utilize various channels, including mobile, video, display, and voice ads, to reach customers as they consume entertainment on different devices. Networks’ opening up to programmatic advertising According to eMarketer, in 2023 more TV networks opened up to the idea of greater budget fluidity.

Advertising Agencies 104

Advertising Agencies Advertisements Advertising Trends 104

Martech

SEPTEMBER 28, 2023

Advertisers who participate in Spotify’s Video Takeover ad experience — seen by users on mobile, tablets and desktops — will now be able to add CTV as an option. CTV Partner Network. The Roku partnership is an early move in building out Spotify’s CTV Partner Network. Why we care.

Paid Search Agency 121

Paid Search Agency Ads Video Marketing Advertising Agencies 121

AgencyEA

NOVEMBER 24, 2018

Do you want to network with me?” You’re inches away from each other. Do you dare look up? They’re looking back. You make eye contact. You both hold the same burning question in your eyes. “Do But neither of you makes a move to speak. The eye contact has been going on too long. […].

B2B 58

B2B Contacts Thought Leadership 58

Martech

MARCH 21, 2024

While we wait on alternative IDs to sort themselves out, a complete reliance on first-party data still isn’t ideal, especially for smaller partners who must rely on retail media networks to provide them with that first-party data.

Advertising Agencies 122

Advertising Agencies Advertisements Advertising Work Management 122

Martech

OCTOBER 5, 2023

Georgia-Pacific advertises its popular paper brands — including Brawny, Angel Soft and others — on retail media networks. Q: Why did you decide to start advertising Georgia-Pacific brands on retail media networks? A lot of consumers started downloading mobile apps to do their pickup or delivery orders.

Advertising Agencies 116

Advertising Agencies Media eCommerce Cost Per Click 116

readwrite

JUNE 7, 2010

InMobi , one of the world’s largest independent mobile ad networks, just announced that plans to enter the U.S. following a soft launch in January – is currently one of the strongest mobile advertising players in the Asia Pacific market and also has a strong presence in Africa and Western Europe. advertising market.

Network Marketing 40

Network Marketing Mobile Marketing Paid Search Agency Mobile Advertising 40

Martech

JANUARY 10, 2022

Today, T-Mobile announced the acquisition of Octopus Interactive, an adtech platform that manages a network of interactive screens in Uber and Lyft ridesharing cars. The move expands the T-Mobile Marketing Solutions business, while opening it up to a younger audience and tech-forward media partners.

Advertising Agencies 110

Advertising Agencies Mobile Advertising Marketing Management Curation 110

Martech

JANUARY 5, 2024

In recent years, many retailers have built out retail media networks (RMNs) to attract advertisers and improve customer experience with favorite brands and products. Standardization as RMN matures Last year, IAB rolled out RMN guidelines for public comment to generate substantive talks about how to compare apples to apples between networks.

Media 111

Media Advertising Agencies Paid Search Agency Forrester 111

RebelMouse

SEPTEMBER 8, 2022

In May, when several of our partners notified us of a substantial drop in Facebook Instant Article (FBIA) traffic, we investigated mobile Facebook traffic across the Chartbeat network to find out if these were isolated incidents or indicators of a greater shift in platform or reader behavior. Key Takeaways From the Data.

Traffic 89

Traffic Facebook Privacy Custom Publishing 89

Outgrow

APRIL 17, 2024

About our guest: Yue Wang , Head of Advanced Network Research at Samsung Electronics, is a trailblazing leader in 6G innovation. Leading a dynamic team, she drives research in network architecture and AI-native networks, earning recognition such as the ‘Chinese Women of the Year – Technology’ Award.

Network Marketing 52

Network Marketing Work Management Marketing Management Research 52

Navigate the Channel

DECEMBER 19, 2023

With digital transformation, shifting consumer expectations, and a mobile-first mindset, the world of B2B marketing is undergoing a significant transformation. Platforms like LinkedIn, Twitter, and even Instagram provide opportunities to engage with a broader audience, share valuable content, and network with industry professionals.

Tactics 73

Tactics B2B Marketing Multi-Touch Attribution B2B 73

Aberdeen

MARCH 30, 2023

Mobile technology has become a vital component of how we connect, collaborate, and operate in today’s fast-paced corporate environment. Instead, we’ve made mobile phones and devices our major means of communication at work.

Business 89

Business Customer Satisfaction Efficiency Work Management 89

Sprout Social

AUGUST 2, 2022

But like on all social networks, trends on YouTube come and go. This new mobile-first feature allows the platform to capitalize on the fact that 70% of its viewership comes from mobile devices. trillion industry by 2025, and every network is vying for their piece of the pie. Current and emerging YouTube trends.

Youtube 138

Youtube Trends Marketing & Strategy Content 138

Thinkers360

MARCH 22, 2024

Thinkers360 is an opt-in network of the world’s foremost B2B thought leaders — including academics, advisors, analysts, authors, consultants, executives, influencers, and speakers — with over 100M followers on social media combined. Help us grow the Thinkers360 community by inviting them to participate by sharing their own content today!

B2B Thought Leadership 141

B2B Thought Leadership Work Management Thought Leadership B2B 141

SpotMe Blog

MAY 27, 2021

With built-in networking, personalization, content and analytics features, SpotMe now offers the most comprehensive hybrid event experience for you and your audience. Relationship-building : Whether people meet face-to-face, or over the built-in video chat, don’t leave networking to chance at your hybrid events. Hybrid-ready.

Knowledge Base 98

Knowledge Base Video Marketing Features Analytics 98

Martech

MAY 13, 2022

Mobile marketing allows marketers to meet their customers where they are, which today is the default. The advent of mobile technologies like 5G is also allowing marketers to deliver, or conceive of experiences, that augment the experience. Mobile is a key component of cross-channel campaigns (TV, OOH, Print). billion people.

Mobile Marketing 125

Mobile Marketing Work Management Marketing Automation Services Marketing Management 125

Salesforce Marketing Cloud

AUGUST 24, 2022

For companies, that starts with creating agility across online and mobile commerce channels. Tip #1: Offer faster mobile commerce experiences. With mobile commerce getting more popular every year and margins tightening by the minute, it’s never been more important to optimize your mobile commerce experience.

Tips 98

Tips Fulfillment Work Management Marketing Management 98

Stevens & Tate

JUNE 6, 2022

For companies that already advertise to prospective customers on mobile devices, or who have organic search presence, there are numerous elements of their online presence that need to be checked, tested, and, where appropriate, changed. The changes are going to make knowing the speed of a mobile site essential.

Adwords 103

Adwords SEO Effectiveness Lead Ranking 103

Martech

MARCH 28, 2022

The report found that 58% of traffic came from mobile devices last year, a 9% drop YOY. Of the 12 sectors studied, mobile generated the most traffic for the luxury goods’ sites, with 76% of visitors coming from that channel. The study also found that desktop had a 91% higher average order value than mobile.

Traffic 98

Traffic Mobile Marketing Advertising Benchmark User-Generated Content 98