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Thursday, July 22, 2010
Smart phones, tablets, laptops and mobile broadband cards have all changed the way we access the internet. To better illustrate the growing mobile marketing opportunity, take a look at these infographics. The Size of the Mobile Market. Mobile Is Changing Social Media. Local Mobile Search. The Smartphone OS Market.
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Thursday, March 18, 2010
In my last post I focused on social-media marketing for business audiences, but in this post I’m squarely focused on MOBILE marketing, and I'll be regularly covering the remarkable B2B marketing opportunities of both of these emerging technologies in my columns. billion current mobile subscriptions projected to surge to 6.5 1024x768.
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Monday, July 12, 2010
Mobile websites designed to work within the confines of a smartphone’s small screen, limited navigation and slower Internet speeds can often be a handy work-around for BlackBerry users frustrated with the phone’s limited selection of apps compared to the iPhone and Droid app stores. Video. Travel. Business news. File sharing.
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Wednesday, March 31, 2010
Our January content marketing spending study showed that one thing was clear - marketers are desperate for more information about mobile marketing. 0160; Of all content marketing areas, only mobile marketing rose year over year re: educational needs (see the chart below). Growth of Mobile Marketing. Smartphone Usage.
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Tuesday, July 27, 2010
The mobile web. According to a Gartner report from earlier this year, the number of mobile phones that can access the web will exceed the number of PCs by 2013. And it will only take two more years beyond that for mobile phones to become people’s primary device for browsing the web. View Your Site on a Mobile Device.
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Sunday, July 4, 2010
Mobile is changing how (and where) business professionals communicate with one another and how (and why) they interact with B2B brands. And for B2Bs, mobile's arrival means their marketing must also change if they want to maintain a presence in the media where their audiences have already migrated. Forecasts. call for 5.8
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Tuesday, July 6, 2010
Android will win the mobile OS war.there, I’ve said it. love my iPhone, and so do millions of people worldwide, but it’s going to lose the mobile OS war. Tags: IT marketing Mobile Marketing Technology Apple Google mobile marketing mobile phones smart phones technology Not because it has the most apps, it doesn’t.
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Thursday, February 4, 2010
billion current mobile subscriptions projected to surge to 6.5 billion mobile connections by 2014, there's no denying it, marketers: Mobile has arrived—and it's changing how (and where) business professionals communicate with each other, and how (and why) business audiences interact with B2B brands. With 4.6
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Sunday, February 21, 2010
39; (that slideshow is located here ), I was also asked to hold a discussion around the topic of 'Why Mobile for B2Bs?" B2B Mobile Marketing: Why Mobile For B2Bs? B2B Social Media • B2B Mobile • About CK • Services • Contact •. Tags: B2B Mobile Marketing
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Wednesday, March 3, 2010
This is a two part series on the Marketing Edge highlighting mobile computing from the developers’ perspective and from the marketers’ perspective. This is a different way to consider your information as a marketer, mobile becomes a dynamic concept of information in a specific context instead of a distribution channel. Time 19:51.
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