Webbiquity

JULY 25, 2011

The second and third largest “search engines,&# based on volume of searches, aren’t search engines at all: YouTube and Facebook. And finally, your website and blog are no longer the only places that buyers may find you. If you’re not there, searchers aren’t finding you there. As in most things—with the basics.

Optimization 100

Optimization Microsite Digg Ideal Customer Profiles 100

Anything Goes Marketing

FEBRUARY 24, 2008

Kraft has an interesting new microsite that follows the life of Bob at his workplace and his quest to replace the existing coffee machine with a Kraft Tassimo. Here is a clip I found on Youtube. Some additional ideas may include advertising on The Office's (TV show) official website. You can check it out at www.whohiredbob.com.

Paid Search Agency 100

Paid Search Agency Long Tail Marketing Microsite Budget Programs 100

TrustRadius Marketing

OCTOBER 25, 2018

The affiliate generates a “passive income.”. And finally, in March 2017, Amazon gave the trend a boost by expanding the rates at which affiliate marketers can be compensated for generating sales. A big part of this shift is customers’ growing reliance on user reviews of products even in preference to traditional advertising.

Paid Search Agency 40

Paid Search Agency Microsite Custom Publishing User-Generated Content 40

EMagine B2B Blog

AUGUST 4, 2014

Businesses and corporations across the world are all embracing new forms of lead generation and sales tactics with social media savvy. Business professionals understand the concept and need for social media but struggle to determine the ROI or generate leads via the networks. By Hannah Beacham. A Multi- Network Effort. Not Forgotten.

Social Media 40

Social Media Traffic Tactics Media 40

Webbiquity

JANUARY 26, 2021

For example, microsites are no longer a productive tactic , other than for special-purpose uses such as new product launches or event promotion (in conjunction with paid advertising). Owned content (website and blog). The concept of being everywhere online gave this blog its logical (though hard to spell) name. Shared (social) media.

Paid Content 363

Paid Content Marketing AI Optimization Microsite 363

Webbiquity

JULY 10, 2018

Your B2B website and blog are the core of your content marketing efforts. A beautiful and effective website design is vital to attracting visitors, making a powerful first impression, engaging your audience, and compelling them to take a conversion action like subscribing to your blog or submitting a lead generation form.

Paid Content 210

Paid Content CMS Development Design Optimization 210

Adobe Experience Cloud Blog

NOVEMBER 15, 2012

Salesforce recently rebranded their social marketing application as the Marketing Cloud, and their website says you can use their solutions to “optimize campaigns from lead to close, on every channel”. Number of user seats. Forms Registration forms can be placed on landing pages, microsites, and the corporate website.

Marketing Automation Services 48

Marketing Automation Services Enterprise Management Work Management Marketing Management 48

Albacross

JANUARY 17, 2020

For us, these are the 3 top tools for 2020 – combined they result in a very powerful lead generating tool. Although generating outbound leads is not the most fun activity, Get Prospect has helped with managing that task. We’re also using reveal API solution which enables real-time website personalization. GetProspect.io

Marketing Automation Services 122

Marketing Automation Services Top of Funnel Budget Programs Work Management 122

Conductor

MARCH 26, 2020

The platform is good for graphic designers and marketers to quickly create interactive graphics, eBooks, infographics, microsites, lookbooks, and more without needing to write a line of code. As coronavirus-related searches across sites spike, Yext Answers offers a solution to manage and present answers in a much more user-friendly way. .

Marketing Analytics Tools 64

Marketing Analytics Tools Budget Programs Work Management Marketing Management 64

Outgrow

MAY 21, 2020

Did you know that Content Marketing costs 62% less, yet generates over three times as many leads as outbound marketing? Furthermore, it deals with infographics, website copy, video, and animations. Their marketing campaign drove over 16,000 visits to the brand’s website. Skyword generated 9,000 social and blog posts.

Advertising Agencies 52

Advertising Agencies Paid Search Agency iProspect Ad Agencies 52

Webbiquity

JULY 26, 2010

Add WordStream’s Advanced Keyword Tools to Your Website for free , June 8, 2010. B2B Voices ( Trade Youtube Twitter Leads Sales ). Your Website is Worth More than a Cup of Coffee , May 5, 2010. Reputation to Revenue ( Youtube Broadcast Course Organic Differentiation Media Promotion White Paper Trust ). June 7, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

SnapApp

APRIL 13, 2017

The campaign included content in multiple formats, engaging users at different points in their journey with unique content that stood out from the competition. The Wistia video platform has taken the marketing world by storm, providing video playback, SEO, and integration features that challenger YouTube just can’t offer. . .

Examples 48

Examples Microsite Marketing Management B2B 48

SnapApp

JULY 24, 2017

The campaign included content in multiple formats, engaging users at different points in their journey with unique content that stood out from the competition. This triggered logic ensures the user gets a personalized experience. . One of those pieces of content was this creative and dynamic assessment. . . HubSpot ROI Calculator.

Sales Management 59

Sales Management Top of Funnel Examples Marketing Management 59

Hubspot

FEBRUARY 15, 2017

as a convention site and leisure visitor destination," reads AVA's website. They span a wide array of industries and verticals, recognizing exemplary work on limited budget campaigns, to thought leadership, to lead generation programs. Since then, a microsite has been dedicated to the partnership. 3) B2B Marketing Awards.

Paid Search Agency 68

Paid Search Agency Paid Content Advertising Agencies Budget Programs 68

Webbiquity

FEBRUARY 21, 2017

Create and source user-generated content fast with simultaneous collaboration. Discover, review and curate content from blogs, news sites, Google Plus, Facebook, Amazon, Ebay, YouTube, Twitter, Flickr, Instagram, Wikipedia, or any RSS feed. Pricing: free or $10 per month/$100 per year per user. 1) Storify. 7) Pearltrees.

Curation 275

Curation Marketing Automation Services Tools Enterprise Management 275

ClearVoice

JULY 12, 2022

Marketing in video games continues to grow and progress—especially thanks to platforms like YouTube and Twitch where gamers can spend significant amounts of time watching others play video games. Example: The company hopes its marketing efforts to encourage teens to order a free tire gauge on its microsite don’t come up flat.

Paid Content 58

Paid Content Trends Examples Content Marketing 58

SnapApp

JULY 7, 2017

In a world where attention spans are getting shorter, and users are being bombarded with more static content and opt-in forms, it’s becoming harder for marketing teams to cut through the noise. How can you better qualify leads to free your sales team up to spend more time on revenue-generating activities? Interactive content.

Sales Qualified Leads 118

Sales Qualified Leads Top of Funnel High Quality Lead Paid Content 118

Webbiquity

FEBRUARY 24, 2015

The practice of SEO has (of course) changed considerably over the past few years, and Courtney Seiter recognizes those changes in this noteworthy guide explaining what exactly SEO is today, how search engines rank content, and what SEO professionals do now to optimize websites for search.

Tactics 100

Tactics SEO Lead Ranking Lead Scoring 100

Hubspot

MARCH 10, 2016

We've covered social media terms , content marketing terms , smarketing terms , email marketing terms , website optimization terms. When referred to in the context of marketing, it’s looking at the data of one’s initiatives (website visitor reports, social, PPC, etc.), heck, even marketing acronyms. Want to learn marketing analytics?

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28

DivvyHQ

NOVEMBER 22, 2017

When you have thousands of words to produce on a weekly basis, you’re gonna need a few extra tools to streamline idea generation, team collaboration, checking character counts, and all the other pesky small stuff that can turn into death by a thousand cuts. To avoid that, here are a few tools to help you create killer text-based content.

Budget Programs 40

Budget Programs Work Management Marketing Management Software 40

Content Standard

APRIL 15, 2016

Change a user’s browsing experience, and you change her perception of the brand. Click here to view the video on YouTube. Drumpf website and pick up a “Make Donald Drumpf Again” hat. The message has clearly resonated: Almost half a million users have downloaded the Chrome extension.

Trends 40

Trends Brand Identity Branding Paid Search Agency 40

Convince & Convert

DECEMBER 30, 2015

Done mostly in the format of videos, Matt reads through Google users’ questions and simply answers them from Google’s perspective. “Why” content explains in detail how something came into existence, or more generally, why things are the way they are. Questions and Answers (Q&A). Product Review. Audio Books.

Webinar Metrics 167

Webinar Metrics Marketing Automation Services Work Management Paid Search Agency 167

Convince & Convert

SEPTEMBER 15, 2015

Done mostly in the format of videos, Matt reads through Google users’ questions and simply answers them from Google’s perspective. “Why” content explains in detail how something came into existence, or more generally, why things are the way they are. Questions and Answers (Q&A). Product Review. Audio Books.

Webinar Metrics 168

Webinar Metrics Marketing Automation Services Content Work Management 168

Hubspot

JULY 21, 2015

You want to do better next year, so you start a blog on your website and publish posts about some of the common tax-related issues your target customer faces. Here's what I mean, using the "infographic generator" example above for demonstrations. Let's say you're using PPC as your primary means of generating leads for your business.

Top of Funnel 28

Top of Funnel Marketing Budget Paid Content Work Management 28

Content Marketing Institute

DECEMBER 21, 2017

B2B and B2C brands surprise and delight their audiences with relevant, entertaining, or unique content opportunities, from Instagram to YouTube to new digital media partnerships. Visitors to the Upstanders website can also fill out a form to nominate someone who’s making an extraordinary impact in the community.@Starbucks’

Examples 97

Examples Marketing AI B2B Marketing Content Marketing 97