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Sitecore confirms full integration of products from last year’s acquisitions

Martech

Building on Reflektion, Sitecore Discover has enhanced the appearance of its Commerce Engagement Console with an improved user experience and more control over merchandising. Sitecore Send, the personalized email solution, has an improved user experience and functions in six additional languages, based on Moosend capabilities.

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What Apple’s Vision Pro means for AR and VR marketing

Martech

Businesses in a number of verticals are adopting or considering VR for training and safety initiatives, Illenberger said. This is still a far cry from an interoperable “metaverse” where users can jump from space to space seamlessly and bring digital assets with them to spend on merchandise wherever they want to. AR and VR in marketing.

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Subdomain or Subdirectory? What They Are & How They Affect SEO

Hubspot

Ecommerce Store: For companies that sell merchandise, in addition to their regular product or service, they can put their ecommerce store on a subdomain. Besides the main products, merchandise is available at shop.hubspot.com. Additionally, a subdomain is useful for a blog if you want to create a niche authority.

SEO 93
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Nicolas Franchet, Head of Retail and E-commerce at Facebook: How to Combine Digital and Traditional Retail Marketing Channels [Podcast]

Crimson Marketing

In this episode of Moneyball for Marketing, Nicolas Franchet, Facebook’s Head of Retail and E-Commerce, Global Vertical Marketing, shares the nuances of the three online marketing components he says matter to digital media strategy for retailers. Nicolas Franchet is the Head of Retail and E-commerce, Global Vertical Marketing at Facebook.

Facebook 100
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How To: Website Personalization in Minutes, Hours, and Weeks (Part 2)

DemandBase

1) Content Merchandising. It’s likely on your homepage you have a few key areas where you merchandise popular top-of-funnel content. Don’t have specific vertical marketing assets? Generally, these have a headline, blurb, image, and link. Let’s change them up to make it more relevant to your visitor. …And Even More Ideas!

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HOW TO RECESSION PROOF YOUR BUSINESS IN 2020

MarketJoy

Thoroughly study your P&L statement, marketing ROI, employees and merchandising costs, and overhead costs. At MarketJoy, we can promote your business through various channels across verticals. . However, the best time to take a deep dive into your company’s numbers is while the economy is still strong and stable.

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Is Your B2B Firm REALLY Marketing…Or Simply Making Tactical Soup?

Marketing Craftmanship

For the firm to benefit from the credibility associated with publication of its partner’s life sciences expertise, it would need to proactively merchandise this inherent 3rd party endorsement.

Tactics 100