Buzz Marketing for Technology

NOVEMBER 10, 2008

Case Study at the Media Convergence Forum from Liz Cahill, VP of Marketing and Communications of Lee Jeans 13 years ago Lee recognized women were the top consumers of their jeans. They also used The Office TV show to create a Public Service Announcement (PSA) and got a 60% conversion rate because of that program off of YouTube.

Web 2.0 100

Web 2.0 Wikipedia Correlation Case Studies 100

Buzz Marketing for Technology

OCTOBER 28, 2008

Like an eBay/Home Shopping Network channel or Americas Funniest Home Videos/YouTube edition?? Bottom line – TV becomes much more like the internet (IPTV) but with broadcast programming and ads will be bought and delivered like internet advertising! And just another thought - Can you envision a crossover of web programs to TV?

Broadcasting 100

Broadcasting Planning CMO Advertising Mediums 100

Buzz Marketing for Technology

FEBRUARY 2, 2009

As a PR and Marketing specialist it is becoming mandatory for businesses today to identify the communities that are actively defining and shaping the future of your business in places like blogs, Flickr, YouTube, Twitter, as well as traditional media.

PR 100

PR Marketing Management Buzz Startups 100

Buzz Marketing for Technology

DECEMBER 15, 2009

Around this time last year I wrote about some Predictions for 2009 and while I would say 8 out of 10 have already materialized and the other 2 are on their way, it has become clear that this year was the year we past the point of no return on Social Media. Mobile Marketing – Frankly I think Social Media is just a warm up for Mobile Marketing.

BtoB 100

BtoB Advertising Agencies Paid Search Agency Mobile Advertising 100

Buzz Marketing for Technology

DECEMBER 15, 2009

Around this time last year I wrote about some Predictions for 2009 and while I would say 8 out of 10 have already materialized and the other 2 are on their way, it has become clear that this year was the year we past the point of no return on Social Media. Mobile Marketing – Frankly I think Social Media is just a warm up for Mobile Marketing.

BtoB 100

BtoB Advertising Agencies Paid Search Agency Mobile Advertising 100

Buzz Marketing for Technology

JUNE 5, 2013

Try adding a YouTube channel to your social media arsenal. If there’s no stylistic connection between your company’s main website, your social media pages, and your offline marketing campaigns, shoppers are bound to get confused or challenge the legitimacy of your online presence. Brand Consistency. Personalization.

Mobile Advertising 100

Mobile Advertising Mobile Marketing User-Generated Content Internet Marketing 100

Buzz Marketing for Technology

OCTOBER 25, 2013

Earlier this year, Gustavo Razzetti, EVP and managing director of Lapiz , the Latino unit of digital agency Leo Burnett, wrote in Clickz: “Social media has become so big that sometimes we forget to approach it as part of the overall marketing strategy. We know that Latinos show a higher engagement with brand pages versus non-Hispanics.

Mobile Advertising 100

Mobile Advertising Advertising Agencies Mobile Marketing CMO 100

Buzz Marketing for Technology

SEPTEMBER 17, 2008

People who are “bored at work” are a network bigger than any major network: CBS NBC etc If ordinary people see something online and start passing it around THEY decide what is popular out of main stream media. Limits of contagious media – is that it is usually silly or free, shocking, simple of fun.

Web 2.0 100

Web 2.0 Viral Marketing Digg Work Management 100

Buzz Marketing for Technology

OCTOBER 30, 2008

Highlights of a Panel at the Media Convergence Forum featuring: Jeff Hayzlett – Chief Business Development Officer, Eastman Kodak Russ Klein – President Global Marketing Strategy, Burger King Nicholas Utton – CMO, E-Trade Financial Role of the CMO faces evolution and reinvention unlike any of the peers of the CMO.

CMO 100

CMO Narrowcasting Peer-to-peer Cost per Acquisition 100

Buzz Marketing for Technology

SEPTEMBER 23, 2008

In short, what they do is act as a platform that aggregates all your types of media (both new media and social media) to create a very different type of experience than say a standard community. HiveLive has a very different take on Enterprise Communities.

Web 2.0 100

Web 2.0 InsideView ROMI Enterprise Management 100

Buzz Marketing for Technology

JULY 22, 2008

· Filed under General and tagged: design , models , social media , virtual organizations , web 2.0. I love social media and online collaborative tools. social media. Leveraging Technology to Turn Virtual Organization into Vehicles of Collaboration. July 2, 2008 at 7:45 pm. · I truly see the potential in it. Permalink.

Organization 100

Organization Web 2.0 Tagging Work Management 100

Buzz Marketing for Technology

JUNE 25, 2008

This is also helpful to me because it forces me to take on more of a "beginners mind" and think about the kinds of questions newbies may have about social media so I can get better at anticipating and answering those. I suspect that its something Im missing in the original recording or maybe in converting for use on YouTube.

Screencast 100

Screencast Web 2.0 Wiki Work Management 100

Buzz Marketing for Technology

JULY 2, 2008

Is it okay for a learning professional to be unaware at this point of social media and its impact on learning and work? Information Creation tools : Exps: Youtube, SlideShare, Flickr. This makes using something like google docs or pbwiki as an experiment somewhat difficult for the poor, lonely learning professional. How do I use.

Wiki 100

Wiki Web 2.0 Barriers RSS 100

Buzz Marketing for Technology

JULY 16, 2008

Information Creation tools : Youtube, SlideShare, Flickr. Personal Branding con i Social Media â?? uso degli strumenti offerti dai Social Media e dal Web2.0. Perché dovrei scrivere in un blog. Come posso valutare le informazioni che trovo in un blog, come posso unire le parole chiave e come possono tornarmi utili. Stampa (7).

Wiki 100

Wiki Web 2.0 RSS Social Networks 100

Buzz Marketing for Technology

SEPTEMBER 29, 2008

We support embeds from Youtube, Google Videos, BlipTV, Metacafe, DailyMotion, Viddler, Yahoo Videos and several other approved sites only. Add a comment on Slide 1. If you have a SlideShare account, login to comment; else you can comment as a guest. Embed Video? Just include the embed code in the comment! Enter the text in the image.

Education 100

Education DMCA Wiki Peer-to-peer 100

Buzz Marketing for Technology

JUNE 27, 2008

Social Media U: Take a Class in Social Media. Social media. Whether youre socializing on Facebook , updating Twitter , or just adding a new bookmark to Ma.gnolia , social media has become an integral part of our daily lives. Welcome to Social Media U. Lesson # 3 : Learn To Use YouTube To Convey a Message.

Social Media 100

Social Media Class Web 2.0 Media 100

Buzz Marketing for Technology

JULY 24, 2008

Quicktime or Windows Media Player for Videos. Watch YouTube videos people have made about libraries. Please be aware that we have tried to include alternative resources for you to explore where access has been identified as a possible problem. EQUIPMENT NEEDED. Computer with Internet access. Sound card to listen to pod casts.

Web 2.0 100

Web 2.0 Wiki RSS Education 100

Buzz Marketing for Technology

JUNE 27, 2008

Old Media meets Social Media - KETC and the Mortgage Crisis - On the edge of launch. Public Media. Social Media. Social Media Summit. Recent Entries. Japanese Business Culture & Social Computing. Can Enterprise 2.0 fix Social Security? Enterprise 2.0 … More Hierarchy or Less Hierarchy ? Personal Branding.

Enterprise Management 100

Enterprise Management Work Management Paid Content Marketing Management 100

Buzz Marketing for Technology

JUNE 27, 2008

knowledge. (2). Long Tail. (1). management. (13). marketing. (1). martial arts. (1). mens health. (1). Microsoft. (13). Middle East. (5). Movember. (1). personal. (23). politics. (16). presentations. (4). programming. (41). project management. (4). SQL Server. (3). technology. (3). terrorism. (3). training. (3). tribalism. (3). Wikipedia. (4).

Work Management 100

Work Management Enterprise Management Marketing Management Web 2.0 100

Buzz Marketing for Technology

OCTOBER 5, 2008

Since the middle of the twentieth century, however, literacy has been applied to much more wide-ranging concepts such as Multimedia literacy , Computer literacy , Information literacy , Technacy (or Technological literacy), Critical literacy , Media literacy , and Health literacy. YouTube /dajbelshaw. Where I’m @ online.

RSS 100

RSS Web 2.0 Wiki Skype 100

Buzz Marketing for Technology

JUNE 27, 2008

We support embeds from Youtube, Google Videos, BlipTV, Metacafe, DailyMotion, Viddler, Yahoo Videos and several other approved sites only. Social Media. I Am The Media. Add a comment on Slide 1. If you have a SlideShare account, login to comment; else you can comment as a guest. Embed Video? Are you human? Sorry for asking).

Enterprise Management 100

Enterprise Management Long Tail Marketing Web 2.0 Work Management 100

Buzz Marketing for Technology

SEPTEMBER 30, 2008

Covering social media business strategy and personal power. Here’s the first paragraph of my summary: I show businesses how to use social media technologies for external community building and outreach, and for internal collaboration. chrisbrogan.com. Newsletters. Make Your LinkedIn Profile Work for You. May 19, 2008.

Ideal Customer Profiles 100

Ideal Customer Profiles Profiling Linkedin Network Marketing 100

Buzz Marketing for Technology

JUNE 27, 2008

Preparing students to contribute to and consume in a media rich market. In order to prepare students to consume and create multi-media messages, student should be both evaluating and creating Online video, podcasts and blogs. Teachers need to be educated in the new medias so that they can better guide the students. Rob Jacobs.

Education 100

Education Screencast Ning Web 2.0 100

Buzz Marketing for Technology

FEBRUARY 23, 2011

A small relatively un-noticed posting on the Facebook blog gave marketers who use social media one of the greatest gifts I have seen in marketing in quite a while. Which means you can now truly measure your progress daily, weekly, monthly in social media. Take a look at the original posting below …. Improving Facebook Page Insights.

Facebook 100

Facebook Media Cost Per Thousand CPM 100

Buzz Marketing for Technology

OCTOBER 31, 2012

Posted in Advertising Branding Social Media. However, when your mistake involves social media, it’s not that easy to make amends. Of course, KitchenAid isn’t the only company who has fallen victim to social media gone bad. Now, for a couple examples of social media done right: Canlis. We’re all human.

Social Media 100

Social Media Media CAN-SPAM Advertising Agencies 100

Buzz Marketing for Technology

JUNE 27, 2008

Massive list posts ("50+ Ways to Use Flickr," "100 Social Media Resources", etc.) The more I work with people who are new to social media, the more I believe that simplicity is the key. Create a video and upload it to YouTube or blip.tv. Comments (0). |. TrackBack (0). Comprehensive or Comprehendible?

Web 2.0 100

Web 2.0 Wiki Work Management Tagging 100

Buzz Marketing for Technology

JUNE 27, 2008

Home | About | Issue Archive | Media Kit | Subscribe. Given these shifts driven by emerging interactive media, how might we reconceptualize “education&# ? Interactive media that facilitate these Web 2.0 Facebook, YouTube, Twitter, Flickr). Connect Home | About EDUCAUSE | Login. A Seismic Shift in Epistemology.

Web 2.0 100

Web 2.0 Wikipedia Opinions Peer-to-peer 100

Buzz Marketing for Technology

OCTOBER 20, 2008

Digital & Media Arts. 100 Awesome Youtube Vids for Librarians. Get those crazy videos everyone loves from YouTube sent directly to your reader with their RSS feed. Accredited Degrees. Accredited Distance Learning Degrees. Distance Degree Finder. Enter Your Zip Code: - Select All Subjects -. Arts & Liberal Studies.

RSS 100

RSS Budget Programs Work Management Marketing Management 100

Buzz Marketing for Technology

JULY 16, 2008

Digital & Media Arts. 100 Awesome Youtube Vids for Librarians. Get those crazy videos everyone loves from YouTube sent directly to your reader with their RSS feed. Accredited Distance Learning Degrees. Distance Degree Finder. Enter Your Zip Code: Campus & Online. Select All Subjects -. Arts & Liberal Studies. Web Design.

RSS 100

RSS Budget Programs Work Management Marketing Management 100

Buzz Marketing for Technology

JUNE 27, 2008

You then want to throw in some pictures (Hello Flickr/OFoto) and inevitibely want to find (or create) audio (Hello Odeo) and video (Hello Jumpcut, Eyespot and YouTube/Google Video) that further emphasize your point. which means that it becomes easier for people (not just programmers to be prosumers). Web 3Di Webvolution.

Web 2.0 100

Web 2.0 Personalization Wiki Blogger 100

Buzz Marketing for Technology

JUNE 27, 2008

social media. POPULAR TAGS. social networking. semantic web. mobile web. data portability. friendfeed. lifestreaming. enterprise. advertising. social news. opensocial. web office.

Linkedin 100

Linkedin Google Enterprise Management Work Management 100

Buzz Marketing for Technology

JUNE 27, 2008

social media. POPULAR TAGS. social networking. semantic web. mobile web. data portability. friendfeed. lifestreaming. enterprise. advertising. social news. opensocial. web office.

Enterprise Management 100

Enterprise Management Work Management Marketing Management CMS Development 100

Buzz Marketing for Technology

JUNE 27, 2008

Covering social media business strategy and personal power. Media and promotions can create new splashes. I’m thinking social media and working remotely have the potential to dramatically improve our in-person interactions, maybe make them more productive. chrisbrogan.com. Newsletters. Jumping Over a Mountain. Great post.

Work Management 100

Work Management Marketing Management Paid Search Agency Social Media 100

Buzz Marketing for Technology

JUNE 28, 2008

We support embeds from Youtube, Google Videos, BlipTV, Metacafe, DailyMotion, Viddler, Yahoo Videos and several other approved sites only. Add a comment on Slide 1. If you have a SlideShare account, login to comment; else you can comment as a guest. Embed Video? Just include the embed code in the comment! Are you human? Sorry for asking).

Web 2.0 100

Web 2.0 DMCA Disintermediation RSS 100

Buzz Marketing for Technology

JUNE 27, 2008

Why Filtering is the Next Step for Social Media. A twitter feed is run through a Yahoo pipe that analyses the content of each feed item and augments it with related content, e.g. from youtube, slideshare, flickr and the OER recommender. social media. Whats Next on the Web: a ReadWriteWeb Toolkit for 2008. The Ultimate Yahoo!

RSS 100

RSS Enterprise Management Work Management Digg 100