Bionic

DECEMBER 13, 2023

This is a recording of a live demo of Bionic’s new clone tool for building media plans. To learn more about it, see New Clone Tool for Building Media Plans. The post New Clone Tool for Building Media Plans – Webinar Recording first appeared on Bionic Advertising Systems.

Media Plans 52

Media Plans Webinar Metrics Tools Ad Building 52

Biznology

AUGUST 5, 2020

Findings from a recent report on lead-gen strategies from Ascend2: Most marketers think their social media tactics are increasing the quality of leads Most marketers are spending more on social media because of COVID-19 Most marketers regard video as the most effective type of content for lead-gen, followed by webinars, and live events/webinars.

Webinar Metrics 177

Webinar Metrics Video Marketing Lead Gen Paid Search Agency 177

Martech

FEBRUARY 14, 2022

You’re invited to hear SparkToro CEO and Co-Founder Rand Fishkin and Propel CEO and Co-Founder Zach Cutler team up to discuss “ How to Leverage New Tech to Master Earned Media. ”. EST. What: One hour free webinar. Why is it so crucial to master your earned media strategy? When: February 23rd at 2 p.m.

Webinar Metrics 88

Webinar Metrics Media Studies ROI 88

illumin

MARCH 26, 2024

However, people love social media. During our May 21 webinar, we’ll walk through this evolution and show how Spaceback brings social creative to programmatic and how their partnership with illumin lets even more advertisers gain access to more authentic creative units. Sign up for the webinar – May 21, 2024 Register here!

Outgrow 59

Outgrow Webinar Metrics Advertising Agencies Banners 59

Zoominfo

FEBRUARY 25, 2021

Are you thinking about increasing sales with a webinar? Start with your webinar funnel. What Is a Webinar Funnel? A webinar funnel works a lot like a sales funnel or marketing funnel. The goal is to attract prospects to your brand and convert them to customers — by hosting a webinar. Run a “So What?”

Top of Funnel 208

Top of Funnel Webinar Metrics Advertising Funnels Landing Pages 208

Zoominfo

JULY 17, 2018

Among such strategies, webinars come out on top. Webinars are live or prerecorded online events, used to teach attendees about a specific topic or service. As these statistics show, webinars have become a favorite tactic of many B2B marketers: Over 60% of marketers use webinars as part of their content marketing programs ( source ).

Webinar Metrics 255

Webinar Metrics Paid Content Paid Search Agency Allocation 255

Hinge Marketing

SEPTEMBER 13, 2023

Educational webinars have emerged as a powerful marketing tool for many professional services and B2B firms. But not everyone is on the same page… As someone who has organized, promoted, and produced over 100 webinars at Hinge, you can imagine that I hold some strong perspectives on webinars as a marketing strategy.

Webinar Metrics 98

Webinar Metrics Education Lead Ranking Sales Qualified Leads 98

Martech

MAY 25, 2022

Social media benchmarking involves comparing your metrics and processes against the industry standards. Hear from Rival IQ and NetBase Quid experts about the metrics and benchmarks you can use to measure your social media performance. Learn how you can get a clear idea of how you stack up against the competition.

Advertising Benchmark 81

Advertising Benchmark Social Media Webinar Metrics Media 81

Search Engine Journal

FEBRUARY 15, 2023

Learn how to tailor your paid media campaigns to reach more of your target audience, instead of paying for unqualified leads, in our next webinar. The post 5 Cost-Effective Ways To Upgrade Your Paid Media Strategy [Webinar] appeared first on Search Engine Journal.

Webinar Metrics 67

Webinar Metrics Cost Effectiveness Media 67

Martech

JANUARY 5, 2023

Join this live webinar and learn how Purdue University’s Center for Food Demand Analysis and Sustainability created a visualization of online and social datasets to help people throughout the food system. Register today for “ Analyze Social Media & Consumer Behavior for the Greater Good, ” presented by NetBase Quid.

Social Media 77

Social Media Webinar Metrics Media Analysis 77

KoMarketing Associates

MAY 6, 2020

For many companies, this has shifted digital marketing efforts from promotion of physical event attendance to online webinars, participation in online industry events, and other virtual seminars or meetups. Take Advantage of Organic Social Media Features. Social Media Stories. Instagram Countdowns.

Paid Content 283

Paid Content Social Media Promotion Media 283

Content Standard

MARCH 12, 2024

We’re living through the decline of mainstream media, and as marketers, we have a role to play in filling the void. No major media conglomerate has been spared. For years, Pew Research has reported a continual decline in the share of audiences following traditional media. Why does this matter?

Media 99

Media Brand Identity Branding Storytelling 99

Martech

MARCH 9, 2023

Join this webinar and learn how to create a 360-degree view of their product content will be best equipped to create experiences that empower their customers across websites, social media, digital ads, packaging, in-store displays, and more. Click here to view more MarTech webinars.

Webinar Metrics 100

Webinar Metrics Digital Asset Management Marketing & Strategy Content 100

Contently

OCTOBER 5, 2020

The internet was new at the time, and the media and marketing industries expected websites to be a utopia for advertising. Every month or so, we host a webinar. For years, that encapsulated our promotion strategy, which meant webinar leads were both predictable (which is good) and flat (not as good). No, seriously.

Webinar Metrics 177

Webinar Metrics Banner Ads Advertisements Advertising 177

Oktopost

NOVEMBER 22, 2023

Social media has revolutionized B2B marketing. And businesses recognize the power of social media in driving tangible results. 60% of US B2B marketers named social media the most effective B2B channel for driving revenue in 2023. However, social media is also the fastest-evolving channel.

Social Media 117

Social Media Trends Media B2B 117

PureB2B

AUGUST 12, 2022

The post Webinar Recap: Social Media Marketing Doesn’t Have 2B Boring appeared first on DemandScience.

Social Media 62

Social Media Webinar Metrics Social Marketing Media 62

Launch Marketing

MARCH 17, 2022

In remote and hybrid working environments, webinars have become increasingly popular due to the ease of access and ability to watch on-demand, any time. Most webinars are also free of charge, saving you and your team money versus if you were to attend a conference or tradeshow that would take up some marketing budget.

Webinar Metrics 127

Webinar Metrics B2B Thought Leadership Marketing Budget B2B 127

BOP Design

OCTOBER 13, 2020

As more and more B2B businesses turn to webinars to connect with prospects and clients, we are getting more inquiries on how to promote webinars to increase attendance. Here, we provide five tips to get the word out about your upcoming webinar. Read more: How to make your next webinar look more professiona l.

Webinar Metrics 122

Webinar Metrics Promotion Tips Paid Social Agency 122

Sprout Social

MARCH 12, 2024

The 2024 US presidential election is several months away, but social media is already politically charged. A proof point that illustrates what many social marketers already know: Presidential elections make social media a hard place to navigate, even if your brand isn’t inherently political. Will brands sit this one out?

Social Media 114

Social Media Social Marketing Media Planning 114

Marketing Insider Group

AUGUST 1, 2023

Ever feel like your social media metrics are whispering secrets to you? Social media metrics are constantly gathering intel, ready to report back with crucial insights about how much your audience is digging your content, how loyal they are to your brand, and much more. Well, you’re not far off.

Social Media 219

Social Media Cost Per Click Cost Per Thousand CPM 219

KoMarketing Associates

JULY 2, 2020

B2B advertising has a reputation for being dull, but it doesn’t have to be – especially when you’re advertising on social media. The more relaxed nature of social media platforms gives B2B marketers a valuable opportunity to be more approachable and relatable. Try it for your next webinar or virtual event.

Social Media 290

Social Media Paid Search Agency Advertisements Advertising 290

Marketing Insider Group

MARCH 18, 2021

based businesses larger than 100 employees leverage social media marketing to tap into this large consumer group’s potential. Some B2B companies tend to neglect social media altogether, dismissing the opportunity to showcase their brand’s identity and connect with their following on a one-to-one level. Determine a Target Audience.

Social Media 359

Social Media Work Management Webinar Metrics Social Marketing 359

SmartBug Media

JANUARY 11, 2023

A while back, I wrote a blog post on how to do a webinar with HubSpot and GoToWebinar. I am a huge fan of GTW, and given its native integration with HubSpot, it is always my first choice for webinar technology. However, if budget is an issue, my recommendation would be Zoom Webinars. Create a new webinar in Zoom.

Webinar Metrics 98

Webinar Metrics Hubspot Landing Pages Work Management 98

KoMarketing Associates

SEPTEMBER 8, 2021

That being said, the majority of marketers (73%) also stated that they will be creating the most content for social media in the year ahead. Video (32%), webinars (21%) and SEO (19%) also made the list. Marketers’ Growing Use of Social Media. As it turns out, marketers have several tactics for social media marketing as well.

Allocation 197

Allocation Social Media Social Marketing Media 197

Marketing Craftmanship

OCTOBER 25, 2023

Most B2B company websites, across all industries, contain some combination of self-produced “owned media” content, including blog posts, case studies, white papers, podcasts, archived webinars, and event calendars. There are 3 reasons why most B2B companies do not pursue earned media: They fear the lack of editorial control.

Public Relations 130

Public Relations Paid Search Agency Companies Media 130

KoMarketing Associates

OCTOBER 20, 2020

Although the COVID-19 pandemic has changed the way marketers do business, new research shows that they are falling back on some of their favorite tactics, such as social media marketing, to maintain a certain level of success. was digital marketing and social media, followed by marketing and audience research (5.1). also made the list.

Social Media 256

Social Media Tactics Customer Surveys Social Marketing 256

Navigate the Channel

DECEMBER 7, 2023

To stay on top of your game, you need to spice up your social media marketing. Enlist influencers to show the benefits of your product or service through a review, by producing content for your social channels, or by sparking discussion on social media. Why is attribution important in social media marketing?

Social Media 122

Social Media Social Marketing B2B Marketing Marketing Attribution 122

Parse.ly

NOVEMBER 5, 2021

In this webinar , Joe walked us through the seven steps on how any business with any budget can build a digital audience that leads to multiple forms of revenue. This model is called the Content Model, because it’s been used by the leading media companies and the best content marketing programs on the planet. The content tilt.

Webinar Metrics 80

Webinar Metrics Media Advertising Agencies Lead Ranking 80

Top Rank Marketing

JANUARY 31, 2024

From MySpace to Meta, social media has been through more evolutions than a deck of Pokémon. hours a day on social media, making it the most effective global marketplace for brands who want to offer their customers a more personalized and interactive experience. They engage with brands through webinars, social media, and even chatbots.

Social Media 92

Social Media B2B Marketing Social Marketing B2B Thought Leadership 92

Launch Marketing

JANUARY 20, 2021

Webinars have become an increasingly popular type of virtual event with B2B marketers as 73% of marketing and sales leaders consider webinars to be an ideal way to generate high-quality leads. Along with generating leads, webinars are also a key part of B2B marketing content strategy. Creation and Planning.

Webinar Metrics 92

Webinar Metrics Demand Planning Promotion 92

Martech

JULY 27, 2022

With 800 million active users worldwide, TikTok is influencing a whole new generation of social media users and consumers. This webinar will break down how content and influencers drive engagement and influence consumer behavior. The post Webinar: Unlock the power of TikTok for your social strategy appeared first on MarTech.

Webinar Metrics 99

Webinar Metrics Marketing & Strategy User-Generated Content Social Media 99

Sprout Social

FEBRUARY 1, 2024

Tapping into social media conversations points to customer insights that go beyond surface-level metrics and unearth the real needs, desires and pain points of your audience. Tuning into the social media conversation helped Notion act on customer feedback and work on their product issues.

Social Media 109

Social Media Ideal Customer Profiles Media Customer Satisfaction 109

Trade Press Services

SEPTEMBER 4, 2023

Webinars are a staple for businesses to educate, engage, and convert B2B audiences in a digital age. In fact, a whopping 91 percent of B2B professionals rank webinars as their favorite content format, and more than 54 percent take part in webinars at least once a week. Your theme is the cornerstone of your webinar’s success.

Webinar Metrics 52

Webinar Metrics Planning Tips Co-Registration 52

Hubspot

APRIL 15, 2021

Webinars are a highly effective tool for moving prospects along the sales funnel. But here’s the thing: the content and execution of the webinar affect prospects’ experience and will impact the quality of the leads you generate. When creating a webinar , the stakes are high. Webinar Invite Best Practices.

Webcast 99

Webcast Webinar Metrics Practices Best Practices 99