Biznology

JUNE 4, 2015

Facebook, Twitter, LinkedIn, YouTube, Instagram… the list of today’s social media platforms is alarmingly long. It is nearly impossible to effectively use every social media platform to promote your business. The key to a successful social media presence is a narrow focus that effectively engages your business’s audience.

Social Media 80

Social Media Media Youtube Linkedin 80

Biznology

FEBRUARY 15, 2019

Despite all your sleek brand activations, customers will develop their own understanding of your brand based on what they encounter online, not only the experiences that you have designed for them, but everything your employees, partners, advocates, detractors and others say about you in social media, review sites, etc.

Social Media 132

Social Media Enterprise Management Work Management Tips 132

Biznology

JULY 31, 2013

If you’re not using video in your social media marketing, what are you waiting for? The engraved invitation came back in 2006 when Google bought YouTube. In 2011, YouTube passed Yahoo to become the world’s second-largest search engine. What does this mean for your social media marketing efforts?

Social Media 80

Social Media Social Marketing Video Marketing Media 80

Biznology

FEBRUARY 27, 2017

Organic social media is the use of social networks like Facebook , Twitter , YouTube , Pinterest , Instagram , and Snapchat along with the use of free publishing tools like Hootsuite and Buffer to build a social community and interact with it—publishing posts, sharing others’ posts, and engaging in conversations and comments.

Paid Social Agency 80

Paid Social Agency Social Media Cost Per Thousand Cost Per Click 80

Biznology

APRIL 29, 2019

IT decision-makers rely on social media more than we think they do, according to research from IDG. Since video plays such a big role in social media, using video more effectively than your competition can pay big dividends. YouTube is now attracting two-thirds of IT execs to watch videos — up from 46% in 2018.

Video Marketing 116

Video Marketing Social Media Youtube Social Networks 116

Biznology

APRIL 22, 2015

Isentia’s social media report sheds a great deal of insight into social media usage for individuals and businesses. We explore how social media influencers and media use social media and why. As you can see from the initial graphic, so much of the time we spend online is on social media. Social Media Use.

Social Media 80

Social Media Customer Surveys Paid Search Agency Companies 80

Biznology

AUGUST 4, 2015

Even of you have enough money to hire an entire social media symphony as well as a social media monitoring and response task force, there are too many hours in a day and, according to some, the sweet spots aren’t even during the work day anymore. So, social media automation is key. And the scientists over at Buffer concur.

Work Management 80

Work Management Social Media Marketing Management Marketing Automation Services 80

Biznology

OCTOBER 22, 2012

Social media measurement tools are one of the fast-growing areas of analytics and venture funding. To save you frustration, here are 10 social media metrics every marketer should know. TRAFFIC SOURCES ( GOOGLE ANALYTICS ): It may surprise you but, to me, Google Analytics is the most effective social media measurement tool available.

Social Media 80

Social Media Social Marketing Marketing Analytics Tools Media 80

Biznology

MAY 6, 2014

It’s happened like this over and over: photography, filmmaking, recording, radio, television, computing, the Internet , message boards, blogging, and now social media. Anyways… So, as a result, we’re entering a world with fewer and fewer active Internet-, Web-, Blog-, Social Media - and Content-Creators.

Social Media 80

Social Media Media Internet Marketing Blogger 80

Biznology

OCTOBER 11, 2016

Even more, I play so far down the long tail of influence that I can still create micro-influencer marketing campaigns that are earned media campaigns. Well, that’s all well and good, but you know what earned-media marketing is? AMT Editorial Staff via Twitter. via Twitter. Ayre via Twitter.

Long Tail Marketing 80

Long Tail Marketing Advertising Agencies Youtube Paid Search Agency 80

Biznology

OCTOBER 17, 2017

As the number of social networking platforms increases, we have found that connecting with influencers is the most powerful way of accessing their entire network, including their social media channels such as Facebook, Twitter, Instagram, YouTube and even Reddit and SnapChat. An Earned Media Micro-Influencer Marketing Primer.

Advertising Agencies 150

Advertising Agencies Paid Search Agency Long Tail Marketing Blogger 150

Biznology

FEBRUARY 11, 2014

Are you a social media hoarder? Is it time for a bit of a social media spring cleaning? Or, all the stuff you’ve posted since the beginning of your social media life, including your blogs, Facebook, Twitter, LinkedIn , Friendster, MySpace , Flickr, YouTube , et al. In Are you a social media polymath?

Social Media 80

Social Media Media Curation Youtube 80

Biznology

JANUARY 17, 2012

What’s more, the most successful online social media barflies are aggressive in addition to gorgeous. The Internet has flattened the market, allowing anyone to eat your lunch, so just ringing the dinner bell after you launch your social media presence is not going to work as well as you expect. Mind you, there are exceptions.

Social Media 80

Social Media Social Marketing Media Long Tail Marketing 80

Biznology

OCTOBER 23, 2018

Marketing in 2018 isn’t as simple as having a Twitter and Facebook account. One of the best things about video interviews is because you can extend your publication’s reach from just the world of Google textual search to the second most important search engine on planet earth (sorry Bing): YouTube. If You Build It, So What?

Disintermediation 126

Disintermediation Ad brokers Communities Youtube 126

Biznology

MARCH 26, 2015

Social media moves at such a fast pace that it’s sometimes difficult to dissect what worked and what didn’t. Here’s a look at the 3 biggest and most successful social media events of 2014 and what we can learn from them. The ALS Ice Bucket Challenge wasn’t just one of the biggest social media events of 2014.

Social Media 80

Social Media Media Viral Marketing Television marketing 80

Biznology

FEBRUARY 11, 2016

And I noticed that while there are social media profiles for other local 9Round gyms , the new Penrose location has yet to embrace social media. It occurred to me that both 9Round and all their franchisees are 100% percent responsible for all their social, including creating their social media profiles. It was frustrating.

Social Media 80

Social Media Work Management Marketing Management Media 80

Biznology

DECEMBER 12, 2011

As social media has (somewhat) matured, an interesting culture has grown up around the idea of editing social media content. And for reasons that I don’t understand, it isn’t one culture–it seems as though every kind of social media has developed its own culture around editing content. How about YouTube?

Social Media 80

Social Media Wikipedia Media Transparency 80

Biznology

FEBRUARY 29, 2012

are using social media, says a study conducted by iTracks and the Business Marketing Association (BMA). In fact, B-to-B use of social media may have even eclipsed that of consumer marketers, according to another report from White Horse Productions. This is the no-brainer of B-to-B social media marketing. Find new customers.

B to B 80

B to B Social Media Media Thought Leadership 80

Biznology

APRIL 26, 2016

Creating real buzz, at least on Twitter, and in the Blogosphere, doesn’t rely as much about all those things, such as Followers, like SEO-focused social media marketing does. Twitter : @chrisabraham : 51.5k YouTube : /chrisabraham 3.5k Share on Twitter. Share Photo on Twitter. Share Video on Twitter.

Campaigns 80

Campaigns Ideal Customer Profiles PageRank Outreach 80

Biznology

NOVEMBER 1, 2013

Facebook is the biggest social network, but there is a lot more to social media than Facebook. If you tried to find the most important face of social media, it has been and continues to be Facebook. YouTube is definitely a more important place for video. Monthly Newsletter Slider Social Media Marketing'

Social Media 80

Social Media Facebook Lead Ranking Media 80

Biznology

NOVEMBER 8, 2010

" If you've been struggling with whether it is worth it to engage in social media. you can see a few examples of companies doing so, and you can also get an overview of how companies can listen in social media.

Social Media 80

Social Media Media Wikipedia Forrester 80

Biznology

MARCH 29, 2012

Social media marketing should be integrated within cross-country markets. Now when advertisements are in social media, they can be accessed across borders. First, this isn’t purely a social media issue–it crops up for search marketing, e-mail marketing, and lots of other online marketing activities.

Social Media 80

Social Media Product Media Cross-Selling 80

Biznology

JULY 7, 2015

What IFTTT means to you is that you can quickly and easily pop onto the IFTTT website or their Android and iOS apps and start automating social media actions based on actual physical behaviors. Save keywords searches to a twitter list. Automatically add people who have mentioned you to a Twitter list. It’s thrilling!

Linkedin 80

Linkedin Twitter Blogger Youtube 80

Biznology

JULY 28, 2015

A few of my offerings include online influencer outreach , long-tail blogger outreach , and social media marketing so a major part of my services include sifting through the entire Internet ( The Internet is big. To me, SM2 has the best bulk research tool because it’s a social media metric and analytics tool. Really big.

Research 80

Research Process Long Tail Marketing Blogger 80

Biznology

MAY 19, 2015

Social Media Strategy for Social Signals : A site needs to be organic (never static), as Google tends to spend most of its attention on site that are constantly changing and updating. Actually, Madda Fella is really underutilizing their YouTube site. Tweeters : Twitter’s hard but worth it, if you can make the right connection.

Youtube 80

Youtube Digg Social Media Advertising Mediums 80

Biznology

MARCH 20, 2018

” The state of earned media blogger outreach. “I’ve been doing earned media blogger outreach as a profession since 2006 and a lot has changed. “In this free 30-minute Biznology® webinar, Chris talks about earned media marketing: how to get off your duff and get out there online.” I may well be mistaken.”

Long Tail Marketing 199

Long Tail Marketing Blogger Outreach Paid Content 199

Biznology

OCTOBER 3, 2017

To wit, I have been experimenting with Blog2Social , a WordPress plugin that makes immediate crossposting and social media sharing—as quickly as at the exact moment of posting—directly to Twitter, Facebook, Google+, LinkedIn, Xing, Tumblr, Medium, Torial, Instagram, Pinterest, Flickr, Diigo, Reddit, and Bloglovin a breeze.

Blogger 180

Blogger Planning Advertising Mediums Tagging 180

Biznology

JULY 27, 2011

As you look at how the social media market is evolving, you can see the lines being drawn. Large enough to go it alone, Google has it all, between search dominance, YouTube, Blogger, Picasso, and now the Google+ social network. Google is on one side. And Google has the cash to buy or build whatever it doesn't have.

Social Media 80

Social Media Media Social Networks Blogger 80

Biznology

NOVEMBER 26, 2013

Hiring someone to both speak and respond as you on social media is not cheating. There’s still a core group of social media consultants who consider outsourcing your most personal social media properties as being somehow inauthentic. Why then, is it so controversial in Social Media. Sort of like cheating.

Communities 80

Communities Work Management Marketing Management Social Media 80

Biznology

APRIL 8, 2014

Just for the record, tomorrow’s hash tag is #outreachmarketing and my personal Twitter handle is @chrisabraham — I hope to see you there. Remember, each and every one of the billions of real social media profiles around the world represents one or more human souls.

Long Tail Marketing 80

Long Tail Marketing Blogger Public Relations Barriers 80

Biznology

APRIL 8, 2014

Just for the record, tomorrow’s hash tag is #outreachmarketing and my personal Twitter handle is @chrisabraham — I hope to see you there. Remember, each and every one of the billions of real social media profiles around the world represents one or more human souls.

Long Tail Marketing 80

Long Tail Marketing Blogger Public Relations Barriers 80

Biznology

SEPTEMBER 13, 2010

From Google's page rank, we went all the way to tag clouds, social bookmarking, Twitter trending topics and Gmail's Priority Inbox , trying to find ways to make what matters float to the top. That Ludacris video surpassed 300 million views in seven months in YouTube alone, taking their all-time #1 spot.

Social Media 80

Social Media Digg Media RSS 80

Biznology

MAY 8, 2012

I don’t want to compare parenting to social media community development and management but I guess I just did. Too many social media marketers don’t communicate with their readership in the sort of flawed, open, and honest voice that is more common in radio and on television.

Social Media 80

Social Media Media Blogger Television marketing 80

Biznology

OCTOBER 26, 2011

But it’s a brave new online world now, and you have to worry about all sorts of other names, ranging from domain names to search keywords to social media IDs. The name land rush has moved in recent years from domains to social media, and businesses don’t always have the same protections that you see elsewhere.

Domain 80

Domain Privacy Policies Paid Search Agency Terms and Conditions 80

Biznology

JANUARY 31, 2017

So, no social media check ins, no Facebook Live , no Twitter , and no YouTube vlogging. The same goes for my clients, past and present, my friends, both real virtual online and IRL, and even, possibly, my 49,400 lurkers on Twitter and 4,900 lurkers on Facebook. Mostly Facebook, to be honest. Oh, they all were pissed.

Skype 80

Skype Communities Ideal Customer Profiles Facebook 80

Biznology

JUNE 2, 2015

Your online properties, including your blogs and social media profiles, are your own personal Tomorrowland. Did you know that you can load up your YouTube channel with links to all your other social media and web properties in addition to offering you a lot of space to share everything about you and your brand on the About Page ?

Internet Marketing 80

Internet Marketing CAN-SPAM Youtube Ideal Customer Profiles 80

Biznology

AUGUST 9, 2019

You spend your time looking at funny videos on YouTube or endlessly scrolling through Tumblr. Great, you’ve summoned the strength to close that YouTube tab. If you work from home, you can always turn to trusty social media by asking people for their opinions or joining in on discussions. Stop Staring At Your Screen.

Tips 106

Tips Opinions Youtube Blogger 106