• MADISONLOGIC B2B WHITE PAPERS  |  FRIDAY, MARCH 27, 2015
    [Media, Twitter] Start engaging from the first click in the Customer Journey
    multiple devices — Website, Social Media, Content Marketing, Search, Mobile. on a website or ‘Like’ on a social media page. channels across multiple devices — Website, Social Media, Content Marketing, Mobile, Search. each prospect from the first click on a website or ‘Like’ on a social media page. All Rights Reserved.
  • MADISONLOGIC B2B WHITE PAPERS  |  FRIDAY, MARCH 27, 2015
    [Media, Twitter] Closing the Loop on Social Leads
    Closing the Loop on Social Leads 2 A guide to measuring social media lead generation Social media has outgrown its infancy and is no longer an optional task for brands. media grows into its awkward teenage years, the next step is for brands and businesses to understand not only. media platform. media efforts.
  • THIRD AND TWO B2B WHITE PAPERS  |  FRIDAY, MARCH 27, 2015
    [Media, Twitter] Smart B2B Advertisers are Focusing on Immediate, Linear Approaches
    friend or Twitter follower calls customer service. press releases, select art work, buy media and. Legendary Ad Executive David. Ogilvy: 'Costs tens of millions to. promote a brand' Smarter medium-sized advertisers concerned. with sales lead demand / revenue over brand. awareness IBM, Oracle, General Dynamics—they publish. acquisition.
  • REVRESPONSE B2B WHITE PAPERS  |  FRIDAY, MARCH 27, 2015
    [Media, Twitter] LeadTail Social Insights Report: How Top Marketers at Mid?Size Companies Engage on Twitter
    Download this report and get to know the social media habits of marketing decision-makers at mid-size companies 'Selling to marketers?
  • HINGE MARKETING  |  THURSDAY, MARCH 26, 2015
    [Media, Twitter] Analyzing Your AEC Competitors’ Online Presence to Gain a Competitive Advantage
    Analyze their Social Media Presence The two main social networks AEC firms’ competitors will most likely be active on are LinkedIn and Twitter. Twitter When was the last time there was any activity on your competitors’ Twitter feeds? E/C Online Marketing Social Media How are they utilizing color?
  • BIZNOLOGY  |  THURSDAY, MARCH 26, 2015
    [Media, Twitter] The 3 biggest social media events of 2014 and what they taught us
    'Social media moves at such a fast pace that it’s sometimes difficult to dissect what worked and what didn’t. Here’s a look at the 3 biggest and most successful social media events of 2014 and what we can learn from them. The ALS Ice Bucket Challenge wasn’t just one of the biggest social media events of 2014. Period.
  • WEBBIQUITY  |  THURSDAY, MARCH 26, 2015
    [Media, Twitter] Five Expert Guides to the Best Blogging Tools
    As soon as the user moves their mouse outside of the main window it’s likely they are planning to exit so this pops up”), Daniel Sharkov, Mike Allton, and Aaron Lee (one of his favorites is Flipboard : “What not many people know is you can actually load twitter lists into onto Flipboard to manage your twitter stream”).
  • HUBSPOT  |  THURSDAY, MARCH 26, 2015
    [Media, Twitter] What the Top 4 Social Networks Can Do For Your Social Commerce Revenue
    Below, we’ve rounded up what the top four social media platforms can offer you, your brand, and your customers when it comes to social commerce. Twitter. Who: Retailers use Twitter differently based on who uses the platform. For the most part, Twitter users fall into two camps: professionals or youth. Facebook. Pinterest.
  • HUBSPOT  |  THURSDAY, MARCH 26, 2015
    [Media, Twitter] Space, Place & Design: How One Agency Transformed the Modern Event Experience
    You can listen to your favorite music artists’ songs on Spotify, watch their videos on YouTube, and even follow them on Twitter. The learning moments become the basis of stories; stories attendees tell to their friends and share on social media. 'This post originally appeared on Agency Post. Can technology make us less or more human?
  • VIRALLY BLOG  |  WEDNESDAY, MARCH 25, 2015
    [Media, Twitter] The Beacons of Gondor in Marketing
    It was a quick form of communication, but now we have Twitter and Facebook so we have to use that. In the world of social media and marketing, it is hard to get yourself seen as there is so much noise. Don’t just share your own content on social media, share others and tag them! 'Aragorn : The Beacons of Minas Tirith!
  • HUBSPOT  |  WEDNESDAY, MARCH 25, 2015
    [Media, Twitter] 7 Tools for Finding & Connecting With Influential Bloggers
    Take time going through active blogs in your industry (using some of the tools I talk about later), reading media kits, searching for reviews they do, and so on. The newest tool in my arsenal, BirdSong Analytics allows you to export anyone''s Twitter follower list into an Excel file. Tips for Effectively Reaching Out to Bloggers.
  • MODERN B2B MARKETING  |  WEDNESDAY, MARCH 25, 2015
    [Media, Twitter] How To Use Dark Posts on Facebook and LinkedIn to Increase Relevance
    For more tips on social marketing, checkout our updated Cheatsheets for the Social Marketer on Facebook , LinkedIn , and Twitter. Social Media b2b Consumer 'Author: Divya Dutt As a social marketer you are often asked to support many different initiatives going on in your company or organization. My solution—dark posts!
  • PWB MARKETING BLOG  |  WEDNESDAY, MARCH 25, 2015
    [Media, Twitter] Social Media Posting Frequency
    'Last week I read with dread a Tweet and subsequent blog post answering the question “How many times should I post on Social Media Sites?” ” It even went so far to advise readers the ideal “number of times/day (or week)” for social media posting frequency. social media Uncategorized
  • WEBBIQUITY  |  WEDNESDAY, MARCH 25, 2015
    [Media, Twitter] 13 Great Guides to Growing Your Blog Audience
    Social media? Jeff Bullas shows you how to find your audience, help your audience find you, craft enticing headlines, “secrets” on how to use social media to spread your content, how to become a thought leader in your field and more in these 100+ helpful tips and tactics. Now—how you attract and retain a large audience?
  • HUBSPOT  |  WEDNESDAY, MARCH 25, 2015
    [Media, Twitter] 8 Great Marketing Blogs You Probably Don't Follow (But Should)
    What you can count on, however, is that whatever she writes will be so interesting that you’ll forget that you were supposed to plan your social media calendar during that half-hour. This blog’s standout feature is how it combines marketing savvy with creativity in multiple media. Those people are missing out. 1) StoryNeedle. 5) VERO.
  • HUBSPOT  |  TUESDAY, MARCH 24, 2015
    [Media, Twitter] How to Produce an Internet Radio Show
    and "how do I use social media to drive more traffic to my website?". We also promote the show via social media to remind our audience that they can listen live. During the show, our social media marketer live tweets show notes and links to articles we reference during the show. Talk radio is big business. Let''s get started.
  • HINGE MARKETING  |  TUESDAY, MARCH 24, 2015
    [Media, Twitter] Technology Marketing: Avoid a Social Media Burnout with a Winning Game Plan
    'While going viral may be the Holy Grail of social media marketing, it’s also elusive and unpredictable. Your technology firm needs to be in the social media race for the long run. That requires a game plan that’s achievable and, above all, avoids social media burnout. Which social media channels do they frequent?
  • EMAGINE B2B BLOG  |  TUESDAY, MARCH 24, 2015
    [Media, Twitter] Is Facebook Still Relevant for B2B?
    One of the most common questions I get when it comes to social media is, “Do we really need a Facebook?” Social Media is Not Cookie Cutter. The first thing to understand about social media is not all networks work for all businesses. You can register for “Social Media: Deciphering Your Network Personas” here.
  • VERTICAL RESPONSE  |  TUESDAY, MARCH 24, 2015
    [Media, Twitter] 5 Unconventional Ways to Create Videos That Engage Facebook Fans
    The king of social media sites is also allowing most page administrators to make videos more prominent by selecting a featured video. You can create a stop motion video using Twitter’s six-second video app, Vine. Social Media creating video videos on Facebook 'Your Facebook audience has a craving. Pro: Get noticed. iMovie.
  • WINDMILL NETWORKING  |  TUESDAY, MARCH 24, 2015
    [Media, Twitter] What Causes People To Click On Social Media?
    Although you’d be surprised at how many times I do […] Author information Wade Harman This monthly Social Media Psychology column is contributed by Wade Harman. Wade is a full time blogger and social media psychology expert. Twitter | Facebook | Google+ | LinkedIn | Pinterest | What Causes People To Click On Social Media?
  • CMO ESSENTIALS  |  TUESDAY, MARCH 24, 2015
    [Media, Twitter] Twitter for Marketing: Google’s Back and There’s Gonna Be Trouble… If You’re Not Tweeting
    'Fun fact about me, I actually met my fiancé on Twitter. There’s a story there, but it can wait for another day (plus, “How I Met My Wife on Twitter” makes for a higher impact headline). Anyway, the point of this personal confession is that, naturally, I’m a bit biased toward the benefits of Twitter for marketing.
  • HUBSPOT  |  TUESDAY, MARCH 24, 2015
    [Media, Twitter] Starting a New Job? 8 Tips for Having a Great First Day
    Follow their social media accounts. The report critiques and suggests ways to improve your blog, social media accounts, SEO tactics, lead generation methods, and mobile optimization. 4) Research your new boss on social media. 'Congrats! The next day, you were offered the job (and gleefully accepted it). Read their blog.
  • HUBSPOT  |  TUESDAY, MARCH 24, 2015
    [Media, Twitter] 12 Tools & Resources to Help You Create Better Buyer Personas
    Social Media Intelligence. While doing your online research, you should dive into social media to get some useful information. Below are a few of our favorite social media tools to use for buyer persona research. Connect your Twitter account to Followerwonk. 11) Twitter Analytics. Interviewing Customers. 6) Trello.
  • SYNECORE  |  MONDAY, MARCH 23, 2015
    [Media, Twitter] Meerkat Brings Live Video Streaming to Twitter (and beyond)
    'Is it just me or is social media getting progressively more, well, social? For those of you scratching your head, Meerkat is a live video streaming app that has made quite a splash on Twitter in recent weeks and, more importantly, may represent the next stage in the evolution of social media. Why Didn’t Twitter Build It?
  • HUBSPOT  |  MONDAY, MARCH 23, 2015
    [Media, Twitter] The Essential Reading List for Growth Hackers: 15 Experts to Follow
    4) Sangeet Paul Choudary , Co-Chair of the MIT Platform Strategy Summit at MIT Media Labs. In addition to MIT Media Labs, he''s an Entrepreneur-in-Residence at INSEAD Business School, an advisor at Silicon Valley''s leading startup accelerator 500Startups, a columnist for Harvard Business Review, Forbes, and WIRED, and more.
  • BIZNOLOGY  |  MONDAY, MARCH 23, 2015
    [Media, Twitter] 10 data experts explain why little data is the new big data
    Why do people obsess over LinkedIn Connections or Twitter followers? Or consider taking a Digital Marketing or Social Media Mini-MBA at the Rutgers Business School Executive Education where Mike Moran and I teach, My curriculum is   Web Analytics and ROI for Better Decision Making. But is bigger better? The exception. Ross, Cynthia M.
  • B2B MARKETING UNPLUGGED  |  MONDAY, MARCH 23, 2015
    [Media, Twitter] Why Marketing Needs to Fix the Customer Experience
    or follow me on Twitter @bizmkter. Branding CRM corporate overlords customer service linkedin porcupines social media 'We’ve spent the past two weeks feeling sad about the state of customer experience management (CEM), so it’s time to lighten up a little and talk about why marketers should care. Namaste, my friends.
  • HUBSPOT  |  MONDAY, MARCH 23, 2015
    [Media, Twitter] A Wikipedia Expert's Thoughts on the NYPD Editing Controversy
    Following fast, the New York media and tech press collected denials from the department, criticism from the mayor''s office (which apparently has its own history of Wikipedia editing), and ultimately a statement from the police commissioner saying, "I don''t anticipate any punishment, quite frankly." Social Media Daily Maybe.
  • B2B LEAD GENERATION BLOG  |  MONDAY, MARCH 23, 2015
    [Media, Twitter] Inbound Marketing: How a B2B company used a content marketing strategy to improve customer experience
    'Tweet Inbound marketing is typically a term reserved for B2C companies striving to draw customers in with flashy social media campaigns, witty tweets and beautiful infographics. Starting off, attracting the right people and the speaking to the right audience is essential in a B2B inbound marketing campaign. Who are we speaking to?
  • IT'S ALL ABOUT REVENUE  |  SUNDAY, MARCH 22, 2015
    [Media, Twitter] The Revised Approach to Content Distribution
    This type of content is often optimized by channels like your blog and website, social channels (LinkedIn, Facebook, Twitter, etc.), and video channels like YouTube and Vimeo, or even used to facilitate conversations with influencers and media outlets. Marketing—at its core—hasn't changed. How They Work Together.
  • HUBSPOT  |  FRIDAY, MARCH 20, 2015
    [Media, Twitter] How to Respond to People on Twitter: A Simple Guide for Businesses [Infographic]
    'Thanks to Twitter, businesses are closer to consumers than ever before. According to charts published on Search Engine Watch , 70% of surveyed Twitter users expect a response from brands they reach out to on Twitter. Social Media Daily Of those users, 53% want that response in under an hour. How much punctuation (?, !)
  • VERTICAL RESPONSE  |  FRIDAY, MARCH 20, 2015
    [Media, Twitter] Why a Sign up Form Is a No-Brainer for Email List Growth
    In order to fuel continued and sustained list growth it’s a no-brainer to have an email sign up form on your website, blog and your other digital properties like social media sites. 'A list of contacts is essential for any business that wants to stay in touch with prospects and customers. That list also shouldn’t be static.
  • WINDMILL NETWORKING  |  FRIDAY, MARCH 20, 2015
    [Media, Twitter] A Detailed Guide to Using Slideshare Analytics
    She has 7 years of experience in search and social media marketing. Ann Smarty | Twitter | Facebook | Google+ | LinkedIn | Pinterest | A Detailed Guide to Using Slideshare Analytics by Ann Smarty - Maximize Social Business. 'Slideshare has become a staple of content creation in recent years. SlideShare
  • HUBSPOT  |  FRIDAY, MARCH 20, 2015
    [Media, Twitter] A Simple Formula for Writing Kick-Ass Blog Titles
    They represent it in search engines, in email, and on social media. That''s the 140-character limit on Twitter, minus the 22 characters a URL takes up in a tweet, minus one for the space between the title and the link.) 'Look, I said ass. And in a minute, you''ll know why. Titles are what sell the content. Let''s clear that up.
  • HINGE MARKETING  |  THURSDAY, MARCH 19, 2015
    [Media, Twitter] Optimizing the B2B Content Marketing Funnel: Turning Contacts into Clients
    Instead, referrers grew to trust a firm’s expertise based on thought leadership through speaking engagements, articles, social media, and more. On Twitter or LinkedIn? 'Congratulations, you’ve taken the first step towards increasing your online presence and implemented a B2B content marketing strategy. Be Patient. Wrong.
  • WINDMILL NETWORKING  |  THURSDAY, MARCH 19, 2015
    [Media, Twitter] 5 Things Pro Facebook Marketers Do That Most Page Admins Don’t
    He also contributes a monthly column to Social Media Examiner and has written for Forbes, Killer Startups, Fast Company, Venture Beat, The Next Web and Mashable. Twitter | LinkedIn | 5 Things Pro Facebook Marketers Do That Most Page Admins Don’t by Jim Belosic - Maximize Social Business. Many things. Facebook
  • HUBSPOT  |  THURSDAY, MARCH 19, 2015
    [Media, Twitter] 14 Ways to Increase Your Clickthrough Rate on Twitter
    Thankfully, making your tweets clickable doesn''t "just happen" based on the whim of the Twitter gods. In this post, we''ll talk about how to put the science of Twitter to work for you so more people click on your tweets. Click your Twitter handle to view your profile. The Challenge: It Takes Work to Get Clicks on Twitter.
  • THE FORWARD OBSERVER  |  THURSDAY, MARCH 19, 2015
    [Media, Twitter] 4 Steps To Align Your Sales Approach With Inbound Marketing
    Look on Use social media. percent of people using social media as part of the sales process outperform their peers and exceed quota 23 percent more often. Check other social media platforms (like Twitter and Quora ) to see if they are actively talking with other companies or researching other leads. Ah, the good old days.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, MARCH 19, 2015
    [Media, Twitter] Ad Injection: Whose Media Is This?
    That leads us to one question:  Whose media is this? As a user, is my browser my own private media for me to decide which ads I allow to be shown, or is it that my browser is not media at all? Find her on twitter  @meravchen. The post Ad Injection: Whose Media Is This? 'By Merav Chen, {grow} Community Member.
  • HUBSPOT  |  WEDNESDAY, MARCH 18, 2015
    [Media, Twitter] How to Easily Create Custom Pin It URLs for Pinterest
    After all, Pinterest boasts the highest average checkout value of all social media referral shoppers. You can post any image on Facebook or Twitter and provide a link to "Pin It with one click." Reach your audience on Facebook and Twitter. Social Media Daily Want more control of the Pinning experience? And voilá!
  • WINDMILL NETWORKING  |  WEDNESDAY, MARCH 18, 2015
    [Media, Twitter] Rise of the Machine in Social Recruiting
    She blogs to show brands how to use social media in their recruitment. Twitter | Facebook | LinkedIn | Rise of the Machine in Social Recruiting by Laurianne Laval - Maximize Social Business. 'Have you ever applied for a job that fits you perfectly but you never hear back? Your resume was rejected before the recruiter ever saw it.
  • CMO ESSENTIALS  |  WEDNESDAY, MARCH 18, 2015
    [Media, Twitter] Creating Content is a Waste of Time – Until You Have Mapped the Buyer Journey Part 3: Match and Mix Content, Channel and Lifecycle
    Social media expert Mark Schaefer says, “you’ve got to make it RITE” (Relevant, Informative, Timely, Entertaining). For example, you may learn through the mapping process that traditional in-person events and presentations are far more valuable at creating contacts and connections for a specific segment than social media and blogs.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, MARCH 18, 2015
    [Media, Twitter] Three huge ideas to build your networking momentum
    For me, there are four key areas I use to secure valuable connections within my network: Online events & groups Mobile Social media In-person meet ups For instance, I first heard Mark Schaefer speak at Social Media Examiner’s Social Media Marketing World in 2013 (SMMW13 — the online event). New Networking Age.
  • HUBSPOT  |  WEDNESDAY, MARCH 18, 2015
    [Media, Twitter] Industry Benchmarks for Social Media Engagement: How Much Should Your Posts Receive?
    That’s why we put together the 2015 Social Media Benchmarks Report -- it''s 49 pages of of social media data and analysis from over 7,000 business in nine industries. In this post, I’ll analyze our findings on audience participation on social media for each of the industries represented. And what does “good” mean, anyway?
  • HUBSPOT  |  TUESDAY, MARCH 17, 2015
    [Media, Twitter] How to Grow Your Email List by Running a Contest
    So when you''re considering platforms, think about what kinds of social media activities you''d like entrants to do. We also wanted to get a larger reach from our contest, meaning we counted the following actions as extra entries: Following HubSpot on Twitter. Content Creation Social Media Our idea? Would it work?
  • SYNECORE  |  TUESDAY, MARCH 17, 2015
    [Media, Twitter] 5 Ways to Personalize Content for Anonymous Visitors
    Another way to personalize for anonymous visitors is by delivering content based on referral source—organic search, social media, email, or direct traffic. You can also get more granular by personalizing to only Twitter users, Facebook users, or by a specific site. Device. Search Term. Referral Source. Past Behavior.
  • FEARLESS COMPETITOR  |  TUESDAY, MARCH 17, 2015
    [Media, Twitter] Happy St. Patrick’s Day from Find New Customers!
    We call ourselves Likeable because Find New Customers is partnered with Likeable Local , which is Social Media Marketing Software to make YOU more Successful.). As you can see below, social media advertising is a much less expensive way to reach a lot of people, and Facebook is the cheapest and best for all. Patrick’s Day!
  • EMAGINE B2B BLOG  |  TUESDAY, MARCH 17, 2015
    [Media, Twitter] 17 Reasons Why I’m Lucky To Be In Business Development
    Social Media: LinkedIn – I am grateful to have the ability to connect with professionals and keep in touch with them. Twitter – To Interact with and engage professionals through quick posts on the B2B, Healthcare, and Digital Marketing industry.  B2B Web Strategy Lead Generation Social Media Patrick’s day?
  • WINDMILL NETWORKING  |  TUESDAY, MARCH 17, 2015
    [Media, Twitter] The Social Graph for Managing Influencer Relationships
    'Over the past decade, the new science of influence marketing in social media has evolved a lot. In 2015, social media influence (SMI) took a […]. Raymond Morin contributes a monthly column on Social Media Influence. Twitter | Facebook | Google+ | LinkedIn |. Social Media Influence Author information.
  • HUBSPOT  |  TUESDAY, MARCH 17, 2015
    [Media, Twitter] How to Ace Your New Job in the First 100 Days [Free Ebook]
    Brian Lavery , Head of EMEA SMB Marketing at Twitter. Mark Walker , Content Marketing & Social Media Manager at Eventbrite UK. 'The first 100 days at a new company or in a new role are critical for your future success. Tweet This Quote]. Question everything. You’re new, so you get a free card to do this. Tweet This Quote].
  • PWB MARKETING BLOG  |  MONDAY, MARCH 16, 2015
    [Media, Twitter] Social Media Image Size Guide [INFOGRAPHIC]
    'I have been updating a couple client social media sites recently and realized that it has been a while since we updated a social media image size guide. The size of social media images changes from time to time, so having the most current data available is paramount. Having trouble managing your social media?
  • FEARLESS COMPETITOR  |  MONDAY, MARCH 16, 2015
    [Media, Twitter] Won marketing awards and guest post but I’m a Notre Dame grad
    Got a marketing award from Brand Quarterly magazine in 2014 which has been all over Twitter recently which says I’m one of the Top 50 Marketing Thought Leaders over 50 for Brand Quarterly magazine. Love comments and those who share on social media. 'Jeffrey L. also have over 2,600 LinkedIn connection now and I love them all.
  • HINGE MARKETING  |  MONDAY, MARCH 16, 2015
    [Media, Twitter] The Battle for Marketing Talent in Professional Services
    Firms have recognized the value of sharing their expertise through media partners, whether that means guest articles, quotes in newspapers, or appearances on TV. Our research shows that social media is among the top ways buyers check out potential service providers, outstripping even traditional referrals. On Twitter and LinkedIn?
  • WINDMILL NETWORKING  |  MONDAY, MARCH 16, 2015
    [Media, Twitter] Designing Your Pinterest Pins “Mobile First”
    '“The majority of the traffic to your content marketing will come from a mobile device in two to five years” and it’s time to think “mobile first” as part of your channel strategy says social media strategist Jay Baer. Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest |. Clearly it’s time to make mobile a priority.
  • CMO ESSENTIALS  |  MONDAY, MARCH 16, 2015
    [Media, Twitter] The 21st Century Buying Experience: Say Farewell to the Sales Cycle
    With insight from third-party prognosticators, thumbs-up-or-down recommendations from peers, and — thanks for nothing, Twitter — billions of potential uneditable authors all adding to the potential digital impression of our products, the “ voice of the customer ” is more powerful than ever before.
  • B2B LEAD GENERATION BLOG  |  MONDAY, MARCH 16, 2015
    [Media, Twitter] How to Use LinkedIn to Generate Leads
    Dan Schawbel of Mashable, the social media guide , suggests that you brand yourself for the job you want, not the job you have. HubSpot Blog: LinkedIn 277% More Effective for Lead Generation Than Facebook & Twitter [New Data]. Social Media content marketing lead generation Lead Nurturing Focus on your headline and summary.
  • HUBSPOT  |  FRIDAY, MARCH 13, 2015
    [Media, Twitter] How to Learn Social Media Marketing: 41 Resources for Beginners
    'Social media is one of those marketing channels that can be very powerful or very boring. Few do social media really well, and those who do see great things come from it. But for everyone who does social media well, there are hundreds of others seemingly spinning their social wheels with no results. Blogs on Social Media.
  • VIDYARD  |  FRIDAY, MARCH 13, 2015
    [Media, Twitter] Vidyard Powers JUNO TV for The 2015 JUNO Awards
    In addition to powering JUNO TV, the Vidyard video marketing platform is used to customize the video playback experience and to publish videos to other third-party distribution channels including the JUNO Awards’ YouTube channel and related social media sites. Media Contact: Tyler Lessard. About Vidyard. Phone: (226) 220-5351.
  • WINDMILL NETWORKING  |  FRIDAY, MARCH 13, 2015
    [Media, Twitter] How to Create, Share and Hijack Brand Equity in your Content
    'From time to time people ask me why I write about content marketing on a social media business website? Twitter | Facebook | LinkedIn | YouTube | How to Create, Share and Hijack Brand Equity in your Content by Justice Mitchell - Maximize Social Business. Which I reply to with, “Why am I putting this gasoline into my car?”
  • HUBSPOT  |  FRIDAY, MARCH 13, 2015
    [Media, Twitter] Four Strategies for Matching Gift Success for Your School or Nonprofit
    Proper matching gift marketing requires several tattoos on many body parts, such as matching gift requests on your emails, calls-to-action on your social media profiles, and asks on your donation page. 2) Social Media. Twitter. Or is that just me? This means incorporating matching gift requests throughout your online presence.
  • WINDMILL NETWORKING  |  FRIDAY, MARCH 13, 2015
    [Media, Twitter] The Marriage of Marketing and IT at CeBIT Global Conferences #cgc15
    Increasing social media spend as well as the emergence of what I like to call Social Big Data will only augment […] Author information Neal Schaffer The Founder and Editor-In-Chief of Maximize Social Business, Neal Schaffer is a leader in helping businesses and professionals strategically maximize their use of social media.
  • HUBSPOT  |  THURSDAY, MARCH 12, 2015
    [Media, Twitter] A Simple Guide to Keyboard Shortcuts for Facebook, Twitter & More [Infographic]
    'We''re all aware that we spend a lot of time on social media these days. After all, the average 18- to 34-year-old American knocks around on social media sites like Twitter and Facebook for up to 3.8 Social Media Productivity Daily hours per day.
  • FEARLESS COMPETITOR  |  THURSDAY, MARCH 12, 2015
    [Media, Twitter] Nice to get back in touch with Amanda Nelson at Ringlead
    It’s already been shared on Twitter 100 times, so please check it out. Deeply honored to win this marketing award from Brand Quarterly magazine which has been all over Twitter recently. We love comments (no SPAM please) and those who share on social media. 'Jeffrey L. Doing much better now. Thank you.). see photo here).
  • EMAGINE B2B BLOG  |  THURSDAY, MARCH 12, 2015
    [Media, Twitter] 12 Digital Marketing Statistics to Consider
    Social Media: 70% of marketers will spend more on social media ads this year ( AdWeek ). 34% of marketers use Twitter to successfully generate leads ( Jeff Bullas ). B2B Web Strategy SEO Social Media Web Design 57% of users wouldn’t recommend a company with a poorly designed mobile site ( The Mobile Playbook ). W3Techs ).
  • HINGE MARKETING  |  THURSDAY, MARCH 12, 2015
    [Media, Twitter] Management Consulting Firms: When Does a Prospect Turn Into a Lead?
    Whether they have engaged with your firm through social media, your website, your blog, or other channels, many of these folks will live at the top of the sales funnel forever. On Twitter or LinkedIn? 'Not everyone who connects with your firm is an actionable lead. And it’s important to be able to identify the real opportunities.
  • HUBSPOT  |  THURSDAY, MARCH 12, 2015
    [Media, Twitter] 7 Hilarious Twitter Brand Hashtag Fails
    'We all know that Twitter offers you the ability to create a trackable, branded hashtag. They quickly deleted the tweet but not after having it retweeted multiple times and seeing it become one of the top trending topics on Twitter. Twitter pandemonium ensued. Social Media Don’t be like them. 1) #McDstories. May 7, 2014.
  • WINDMILL NETWORKING  |  THURSDAY, MARCH 12, 2015
    [Media, Twitter] 5 Must-Haves for Your Online Press Room
    As PR pros, it’s easy to overlook the critical role that our newsroom plays as we’re busily dealing with social media, press and more and on a day-to-day basis. Maggie currently offers PR and social media consulting and coaching with a focus on guest blog posting and leveraging social media to support more traditional PR strategies.
  • HUBSPOT  |  THURSDAY, MARCH 12, 2015
    [Media, Twitter] 10 User Generated Content Campaigns That Actually Worked
    This technique, in conjunction with the growth of popular social media websites, allows modern businesses to delegate some of these brand-building responsibilities to an unlikely voice -- their customer. Customers were then asked to share the pictures of their personalized coke bottle on Twitter and other social media platforms.
  • HUBSPOT  |  THURSDAY, MARCH 12, 2015
    [Media, Twitter] The Ultimate Guide to Throwback Thursday: How to Use #TBT in Your Marketing
    Used primarily on Instagram, Twitter, Facebook, and Pinterest, Throwback Thursday posts can liven your marketing campaigns up and generate real results -- that is, if you know how to use them right. Like everything in social media, a successful #TBT promo isn’t actually about you. Content Creation Social Media Daily Star Wars.
  • BLOG MY CALLS  |  WEDNESDAY, MARCH 11, 2015
    [Media, Twitter] Tapping Into March Madness Marketing with Twitter
    'According to Twitter, during last year’s March Madness championship game there were more than 2 million associated tweets sent out around the world. If you want to get into the real-time conversation surrounding March Madness then Twitter is the place to lurk. Twitter Video Highlights. Real-Time Social Strategy. MarchMadnessTV.
  • B2B MARKETING INSIDER  |  WEDNESDAY, MARCH 11, 2015
    [Media, Twitter] 10 Creative Types You Need To Build A Killer Content Marketing Team
    Creating insights and reports into how all that glorious content works is just as essential as putting it together in the first place, especially in an environment where social media analytics are failing marketers left and right. Facebook, Twitter, Instagram, YouTube, Pinterest, blogs. 'By  NewsCred Contributor, Lauren B. Mangiaforte.
  • VERTICAL RESPONSE  |  WEDNESDAY, MARCH 11, 2015
    [Media, Twitter] 29 Ways to Collect Email Addresses for Your Business
    Create enticing visuals encouraging people to sign up for your list, and post them on various social media channels (especially Facebook, Twitter, Instagram, Pinterest, LinkedIn). Include a link to the email sign up form in your Twitter business profile description. Here’s how to  edit your Twitter profile.
  • BIZNOLOGY  |  WEDNESDAY, MARCH 11, 2015
    [Media, Twitter] The Internet of Things (IoT): when everything is “a thing”
    When we look at our social media streams and mobile device notifications, what you see is a mix of things past and present, important and mundane, big and small. From the old MemeTracker site to Google Trends to Twitter Trending Topics , you can roughly follow their life cycle. an object, animal, quality, etc., of any kind.
  • WINDMILL NETWORKING  |  WEDNESDAY, MARCH 11, 2015
    [Media, Twitter] You Want to Attract Chinese Tourists, Target their Community!
    Olivier Verot contributes a monthly column on Chinese Social Media. Olivier, who describes himself as, "A French man lost in China for several years," speaks Chinese, reads Chinese, and uses Chinese social media almost everyday. Twitter | Facebook | LinkedIn |. Chinese Social Media Author information. Olivier Verot.
  • B2B MARKETING UNPLUGGED  |  WEDNESDAY, MARCH 11, 2015
    [Media, Twitter] Three Reasons Customer Experience Management Fails
    But the rage isn’t just the horrible stuff Porcupines   are shouting through the phone, though that continues to be our favourite tool for expressing it; the Rage is also almost twice as likely now to find its way to a social media site than it was just two years ago. Social Media is Not the Telex Machine. Now that’s fun. Let’s dig in!
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, MARCH 11, 2015
    [Media, Twitter] Brands and Bloggers: Keep Your Sponsored Content Legal
    Twitter only gives me 140 characters!” But it always lands, like the FTC landed on Deutsch LA for having employees post about Sony’s PlayStation Vita on their personal social media feeds …without mentioning that Sony was an agency client. Find Kerry on  Google+  and  Twitter. Twitter only gives me 140 characters!”.
  • LEADERSHIP  |  TUESDAY, MARCH 10, 2015
    [Media, Twitter] CMO Spotlight: Jeremy Burton, President Products and Marketing at EMC Corp.
    Social media, says Jeremy, offers the greatest opportunity for marketers to humanize their brand. Jeremy’s Twitter handle proclaims, “All Tweets authored by me”. Social media, yet again, is a great equalizer and offers you the opportunity to connect and engage with your internal and external audiences. Know Your Product.
  • KEO MARKETING  |  TUESDAY, MARCH 10, 2015
    [Media, Twitter] New Social Ad Campaign Tools and Features
    'A pair of social media channels recently added new tools and features that will be of major interest to marketers who run advertising campaigns on those networks. Meanwhile, Twitter is adding tools to help marketers better measure the ROI from their promoted campaigns. This is measured by adding tags via your Twitter Ads UI.
  • BIZNOLOGY  |  TUESDAY, MARCH 10, 2015
    [Media, Twitter] Why aren’t you already cross-posting on LinkedIn?
    Blogging Content Marketing Social Media Marketing Blog blogging Content marketing Facebook Google instagram linkedin pinterest Pulse Search engine optimization social media twitter United States YouTube 'Last week I wrote Medium is the Messenger , where I asked why aren’t you cross-posting on Medium.com ? Why Wait? Do it.
  • WINDMILL NETWORKING  |  TUESDAY, MARCH 10, 2015
    [Media, Twitter] Luxury Brands and Social: Challenges and Opportunities
    Recently, we held an event entitled: “Social Media 3.0: In a panel discussion, we explored innovative techniques for extending luxury brands’ social media content. Understanding the […] Author information Kyle-Beth Hilfer This monthly Social Media and the Law column is contributed by Kyle-Beth Hilfer.
  • TRADESMEN INSIGHTS  |  TUESDAY, MARCH 10, 2015
    [Media, Twitter] Are you Using Mobile to Share Your Content with Tradesman and Contractors?
    What I find especially interesting is mobile is last on the list and social media is second. Do they think contractors are checking their Facebook or Twitter accounts during the work day to see what kind of info a manufacturer is promoting that day?  Here are a few. Possible Apps to Consider: Product information. Productivity tools.
  • HUBSPOT  |  TUESDAY, MARCH 10, 2015
    [Media, Twitter] 7 Tips for Finding and Managing Amazing Freelancers
    Contact their freelancers through Twitter or LinkedIn. For example, we tag them in social media posts and freely giving bylines where they can link to their social media pages or portfolios. 'As a former freelancer who now hires freelancers, I have a unique perspective on the topic of working with people who write.
  • WINDMILL NETWORKING  |  TUESDAY, MARCH 10, 2015
    [Media, Twitter] WordPress Plugins to Make Your Website Mobile Friendly
    'I’ve previously been writing about how to drive  traffic from social media  and am excited about my new topic, WordPress. As more and more people […] Author information Lilach Bullock This monthly Social Media Traffic Generation column is contributed by Lilach Bullock. WordPress Plugins
  • VIRALLY BLOG  |  MONDAY, MARCH 9, 2015
    [Media, Twitter] 7 Tips For…. Getting More Shares On Your Blogs
    Social Media is becoming more visual than ever with pictures dominating just plain text posts with shares and clicks. Twitter is best to have 6-8 tweets per day, 1-2 posts per day for Facebook and 1-2 posts for LinkedIn. My last blog, The Use Of C8H11NO2 In Social Media! 1 Make Sharing Easy! Add sharing buttons to it! Events
  • EMAGINE B2B BLOG  |  MONDAY, MARCH 9, 2015
    [Media, Twitter] [New Series] Digital Awesomeness: How To Be The Anti-Salesperson Salesperson
    know these prospects need: a better website, SEO research and an execution plan with ongoing optimization, social media consulting. Email, Twitter, LinkedIn to name a few. 'Welcome to another new blog series! Once a month Leah will stop our blog to share any and all digital awesomeness she encounters along the way. There is no secret.
  • B2B MARKETING INSIDER  |  MONDAY, MARCH 9, 2015
    [Media, Twitter] CMO Disruption: Marketing Is More Than Just Promotion!!!
    CMOs are struggling with how to deal with the massive changes happening in the media landscape. Please follow me on Twitter , LinkedIn , Facebook and Google+ or Subscribe here for regular updates. 'I recently did this Google Hangout with Jon Reed on CMO Disruption. You can’t buy attention!!! Jon, gets it. We get it a lot. Right?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, MARCH 9, 2015
    [Media, Twitter] Four ways customer connections will change by 2020
    You distribute this information via your social media feeds and probably pay to boost it through ads. There really were essentially no ads on Facebook, Twitter, etc. You distribute this information via your social media feeds and probably pay to boost it through ads. 'Technology is changing the way we buy, fly and try.
  • WINDMILL NETWORKING  |  MONDAY, MARCH 9, 2015
    [Media, Twitter] 20 Instagram Apps to Create the Perfect Business Graphic
    This monthly Visual Social Media Marketing post is contributed by Rebekah Radice. Rebekah is a social media strategist, content developer, speaker and trainer. Rebekah was recently named an Inman Top 100 Most Influential Real Estate Leader, as well as one of the Top Social Media Professionals to Follow in 2013. Rebekah Radice.
  • HUBSPOT  |  MONDAY, MARCH 9, 2015
    [Media, Twitter] 10 Examples of Captivating Data Visualization
    Echelon Insights nailed it with this piece -- it visualizes the most talked-about news stories of 2014 on Twitter. 7) Entertainment Media Use in the Middle East. 'Data can be very powerful if you can actually understand what it''s telling you. Enter data visualization. 1) The Daily Routines of Famous Creative People. What do 184.5
  • EARNEST ABOUT B2B  |  MONDAY, MARCH 9, 2015
    [Media, Twitter] Velociraptors in the kitchen (or: the importance of context in social media)
    'The importance of context in social media marketing. So what’s all this got to do with social media, I hear you ask? In the wrong context, or without context, social media stuff can sort of get away from you. If the last few years has shown us anything, it’s that we all love social media. B2B Marketing Social media
  • IT'S ALL ABOUT REVENUE  |  SATURDAY, MARCH 7, 2015
    [Media, Twitter] 5 Digital Marketing Campaigns Inspired By Women
    With a content driven online community hub and a strong following on social media, particularly Facebook and Twitter , the campaign has proven effective in enabling women to share their stories about corporate life and in turn change the conversation from what women can’t do to what they can. Modern Marketing in Action
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SATURDAY, MARCH 7, 2015
    [Media, Twitter] 20 Hilarious and Cool Twitter bios
    'I love cool Twitter bios. guess I am the ultimate social media geek because when I look through my new followers, finding a funny Twitter bio is like a little ray of sunshine in my day. Social media wizard. The only person on Twitter who doesn’t claim to be a social media guru. love cool Twitter bios.
  • VIRALLY BLOG  |  FRIDAY, MARCH 6, 2015
    [Media, Twitter] Let’s Talk About C8H11NO2 In Social Media
    'Have you ever wondered why social media is addictive, why you can’t seem to drag yourself away from scrolling through Facebook? People aren’t addicted to social media per se, it’s more of an addiction to the dopamine the brain produces every time you receive a notification. How social media keeps us addicted.
  • WINDMILL NETWORKING  |  FRIDAY, MARCH 6, 2015
    [Media, Twitter] Social Media Marketing vs. Email Marketing
    Do they have a social media presence? Are you wondering which one, social media marketing or email marketing is giving you the best ROI? Without a good system […] Author information Amy Hall Amy Hall contributes a monthly column on Social Media and Email Marketing. Do they send email blasts and newsletters? It looks.
  • HUBSPOT  |  FRIDAY, MARCH 6, 2015
    [Media, Twitter] Why People Unfollow Your Brand on Social Media [New Data]
    When they dive into answering these questions, many businesses discover that social media is a goldmine for their marketing efforts. Not only are social networks a popular place for people to hang out on, but also consumers expect brands to have a presence on social media. So what causes people to stop following brands on twitter?
  • FATHOM  |  THURSDAY, MARCH 5, 2015
    [Media, Twitter] Consumer Brand SEO Pulse: 3.5.15
    February Social Media Updates. Facebook introduced a new mobile app which it easier to manage ads through mobile devices, Twitter launched its first official WordPress plugin, Pinterest is working on its own “Buy” button, and more. Mobile Online PR / Link-Building Retail / E-commerce SEO Social Media Is Link-Building Dead?
  • HINGE MARKETING  |  THURSDAY, MARCH 5, 2015
    [Media, Twitter] Top Twitter Marketing Techniques to Connect with Your Audience
    'With just 140 characters to work with, it’s somewhat surprising that Twitter has turned into such a marketing powerhouse. Yet, the fast-paced network has firmly solidified itself as an integral addition to any successful B2B social media marketing strategy. Twitter Marketing Best Practices 1. Social Media
  • B2B MARKETING INSIDER  |  THURSDAY, MARCH 5, 2015
    [Media, Twitter] Social Media Secrets To Build Your Personal Brand
    Social media allowed us to connect with anyone with an internet connection, and later anyone with a smart phone. believe the adage that social media success is found in just minutes per day. How to find the time for social media? To me, finding the time for social media is just about making it important. Social Media
  • VERTICAL RESPONSE  |  THURSDAY, MARCH 5, 2015
    [Media, Twitter] 11 Words to Avoid Using on Social Media and What to Say Instead
    'Coming up with original or catchy wording for your social posts is important if you want to stand out in the busy social media sphere. It’s short, which makes it perfect for social media. It’s a term that plagues social media. Get more social media tips by subscribing to our weekly email newsletter. Selfie.
  • MARKETING ACTION  |  THURSDAY, MARCH 5, 2015
    [Media, Twitter] How to Build Your Twitter Following (for Free)
    'Twitter is great, but you need followers to make it pay off. While you can just head over to Twitter Ads and create a Followers campaign, that will cost you up to $3 per follower. m sure you already know not to give in to the temptation of the “buy 100,000 Twitter followers for $39” deals you see everywhere on Twitter.
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