Marketing to Business Executives Blog
Top Eight Reasons B2B Marketers Use Content Curation
Marketing to Business Executives Blog
DECEMBER 5, 2011
Reason 2: Because curated sites draw search engine traffic, they aid SEO strategies. True, the search traffic often goes to the microsite used to feature the curated content (which of course also includes your company’s best work). Reason 8: Marketers also gain insight from their customers’ article choices and social media engagement enabled by content curation.
How do you involve your experts in social media?
Marketing to Business Executives Blog
APRIL 7, 2011
ConnectedN is a Software-as-a-Service curation platform focused on making social media engagement feasible for busy professionals, particularly those in enterprises that adhere to strict guidelines for pre-publishing approval. This includes a brand-compliant microsite that sits on the customer’s Web site for publishing curated content, the aggregation and routing software that finds relevant social media mentions and routes them via email to appropriate experts and reviewers, as well as newsletter distribution and social media publishing capabilities. . Not the marketer.
Tools that help monitor and measure social traffic
JULY 10, 2015
All too often social media marketing departments rely on interactions and likes rather than utilizing tools that measure more than just engagement (such as statistics, demographic metrics, and conversion goals along with other online and offline media mentions). Today we will explore different tools that help monitor traffic and the effectiveness of your social media campaigns.
Five Ways to Draw Traffic to a Blog Post
MARCH 22, 2016
They may promote your blog on their networks, which will result in more traffic heading to your site. Social Media Predictions from the Top Marketers, The Best Movies of all Time According to These Movie Reviewers). Your subscribers may not follow you on social media, but they do check their email daily, if not more frequently. Guest post by Kylie Ora Lobel.
150 Content Marketing Tips
Drive traffic—and leads—with these tips for SEO, social media, content optimization, email marketing, and more
The Fundamentals of Increasing Web Traffic from Social Media
Modern B2B Marketing
FEBRUARY 8, 2016
Author: Daniel Kushner Social media marketing, for B2B companies, often means one thing: generating new leads. With a shrewd social media management strategy, you can create an experience for your followers that naturally funnels them towards what you have to offer, ultimately increasing your web traffic. Thus, social traffic is something that B2B marketers need to get right.
How to Drive Traffic From Social Media
FEBRUARY 4, 2015
In that time, we’ve focused heavily on driving traffic to your site from social media activity, dug deep into each of the main social networks, and looked at different tools to help measure and monitor your traffic. This monthly Social Media Traffic Generation column is contributed by Lilach Bullock. business owner, social media consultant, internet mentor and genuine digital guru, Lilach is consulted by journalists and regularly quoted in newspapers, business publications and marketing magazines. Social Media Traffic Generation
Social Media Referral Traffic Tactics
EMagine B2B Blog
AUGUST 4, 2014
Businesses and corporations across the world are all embracing new forms of lead generation and sales tactics with social media savvy. Business professionals understand the concept and need for social media but struggle to determine the ROI or generate leads via the networks. The following tactics will help your business determine how to generate leads via referral traffic.
Search Traffic Declining? You’re Not Alone (and What to Do About It)
SEPTEMBER 9, 2013
If your website traffic from organic search has fallen over the past year, take some small solace in knowing you’re not alone—in fact, you’re in good (if not happy) company. BuzzFeed mentions changes in behavior, greater use of social networks for content discovery, and a 52% increase in traffic from “‘Dark social,’ that netherland of direct traffic” (i.e.,
Content Methodology: A Best Practices Report
and media formats. Landscape Channel and Media. Continuous Improvement When organizations publish content, they venture into the world of media. for their audience’s attention, including major publishers and media companies. modern media landscape, the “If you build it, they will come” mindset is doomed to. Use publicly available traffic and referral data.
Are You Wasting Your Social Media Traffic?
SEPTEMBER 23, 2014
It’s all very well driving traffic to your website via social media but if the speed (or lack of!) is too slow it will drastically increase your bounce rate and can literally kill your traffic. Author information Lilach Bullock This monthly Social Media Traffic Generation column is contributed by Lilach Bullock. business owner, social media consultant, internet mentor and genuine digital guru, Lilach is consulted by journalists and regularly quoted in newspapers, business publications and marketing magazines. Social Media Traffic Generation
5 Traffic-Driving B2B Blog Topic Ideas
APRIL 2, 2015
If you don’t sell on or have an e-commerce that you can pull testimonials from, consider reaching out to some of your loyal customers and offer links to their websites or social media profiles in exchange for a review. KoMarketing regularly writes B2B marketing industry news stories, which has helped drive traffic, educate clients, and make them a top resource for B2B news in Google News.
How to Drive Traffic From Social Media Contests
AUGUST 28, 2014
Social media offers the perfect platform for running contests. If you’re looking to drive more traffic and engagement to your website, running social media contests is an ideal solution. This monthly Social Media Traffic Generation column is contributed by Lilach Bullock. business owner, social media consultant, internet mentor and genuine digital guru, Lilach is consulted by journalists and regularly quoted in newspapers, business publications and marketing magazines. Social Media Traffic Generation Author information. Lilach Bullock.
5 Easy Ways To Drive Social Media Traffic From Instagram
NOVEMBER 29, 2013
Instagram might not seem like an obvious social media choice when it comes to driving back traffic to your website, but the popular social network can not only help with that, but also with bringing a more human and approachable aspect to your brand. Instagram Social Media Traffic Generation Business Facebook hashtag Pinterest Social network Twitter Uniform Resource Locator
Study: How Much of Your Content Marketing Is Effective?
Terms like native content, brand publishing, and owned media are set to evolve. to be tackled if brands want to compete with traditional media. excluding social media posts)? account for an incredible 74 percent of all Internet traffic by 2017. TRAFFIC. people just for their media house. Copyright © 2015 Contently. All rights reserved. Introduction 4 II.
8 Things Your Website Needs to Increase Traffic and Sales
JUNE 30, 2015
If you’ve been scratching your head trying to understand why your website isn’t getting much traffic , keeping visitors’ attention or converting visits to actual sales, we’ve got some tips to help solve this issue. Social media icons on your website. The problem: You’re having a hard time building your social media following. mobile version.
10 Tools to Help Get More Social Media Traffic
MARCH 21, 2014
In past blog posts, we’ve gone through tips on how to get more traffic from almost all major social networks – this month I’d like to share with you some of my favorite tools that can help you get more social media traffic more easily. 1. 10 Tools to Help Get More Social Media Traffic by Lilach Bullock - Maximize Social Business. Related Stories Embrace the “One to One to Many” Approach by Working with Bloggers Boost Credibility on Social Media with Customer Stories Blog + Social Media: Not Your Mom’s Donor Acquisition / Retention Plan.
The True Secret to Generating Social Media Traffic
APRIL 17, 2014
One of the most important lessons I’ve learned over the years of using social media to promote my blog and business is that sometimes you need to simply “forget” about getting traffic, in order to get more traffic. Of course, this doesn’t mean you should forget about some of the other social media traffic tips … Continue Reading. The True Secret to Generating Social Media Traffic by Lilach Bullock - Maximize Social Business.
10 Ways to BOOST Your Social Media Traffic
OCTOBER 24, 2014
Social media can be an incredible source of traffic. And best of all, it is traffic that you can count on, day after day. One of the best things about social media is that you get […] Author information Lilach Bullock This monthly Social Media Traffic Generation column is contributed by Lilach Bullock. business owner, social media consultant, internet mentor and genuine digital guru, Lilach is consulted by journalists and regularly quoted in newspapers, business publications and marketing magazines. Social Media Traffic Generation
Definitive Guide to Planning a New Content Initiative
Meghan Casey, lead content strategist at Brain Traffic, suggests finding your organization’s. In reality, the majority of traffic to digital properties like websites and blogs comes from new. of the traffic to our blog content comes from new visitors. analytics platforms and look for the pages or posts that have generated the most traffic. website traffic and leads.
Where Did My Website Traffic Go?!
JANUARY 11, 2016
Upon looking at the clients that I monitor through our blogging and social media program, I saw a pretty significant trend in a decrease in website traffic during the second half of 2015, and especially in the final months of the calendar year. Staffing Website Traffic Naturally Drops in the Fourth Quarter. In 2014, fourth quarter website traffic was down 10.2 percent ).
How to Get Website Traffic from Periscope
AUGUST 20, 2015
Leah Mazur contributes a monthly column on Social Media Traffic Generation. How to Get Website Traffic from Periscope by Leah Mazur - Maximize Social Business. Social Media Traffic GenerationPeriscope is the hot new social network on everyone’s lips right now. The app, which is owned by Twitter, allows users to stream and watch live video broadcasts. If you haven’t hopped on the Periscope bandwagon yet, I encourage you to create an account and start watching broadcasts to see if it could work for […]. Author information. Leah Mazur.
How Content Curation Can Drive Traffic
JANUARY 12, 2015
Over the last 18 months we have seen content curation evolving…perhaps maturing to the point where, in 2015, it will […] Author information Lilach Bullock This monthly Social Media Traffic Generation column is contributed by Lilach Bullock. Listed in Forbes as one of the top 20 women social media power influencers and likewise as one of the top social media power influencers, she is one of the most dynamic personalities in the social media market, she actively leverages ethical online marketing for her clients and for Comms Axis.
7 Social Media Mistakes Bloggers Should Avoid
Writing on the Web
APRIL 13, 2016
A Note from Patsi: This week’s guest post is about social media and it’s really important. Because if you want to engage your business blog readers and grow your reader base, you need to use social media. ocial Media. Here are Paul’s 7 Social Media Mistakes Bloggers Should Avoid. Ignoring social media return on investment. ssets (free). Like-baiting.
Content Marketing 2016: Staffing, Measurement, and Effectiveness
fully formed media company. from traditional media outlets. energy drinks or dishwashers to legacy media giants. as media company.” According to PQ Media’s “Global. important media topic of 2015. social media, brands and publishers alike have had. out newsletters to offset falling homepage traffic. media operation. All rights reserved.
7 Ways to Get More Blog Traffic From Twitter
JANUARY 13, 2016
For bloggers and business owners, it’s a great tool to drive traffic to your blog. Leah Mazur contributes a monthly column on Social Media Traffic Generation. Ways to Get More Blog Traffic From Twitter by Leah Mazur - Maximize Social Business. Social Media Traffic GenerationAuthor information. Leah Mazur. Twitter | Facebook | LinkedIn | Pinterest |.
How Does a Business Generate Traffic from Social Media?
MARCH 23, 2012
Websites live and die by the amount of traffic that they get. Until recently SEO seemed the only way a business could get traffic and the SEO company that could get a front page listing for a highly competitive term could write their own paycheck. So how does a business generate traffic from social media and use it to their advantage? Until now. Sound interesting?
How to Generate Social Traffic Using StumbleUpon
DECEMBER 18, 2012
Almost 2 years ago, a small website with only 12 million users managed to surpass Facebook, the social media king that had 600 million users at the time, as the number one traffic generating social media network. In the meantime, Facebook got a billion users and with this incredible rise it also regained its place as the number 1 traffic generator. shortner.
What To Do If Your Website Traffic Is Down
APRIL 27, 2016
You’ve noticed a dip in website traffic. Your email marketing, social media and content strategy are all on target, so what’s causing a decrease in visits, and what do you do? It’s good to keep an eye on your website visits and performance to notice change over time, but if you’re getting less traffic and fewer phone calls, it’s time to investigate further. Final Thoughts.
Staffing and Launching Your Content Marketing Program
TOTAL TRAFFIC IN FEB. stories generating traffic, which results in compounding. Media is changing marketing (and vice. media content is a diverting activity that rarely resembles. ULTIMATE CONTENT STRATEGIST PLAYBOOK CONTENTLY14 At Contently, we talk a lot about “building a better media world,” which. media experiences. media business. So was I.
Use Google Analytics to Discover the Quality of Your Social Media Traffic
JULY 27, 2015
Leah Mazur contributes a monthly column on Social Media Traffic Generation. Use Google Analytics to Discover the Quality of Your Social Media Traffic by Leah Mazur - Maximize Social Business. Social Media Traffic GenerationGoogle Analytics is a valuable tool for website owners that can give you so much useful insight into your visitors and how they are using your site. This information allows us to be constantly improving our marketing strategies and making them better. However many feel overwhelmed with all the data available in their analytics.
Why Content is the Driving Force Behind Social Media Traffic
JANUARY 21, 2014
You’ve probably already heard the expression “Content is king”; and when it comes to social media, this statement couldn’t be more true. While there are, of course, other ways to get traffic from social media, content will usually help you get the most – and the best – traffic. The reason why is simple – … Continue Reading Why Content is the Driving Force Behind Social Media Traffic by Lilach Bullock - Maximize Social Business - Maximize Social Business - Your Social Media for Business Resource.
How to Get More Blog Traffic – Real World Data
AUGUST 23, 2011
Every blogger wants more traffic. The key is a balanced strategy of search engine optimization (SEO), social media, syndication and guest posting. So where does blog traffic come from, and how does this change over time? What’s important here isn’t the specific results from this blog, but what those results say about how to get more traffic to your blog.
The 5 Best Ways to Use Social Media to Drive Traffic to Your Website
NOVEMBER 23, 2012
Do you know the 5 best ways to effectively use social media to drive traffic to your website? Today competition for traffic is fierce. To get a real return on your online investment in traffic generation you need to see increased sales or at the very least, lower bounce rates and a higher percentage of repeat visitors. Social media tools. Comments.
B2B Marketing Trends for 2016
website traffic, brand. Paul Gillin, B2B Social Media Strategist, Senior Trainer, Profitecture www.[link] Another good example is Top Rank’s Social Media Marketing Management. how you can solve their burning problem. • E – Engage Meaningfully via Social Media. video traffic accounts for more than half of mobile internet traffic, so it's. social media.
Get More Twitter Traffic With Your Evergreen Blog Posts
JUNE 18, 2015
One simple, almost effortless, way to drive more traffic to your website is to increase your tweeting frequency of your evergreen blog posts. Leah Mazur contributes a monthly column on Social Media Traffic Generation. Get More Twitter Traffic With Your Evergreen Blog Posts by Leah Mazur - Maximize Social Business. Social Media Traffic GenerationEvergreen blog posts are timeless and always relevant. For example, a blog post on Facebook’s latest newsfeed changes is not likely going to be relevant for long. post on how to […]. Author information.