How to Use EGC to Harness Search Intent and Draw Customers to Your Site
Marketing Insider Group
MAY 19, 2020
X number of people are searching about Y = write an article about Y if it’s vaguely related to your area of business. Video is one example of content that’s widely shared on social media. Bring More Traffic to Your Site and Better Talent to Your Team. Discovering Your Audience’s “Why”.
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