Webbiquity

JANUARY 24, 2023

Social media advertising requires marketing professionals to proactively respond to continually evolving user habits and adapt to different trends. Image credit: Merakist on Unsplash The last year in social media saw consumer preferences shift, new technologies emerge, and certain social platforms flourish. Guest post by Nina Petrov.

Social Media 304

Social Media Advertisements Advertising Spyware 304

Pam Didner

NOVEMBER 5, 2022

Asking the right questions will give you clues if a candidate is a right fit for your company and your team. During a 1:1 interview, you can ask many questions to get a sense of who they are and how they may perform at their jobs. Content planning and writing are essential skills for content marketers and social media managers.

Social Media 108

Social Media Work Management Social Marketing Planning 108

Marketing Insider Group

OCTOBER 5, 2023

There is an observation in social media called “ Participation Inequality ” or the “ 1% rule ” that says that 1% of us create content, 9% of us share content and 90% of us are pure consumers of the content created. But the fact is, the large majority of marketers are still not active in social media.

Social Media 200

Social Media Media Twitter ROI 200

The Forward Observer

MARCH 8, 2024

Organic Social Media: How to Build Flourishing Online Communities by Jenny Li Fowler About the Book Organizations and institutions focused on community building have a built-in group of ambassadors who embrace their message and vision. With this book, social media managers will future-proof the online presence of any organization.

Social Media 161

Social Media Resource Management Organization Social Marketing 161

Marketing Insider Group

OCTOBER 15, 2020

Social media is an undeniable part of the B2B digital environment. Modern customers expect you to be available online to entertain, educate, and answer questions they may have. However, social media also presents many risks. Let’s look at why social media policies are important and how you can develop one for your business.

Social Media 363

Social Media Media Guidelines PR 363

Oktopost

SEPTEMBER 12, 2022

Olivia Messina and Addie Peters take the hot seat to answer your most asked social media questions. No social media manager has all the answers – but the Oktopost social team is hoping to change that one insight at a time! Shedding some light on the most asked questions around B2B social are Olivia Messina and Addie Peters.

Social Media 62

Social Media Media Youtube Class 62

Webbiquity

NOVEMBER 2, 2021

Now that social media has become such a key part of our lives, social media platforms (as well as purpose-built professional networking platforms like Kinetic ) may be the best places for networking. Much of the social media advice online is about how to use specific apps to achieve your marketing goals on those particular platforms.

Social Media 325

Social Media Tips Media Network Marketing 325

Marketing Insider Group

DECEMBER 9, 2019

What integration means is that all aspects of content marketing are working together from PR to social media to email marketing. In PAN’s recent 2019 Content Fitness Report , 100+ content marketing pros were asked questions about how their content strategy is performing. PAN specifically asked them about integration, and 62.5%

Marketing & Strategy 304

Marketing & Strategy Marketing Strategy Content Marketing Planning 304

Sprout Social

JULY 25, 2022

I have a lot of conversations with social media managers about strategy and best practices for a social platform they’re just taking on. The missed conversation is whether they should start the new social media account in the first place. Here are five questions you should ask yourself when considering a new platform.

Social Media 80

Social Media Media Peer-to-peer Work Management 80

Marketing Insider Group

MAY 25, 2020

But, conveying your brand’s personality to your audience on social media isn’t always easy. Before you can convey your brand personality through social media, you need to define it. What do we want to offer our audience on social media? How does our audience use social media? You know your brand. Find Your Voice.

Social Media 343

Social Media Personalization Media Brand Identity 343

Marketing Insider Group

AUGUST 1, 2023

Ever feel like your social media metrics are whispering secrets to you? Social media metrics are constantly gathering intel, ready to report back with crucial insights about how much your audience is digging your content, how loyal they are to your brand, and much more. Well, you’re not far off.

Social Media 225

Social Media Cost Per Click Cost Per Thousand CPM 225

Martech

MARCH 12, 2024

For the last two decades, B2B marketers have tried to figure out how to use social media to reach buyers. There have been starts and stops along the way, but we are now seeing social media being used strategically. Here’s a list of key things CEOs should know about social media in business marketing. Is it important?

Social Media 85

Social Media Media B2B Advertising Agencies 85

Walker Sands

FEBRUARY 21, 2024

Start with these four questions. At Walker Sands, we believe that great B2B marketing is outcome-oriented and audience-obsessed, so we like to think of this first question as a formula: How might we [outcome] among [audience] ? While the channel is the same (social media), the “how” has to vary with your “why.” What to say?

B2B Thought Leadership 59

B2B Thought Leadership Planning Thought Leadership Marketing & Strategy 59

Convince & Convert

DECEMBER 6, 2023

And it’s exactly why you should focus on providing holistic customer service through social media. On social media, most customers just want to be heard and understood. Not sure how to provide great customer support via social media? 13 Social Media Customer Service Stats You Must Know 1. Image via Khoros 9.

Work Management 143

Work Management Marketing Management Social Media Stats 143

Biznology

APRIL 6, 2022

There are thousands of agencies that claim they “do social media.” The truth is that there are tons of agencies that offer social media services, but it is exceedingly difficult to find an agency that really does social media well. MySpace was founded in 2003, so social media is still not quite yet 20 years old as a discipline.

Paid Social Agency 197

Paid Social Agency Paid Search Agency Advertising Agencies Social Media 197

Stevens & Tate

DECEMBER 6, 2022

The following are five common questions that you might have about attraction marketing, along with strategies to consider for executing this type of marketing: 1. Other strategies, such as the use of social media, also helps to increase brand awareness , thereby bringing more prospects to your brand. How Do You “Attract” Leads?

Marketing & Strategy 135

Marketing & Strategy Marketing Strategy Top of Funnel Cold Calling 135

Convince & Convert

JANUARY 31, 2024

Managing multiple marketing projects on social media can be challenging. But how do you manage all these tasks across multiple social media platforms without compromising your content quality, consistency, and sanity? In this post, I have shared some tips on how social media marketers can manage multiple projects efficiently.

Social Media 126

Social Media Work Management Efficiency Marketing Management 126

SmartBug Media

APRIL 5, 2023

In this blog article, we will cover what they are, why they are important , and some good questions to ask before creating your buyer personas. Although questions may change from industry to industry, the 55 interview questions below should help guide your conversations. Career Questions In what industry do you work?

Buyer Personas 98

Buyer Personas Advertising Agencies Demographics Mobile Advertising 98

Convince & Convert

JULY 20, 2015

Tweetable Moments Social media has made it so easy to technically do things, we think we have the right to do it. Social Media Law Has Become a Career. Ryan Garcia is the Legal Director at Dell , which means a large part of his job is providing guidance surrounding the use of social media for the company. ” It is.

Social Media 144

Social Media Media Copyright Skype 144

SocialPilot

JANUARY 21, 2024

Social media has too many things to offer to brands and users. A call-to-action can be a slight nudge for commenting on your social media posts or the final call to sign up for a free trial. You can even use social media CTA to distribute your gated content like downloading an ebook, templates, checklist, or more. Let’s explore!

Social Media 119

Social Media Examples Media Urgency Marketing 119

ClickDimensions

JUNE 8, 2022

In our 5 Questions blog series, we profile our customers, partners and team members to help the ClickDimensions community become better acquainted. Ask a question, open a ticket or just come to us for advice and I can guarantee that someone on the ClickDimensions team would be more than happy to help you come to a solution.

Lead Ranking 98

Lead Ranking Work Management Ideal Customer Profiles Lead Scoring 98

Launch Marketing

APRIL 10, 2024

Social media has become an important marketing channel for B2B startups. Social media has become a staple of every marketer’s toolbox, and it is a key component to the success of B2B startups. We break down four benefits of social media marketing for startups and provide some useful tips to navigate it successfully.

Startups 62

Startups Social Media Social Marketing B2B Marketing 62

Content Marketing Institute

NOVEMBER 2, 2023

With engagement and website traffic from social platforms dwindling, many marketers question whether to continue spending time, budget, and energy on social media content. Take stock of what you want from social media participation – and how to get it – with these tips.

Social Media 124

Social Media Media Traffic Tips 124

SocialPilot

APRIL 15, 2024

The fundamental aim of any activity performed by a social media marketer on social networks is to gain followers. In fact, it is the first step of any social media marketing campaign. There are obviously some shortcomings in your social media strategy that prevent you from getting customers. But is that enough? But don’t worry.

Social Media 92

Social Media Lead Scoring Media Lead Ranking 92

Spiralytics

FEBRUARY 7, 2024

However, there are several avenues where social media automation can be a game changer. This comprehensive guide will help you understand the power of social media automation for your business. What is Social Media Automation? How Does Social Media Automation Work? Sounds like a marketer’s dream, right?

Social Media 126

Social Media Automation Marketing AI Marketing Automation Services 126

Convince & Convert

NOVEMBER 30, 2023

Social media advertising is a great way to quickly generate new customers and create a social media buzz around your (new) product. Social media strategy needs constant tweaking, analyzing, and learning from your or your competitors’ successes and failures. Awario: Position your brand better What engages your social media best?

Social Media 105

Social Media Advertisements Advertising Tools 105

Sprout Social

FEBRUARY 1, 2024

Most marketing professionals constantly grapple with two questions: What do our customers actually want and how can we turn them into our biggest champions? Tapping into social media conversations points to customer insights that go beyond surface-level metrics and unearth the real needs, desires and pain points of your audience.

Social Media 108

Social Media Ideal Customer Profiles Media Customer Satisfaction 108

Launch Marketing

JUNE 7, 2023

This isn’t to say, however, that organizations should be at a standstill and new offerings shouldn’t be unveiled, but many companies that have planned to release new products or services might be questioning their next move. We’re here to tell you it is okay to feel uncertain and have questions about a product launch in this economy.

Product 117

Product B2B Paid Search Agency Buyer Personas 117

Scoop.it

FEBRUARY 9, 2023

Now, this is not just about content like blogs, it’s also about all online and even offline content pertaining to your brand, social media, email, video content, and more. That’s why today, we’ll be answering the most asked questions about AI in content marketing, giving you an insight into the state of the industry and this technology.

Marketing AI 102

Marketing AI Work Management Marketing Management Content Marketing 102

Navigate the Channel

DECEMBER 7, 2023

To stay on top of your game, you need to spice up your social media marketing. Add another level of engagement by taking live questions from fans. Enlist influencers to show the benefits of your product or service through a review, by producing content for your social channels, or by sparking discussion on social media.

Social Media 122

Social Media Social Marketing B2B Marketing Marketing Attribution 122

Martech

OCTOBER 24, 2023

Nearly three-quarters (74%) of consumers say they’re likely to reach out to a brand on social over the holidays, according to a new study by social media management platform Sprout Social. Social media will play a significant role in how customers discover new products during the holidays, the study found. Discovering new products.

Social Media 120

Social Media Contacts Media Brand Identity 120

QuanticMind

SEPTEMBER 27, 2023

It's not a new concept—omnichannel marketing has been around in media for quite a while, especially with digital. Connect with us to find out how our media strategy and activation services put pharma marketers on the cutting edge of HCP and patient targeting. Interested in working with experts like Ryan?

Marketing AI 78

Marketing AI Advertising Agencies Paid Search Agency Multi-Channel 78

Stevens & Tate

FEBRUARY 16, 2024

Crafting an effective social media strategy is essential in today’s digital marketing landscape. This comprehensive guide explores crucial SEO issues to avoid, ensuring your social media efforts are both effective and rewarding. A well-optimized approach can lead to increased brand visibility, engagement, and conversions. Click here.

Social Media 101

Social Media SEO Optimization Media 101

Hubspot

MAY 12, 2023

How do you prepare for a test when you don’t know what questions they’ll ask? Fortunately, most hiring managers stick to many of the same executive assistant interview questions and themes. In my interview, one of his first questions was, “How do you feel about [gesturing at his desk covered in papers] this?”

Work Management 72

Work Management Positioning Software Paper 72

Stevens & Tate

MARCH 7, 2024

Mastering the art of digital and social media marketing is no longer an option. Digital and social media marketing form the backbone of successful brand strategies, offering unparalleled opportunities for engagement, reach, and conversion. Consider hiring specific social media influencers that can reach your desired target market.

Social Media 98

Social Media Social Marketing Media Marketing & Strategy 98

Stevens & Tate

JANUARY 24, 2023

Social media has become one of the most important marketing platforms over the past decade or so. Why You Should Focus On Engagement Social media allows you to connect directly with your audience. You can also simply spark a conversation by asking general questions on your social pages.

Social Media 126

Social Media Media Search Engine Marketing PR 126