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The Marketing Book Podcast: “Social Media Strategy” by Julie Atherton

The Forward Observer

Social Media Strategy: A Practical Guide to Social Media Marketing and Customer Engagement by Julie Atherton About the Book Social media marketing is no longer optional. This book unpacks the winning formula for effective social media marketing complete with comprehensive updates and the latest developments.

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The Marketing Book Podcast: “Organic Social Media” by Jenny Li Fowler

The Forward Observer

Organic Social Media: How to Build Flourishing Online Communities by Jenny Li Fowler About the Book Organizations and institutions focused on community building have a built-in group of ambassadors who embrace their message and vision. With this book, social media managers will future-proof the online presence of any organization.

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The Marketing Book Podcast: “Overdeliver” by Brian Kurtz

The Forward Observer

He was also responsible for the distribution of millions of other impressions and promotions in a wide variety of alternate media, both offline and online, using the latest direct marketing techniques while working with many legendary copywriters and consultants. Douglas Burdett, host of The Marketing Book Podcast.

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The Marketing Book Podcast: “Stop Starvation Marketing” by Christine Slocumb

The Forward Observer

And, interesting fact – Christine and the host of The Marketing Book Podcast are both married to physicians! Douglas Burdett, host of The Marketing Book Podcast. Christine earned undergraduate and graduate degrees in electrical engineering, and an MBA – and holds eight U.S. No Spam. .: Don’t know how to leave an iTunes review?

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The Marketing Book Podcast: “Unforgettable” by Phil Mershon

The Forward Observer

Drawing on his extensive experience working with churches, corporations, and nonprofits, as well as his recent work with Social Media Examiner , Phil Mershon shares an inspirational model that reveals how to minimize five common negative forces and uniquely craft meaningful moments for each audience served.

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The Marketing Book Podcast: “High-Impact Content Marketing” by Purna Virji

The Forward Observer

It covers time-proven strategies to create video, audio, social media, and longer-form content that audiences will actually want to consume and how to do so in a genuinely inclusive way. Douglas Burdett, host of The Marketing Book Podcast. Just click here to provide your postal address (I’ll send it anywhere in the world)!

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Podcast Marketing Statistics for Businesses

Spiralytics

Of course, every emerging technology is a new growth opportunity for marketers, regardless of the format or accessibility, but the channel that reigns supreme in the age of convenience has to be podcasts. It’s no wonder that 51% of listeners pay more attention to the format’s ads than any other media.