LeadSloth

FEBRUARY 17, 2010

I will be speaking about Marketing Automation features, the marketing technology ecosystem, and the impact of Social Media. Social Media. When talking about Social Media, most people immediately think of Twitter or Facebook. When talking about Social Media, most people immediately think of Twitter or Facebook.

Marketing Automation Services 100

Marketing Automation Services Social Media Marketing Automation Social Marketing 100

LeadSloth

AUGUST 4, 2009

On Tuesday Genius.com announced the Genius URL Shortener (GURL), which makes it easier to measure the results of social media campaigns. I first used it inside AdWords, in which they offered cross-media conversion tracking. But when I read Ardath Albee’s post about the Genius URL Shortener I really got it: GURLs are cool!

Social Media 100

Social Media ROI Media Leads 100

LeadSloth

JULY 12, 2010

But – just like any other SEO & Social Media tool – HubSpot will only deliver results if you put a fair amount of time into creating and promoting content: compelling content is what makes the HubSpot engine hum. If you compare it with stand-alone SEO & Social Media tools, you may say it’s expensive.

Hubspot 100

Hubspot Lead Ranking Marketing Automation Services Marketing Management 100

LeadSloth

MAY 5, 2010

That’s a wide variety of topics, but I believe there is a clear relationship between them: Both CRM and Marketing Automation are changing because of Social Media and Inbound Marketing. Social Media doesn’t change anything about that: capturing, nurturing and scoring simply isn’t very social. Social CRM.

Inbound Marketing 100

Inbound Marketing Marketing Automation CRM Social Marketing 100

LeadSloth

JANUARY 14, 2010

The main topic has been Marketing Automation , with several other online marketing topics blended in. Online Marketing. These posts are about various online marketing topics: How to Get More Website Visitors. Social Media Tracking 101. Marketing Automation. Drip Email Campaigns 101. 5 Do’s for Drip Campaigns.

Marketing Automation 100

Marketing Automation Automation Lead Scoring Lead Ranking 100

LeadSloth

JUNE 23, 2009

It also includes Social Media (Twitter, Facebook, LinkedIn, etc.), Social Media monitoring : see who writes about your company or your areas of expertise. The current Marketing Automation vendors are solving only part of the online marketing problem: lead management. Inbound Marketing is more than just SEO.

Marketing Automation Services 100

Marketing Automation Services Inbound Marketing Marketing Automation Work Management 100

LeadSloth

JUNE 7, 2010

Hubspot is best known for their Inbound Marketing evangelism and a software product that helps small to medium-size companies generate leads through search engine optimization and social media. The Demand Gen Academy is a free online learning program to help you master the process of demand generation with practical, hands-on training.

Lead Management 100

Lead Management Marketing Management Co-Registration Leads 100