Writing on the Web

JANUARY 19, 2016

(Sometimes it’s hard to keep up with all the social media and content marketing channels available, especially in the always shifting future.). How to use social media. How to send out an electronic newsletter. How to send out an electronic newsletter. How to grow readership. How to start a blog. How to blog.

Content Marketing 100

Content Marketing Planning Content Marketing & Strategy 100

Writing on the Web

OCTOBER 23, 2013

Most small businesses and professionals like doctors, psychologists and leadership coaches aren’t media or Internet experts. Here are six principles that anyone can and should apply to their writing, whether it be for for their business blog, e-newsletters, or e-books and websites. Write quality content that does just that.

Rules 100

Rules Content Marketing Content Thought Leadership 100

Writing on the Web

JANUARY 30, 2014

To get your ideal audience to know you, like you and trust you, you offer them information through multiple channels: blog posts, YouTube videos, an e-newsletter, social media interactions, and an expert ebook. And by connecting with people through social media updates, you’re creating interest in what you have to say.

Case Studies 100

Case Studies Youtube Top of Funnel Case Study 100

Writing on the Web

APRIL 16, 2011

What about your e-newsletters? And, I’ve reviewed more than my fair share of boring blogs, websites and newsletters this past month. For that matter: Why are so many e-newsletters not getting read ? I’m going to answer any and all questions you have about: E-newsletters. Does your website do it’s job?

Webinar Metrics 100

Webinar Metrics Tips Content Marketing Digg 100

Writing on the Web

SEPTEMBER 25, 2013

The book is a treasure of information about the value of content marketing throughout all channels (blogs, e-newsletters, videos, podcast, and social media). ” “Will people share and spread this information in social media? He founded the Content Marketing Institute. Will they talk to their colleagues about it?

Business Blogging 100

Business Blogging Business Content Buzz 100

Writing on the Web

AUGUST 29, 2012

Content marketing requires that you publish frequently on your site, your blog, and in social media. Do you use social media like Facebook , Twitter or LinkedIn ? Which e-newsletter and blogs do you subscribe to? You want to focus your content on the keywords your prospects are likely to use in searches.

Ning 100

Ning Content Marketing Wikipedia Work Management 100

Writing on the Web

FEBRUARY 5, 2013

Does it matter if you use direct mail with Send-It cards or email or an e-newsletter? 4 Time-Saving Tips for Social Media Marketing. But how much effort and expense is involved in reaching out to clients on your list? Don’t they deserve some free tips or reminders? You betcha. Not really. Relationship marketing matters.

Planning 100

Planning Budget Programs Blogger Webinar Metrics 100

Writing on the Web

SEPTEMBER 27, 2011

I suppose it depends on what you’re writing, but I can’t think of many web pages, blog posts, newsletter articles where these 5 questions wouldn’t be appropriate. How to publish using multi-media tools. Publish a page or post or newsletter addressing every aspect of the problems your customers face.

Content Marketing 100

Content Marketing Content Custom Publishing Newsletter 100

Writing on the Web

JUNE 4, 2010

I write articles, newsletters and blogs for executive coaches, leadership recruiting experts, and consultants dealing with CEOs. As co-founder of The Blog Squad, I am passionate about helping professionals find and unleash their core message and get it published on blogs, newsletters and social media. How are you unique?

Positioning 100

Positioning Content Marketing Banners Content 100

Writing on the Web

DECEMBER 26, 2012

Even if you’re a great writer, or have people on staff who are, it takes time and skill to craft an article, blog or newsletter appropriate for both your audience of potential customers and the search engines. One of the biggest problems with content is finding someone to write it. Contact her on Twitter @seelindaplay.

Content Marketing 100

Content Marketing Business Customer Satisfaction Content 100

Writing on the Web

DECEMBER 15, 2010

Do you use social media like Facebook , Twitter or LinkedIn ? Subscribe to e-newsletter and blogs? 4 Time-Saving Tips for Social Media Marketing. Here’s a quick list of survey questions for your target audience: What are the five top web sites you visit frequently in your work? Do you access web content via RSS feeds?

Ning 100

Ning Digg RSS Aggregators 100

Writing on the Web

SEPTEMBER 26, 2012

Use social media. It can be as simple as creating an email newsletter or making your blog accessible to RSS feeds. Find the communities where your potential readers get together. Then determine which ones are more likely not only to read your blog’s content, but also share it with others. Enable subscriptions.

Traffic 100

Traffic Blogger RSS Opinions 100

Writing on the Web

AUGUST 2, 2011

You can’t get results from all the content you’re creating and publishing on your blog, e-newsletter, social media sites, unless eventually you send people to a landing page and ask them to take action. Short answer: a landing page. Also known as a sales page, squeeze page).

Landing Pages 100

Landing Pages Advertorials Webcast Thought Leadership 100

Writing on the Web

FEBRUARY 26, 2011

Build a strong following on social networks and work hard to increase email sign-ups and newsletter subscribers. 4 Time-Saving Tips for Social Media Marketing. Be aggressive about building your user base. Search is powerful but it’s not the only way to ensure visitors to your website. Solicit quality inbound links. Tweet This!

High Quality Lead 100

High Quality Lead Google Digg Content 100

Writing on the Web

JANUARY 26, 2012

Throughout, there are offers to contact by phone, through social media, and his newsletter. The old site wasn’t social media friendly. **I The subsequent pages have client stories and case studies which further bring to life the work and outcomes of Chip and his business.

Marketing Websites 100

Marketing Websites Content Marketing Content Case Study 100

Writing on the Web

JULY 12, 2010

You can’t get results from all the content you’re creating and publishing on your blog, e-newsletter, social media sites, unless eventually you send people to a landing page and ask them to take action. Short answer: a landing page. Also known as a sales page, squeeze page).

Landing Pages 100

Landing Pages Rules Content Marketing Ning 100

Writing on the Web

MAY 2, 2011

Throughout, there are offers to contact by phone, through social media, and his newsletter. The old site wasn’t social media friendly. **I The subsequent pages have client stories and case studies which further bring to life the work and outcomes of Chip and his business.

Marketing Websites 100

Marketing Websites Content Marketing Content Case Study 100

Writing on the Web

JULY 5, 2010

Then spend a little time imagining your ideal reader , the person most likely to read right through and continue the relationship with you, by signing up for your newsletter maybe and, as the courtship flourishes, buying what you sell. Related posts: 4 Time-Saving Tips for Social Media Marketing. Share this on Technorati. Tweet This!

Ning 100

Ning Digg Buzz Blogger 100

Writing on the Web

JULY 2, 2010

He will be all over the board, start-ups, social media, politics, (usually on the left), internet, telephony, etc. 7 Keys to Content Marketing on a Business Blog: Why a blog is not a newsletter. Blogging about those things that are part of the authors passions, likes, dislikes, opinions etc. allows followers to connect with the blog.

Personalization 100

Personalization Ning Business Digg 100

Writing on the Web

SEPTEMBER 24, 2010

How to publish using multi-media tools. Publish a page or post or newsletter addressing every aspect of the problems your customers face. How frequently to publish. How to get read by more people. How to optimize for search engines… The list could go on, and as you build a list of problems, think of it as a list of content ideas.

Content 100

Content Digg Custom Publishing Buzz 100

Writing on the Web

OCTOBER 7, 2010

How do you get them to stay and read your blog post, your web pages, your newsletter? Marketing is changing along with this world that offers multiple media channels to spread more messages to more people. How do you gain the attention of readers? Your brain is 100,000 years old. Our world, however, has.

Content Marketing 100

Content Marketing Content Digg Paid Search Agency 100

Writing on the Web

NOVEMBER 4, 2010

Social Media Fairies: They’re real and they’ve got solutions. The Real Problem: What NOT to Write About… Blog or Newsletter? Tweet This! Related posts: The REAL Reason I Love Blogging. Business Blogging: Blast Past the Blunders. Which is best for building a list?

Digg 100

Digg Work Management Blast Campaigns Webinar Metrics 100

Writing on the Web

NOVEMBER 13, 2014

Do you use social media like Facebook , Twitter or LinkedIn ? Which e-newsletter and blogs do you subscribe to? Here’s a quick list of survey questions to ask your target audience to help define what they want to read: What are the five top web sites you visit frequently in your work?

Business Blogging 100

Business Blogging Ning Wikipedia Business 100

Writing on the Web

JANUARY 17, 2011

E-newsletters. Social media profiles and updates. We’ve come a long way from the days when ad men (and they were usually men) could represent products or services with snappy jingles and cute copy. Online marketing today includes plenty of content in all forms, all of which communicate personality through stories: Web pages.

Content Marketing 100

Content Marketing Digg Ideal Customer Profiles Content 100

Writing on the Web

SEPTEMBER 7, 2017

I really must stay in touch with my newsletter subscribers. I need a system to manage my social media updates. Here’s what else you feel pressured about: I really should publish a book, at least an ebook. I need to blog more often; once a month isn’t getting me traffic, I need weekly posts.

Wikipedia 204

Wikipedia Work Management Marketing Management Banners 204

Writing on the Web

SEPTEMBER 12, 2011

Chris Brogan, Community and Social Media. Folks, I could go on and on, but you make your own list of great blogs to read so you get the kind of inspiration you need for writing better blogs and newsletters. Guy Kawasaki, How to Change the World. Bob Sutton, Work Matters. Darren Rowse, Problogger.

Aggregators 100

Aggregators Newsletter Display Studies 100