Customer Experience Matrix

SEPTEMBER 9, 2009

Social media is the latest stage in this evolution. One was the disparity between the time people spend on online activities (20% to 30% of total media time) and the share of advertising expenditures spent online (10% to 15%). Thus, social media present a major threat to search advertising revenues.

Social Media 120

Social Media Narrowcasting Media Database Marketing 120

Buzz Marketing for Technology

OCTOBER 30, 2008

Highlights of a Panel at the Media Convergence Forum featuring: Jeff Hayzlett – Chief Business Development Officer, Eastman Kodak Russ Klein – President Global Marketing Strategy, Burger King Nicholas Utton – CMO, E-Trade Financial Role of the CMO faces evolution and reinvention unlike any of the peers of the CMO.

CMO 100

CMO Narrowcasting Peer-to-peer CPA 100

The ROI Guy

DECEMBER 23, 2010

From our social media ROI studies, analyzing the investment, popularity, practices and results of social media marketing for the Fortune 500, and select small / medium companies, a key indicator to social media ROI success was level of engagement.

Social Media 40

Social Media ROI Practices Media 40

Vidyard

APRIL 17, 2015

All of these have helped revolutionize employee culture at Huffington Post, and have helped them grow into one of the largest, most read media sites in the world.

Narrowcasting 51

Narrowcasting Advertising Agencies P2P Work Management 51

Choozle

JANUARY 23, 2024

million net square feet of exhibits, 15% larger than CES 2023 4,300+ exhibitors, including 1,400+ startups 135,000+ attendees from 150 countries, regions, and territories 5,000+ global media and content creators 60% of Fortune 500 companies 250+ conference sessions with 1,000+ speakers What were the hot topics at CES 2024?

Marketing AI 52

Marketing AI Allocation Advertising Agencies Narrowcasting 52

Vidyard

AUGUST 2, 2013

Whether it be the Gangnam Style music video, Charlie visits the dentist or a super bowl commercial, the media and those of us at home love getting behind these videos to watch, discuss and share awesome content. We’ve all seen the viral videos.

Viral Marketing 50

Viral Marketing Narrowcasting Video Marketing Youtube 50

Webbiquity

FEBRUARY 23, 2012

It’s Google’s latest attempt at social media, and they finally got it right. So what do organizations need to know about Google’s latest foray into social media? Circles enable you to ‘narrowcast’ messages…Suddenly, Google+ can enable micro-targeting via circles.”). and Angry Birds.

Google 100

Google Tactics Tips Best Practices 100