| | | Sales Lead Dynamics | | Media | 22 articles |
| Page 1 of 1 | Previous | Next | SALES LEAD DYNAMICS NOVEMBER 29, 2010 Avoid the B-Word (Budget) social media consultant contacted Jill about expanding her marketing effort. Your initial phone call with Ms. Prospect is going well. She has a problem. You’ve convinced her that you can solve it. Now it’s time to see if she is really serious. You ask “What is your budget for this?”. Silence……… Then she says “I don’t have one.”. Prospect is flummoxed. So are you. She’s annoyed. | SALES LEAD DYNAMICS JULY 14, 2011 Eat Your Peas: Always Be Networking Connecting via LinkedIn, Facebook, and other social media. In the good times, the phone rings and business just rolls in. There is no time or need for systematic networking (or so we think). Why should you eat your peas (networking) when there is so much steak around (client work)? Because you’ll run out of steak. It’s called feast or famine. Eat more peas and less steak. It’s fun. Thurs. | | | | | | | SALES LEAD DYNAMICS OCTOBER 20, 2010 Extra, Extra: To Get More Leads, Harness the Power of the Press Release Once upon a time a press release was designed solely to get media attention. The media were the messengers. With online press releases you can certainly reach the media. In the old world, the media were not only the messengers. Today, you can by-pass the traditional media (or at least not be totally dependent on them). Things have changed. Why Publicity Matters. | SALES LEAD DYNAMICS JUNE 12, 2012 What’s the Best Way to Get New Business? Internet/Social Media – Only three people said the internet was their best source of business. This is a quiz. How do the most successful professionals get new business? Spending 16+ hours a week on business development activities. Networking like crazy. Cultivating their clients. Cold calling strangers. Getting leads from the Internet. The answer is ( 3 ) Cultivating their clients. at 32%. | SALES LEAD DYNAMICS JUNE 12, 2012 What’s the Best Way to Get New Business? Internet/Social Media – Only three people said the internet was their best source of business. This is a quiz. How do the most successful professionals get new business? Spending 16+ hours a week on business development activities. Networking like crazy. Cultivating their clients. Cold calling strangers. Getting leads from the Internet. The answer is ( 3 ) Cultivating their clients. at 32%. | SALES LEAD DYNAMICS APRIL 5, 2011 Publish or Perish. Become a Thought Leader.or Else Dan’s Connecticut Employment Law Blog “has generated 600,000 hits, has attracted extensive media attention and made him the go-to expert in his chosen field,” Britton writes. In academia, it’s “publish or perish.” It’s getting that way in professional services, too. Thought leadership” (a.k.a. marketing your expertise via writing and speaking) is probably the best way to find new clients. | | | | | | | | | -
SALES LEAD DYNAMICS | MONDAY, SEPTEMBER 24, 2012 Find Your Business Development Comfort Zone. Social media probably won’t work. Social Media. Hangs out online, emailing and connecting via social media. Generates visibility through writing, social media, and public speaking. Social Media. Fred the consultant has been Tweeting, Friending, Linking in, and blogging. He’s also trying to set up a webinar and podcast series. In the past week, he’s had five one-on-one networking meetings and attended six local events. And now he wants to give workshops. Fred is dizzy from all this activity. Worse, he isn’t finding any new business. What’s Your Market? Small. MORE >> -
SALES LEAD DYNAMICS | TUESDAY, JUNE 26, 2012 13 Ways to Get More Business Inquiries from internet/social media. Little Johnny : “Mommy, where do referrals come from?’. Mom: “Well, Johnny they grow on trees. It’s a special kind of tree. It’s called a referral tree.”. Little Johnny: “Mommy, how do you get the referrals off the tree?’. Mom: “Well, duh, junior….Obviously, Obviously, you shake the damn thing!”. Mom is right. Referrals do grow on trees. You just have to shake the tree. In my recent business development survey , some 84% of respondents said their best source of business was someone they already knew. Here is a summary of the results. Get over it! MORE >> -
SALES LEAD DYNAMICS | FRIDAY, NOVEMBER 30, 2012 Who’s on Your “A” Team? It also includes social media: endorsing them on LinkedIn and tweeting about their articles or speeches Back in the 1980’s “ A-Team ” Members Hannibal, Howlin’ Mad, B.A. Bad Attitude” Baracus, and Faceman, shot, bombed, stabbed, slugged, hacked, connived, cavorted, and charmed their way across the TV screen. They were heroes for hire, looking out for their teammates and their clients. You need an A-Team to look out for you, too. Your A-Team members are your best referral sources. Take good care of them. And don’t worry. You won’t have to dress like Mr. T. They get my newsletter. R.A.M.P MORE >> -
SALES LEAD DYNAMICS | THURSDAY, SEPTEMBER 15, 2011 Prospecting: Do What Comes Naturally. Social Media – LinkedIn is an effective online networking tool. Hangs out online, emailing and connecting via social media . Generates visibility through writing, social media, and public speaking. Social Media. If you hate going to meet ‘n greet networking events, don’t do it. If you hate cold calling, don’t do it. If you hate blogging, don’t do it. If you hate public speaking, don’t do it. Do something you like. Better yet, do several things. And do them systematically. If It Feels Good, Do It. Rather than calling prospects, she connects via her blog. Schmoozer. MORE >> -
SALES LEAD DYNAMICS | WEDNESDAY, AUGUST 4, 2010 Use P.O.T.S. to Connect with More Prospects New technology has given us a myriad of ways to reach prospects: social media, email, text messages, and instant messaging, to name a few. But the most effective way to connect with prospects is through 130-year-old technology. It’s called the telephone. Make that Connection! Telecom veterans refer to phones as P.O.T.S.: P lain O ld T elephone S ets. Yeah, yeah, I know we have cell phones now.). Why is the phone more effective than other communications tools? You can actually create a human connection voice-to-voice. doubt it. Don’t Sell. Qualify. It’s to qualify the lead. DON’T. Period. MORE >>
- Nurture Your Prospects. Don’t Drown Them. ……or Starve Them. SALES LEAD DYNAMICS | WEDNESDAY, JULY 28, 2010
- Do You Have a Brand? SALES LEAD DYNAMICS | FRIDAY, MAY 24, 2013
- Want More Referrals from Clients? Don’t Make Them Guess. SALES LEAD DYNAMICS | THURSDAY, JULY 19, 2012
- “Make Cold Calls? I’d Rather See a Periodontist.” SALES LEAD DYNAMICS | WEDNESDAY, JUNE 2, 2010
- Your Niche: The First Step to Networking Success SALES LEAD DYNAMICS | WEDNESDAY, FEBRUARY 22, 2012
- The Telephone: Your Best Networking Tool SALES LEAD DYNAMICS | MONDAY, OCTOBER 17, 2011
- Hate Cold Calling? You May Not Have a Choice. SALES LEAD DYNAMICS | WEDNESDAY, JUNE 9, 2010
- Your Niche: The First Step to Networking Success SALES LEAD DYNAMICS | WEDNESDAY, FEBRUARY 22, 2012
- The Telephone: Your Best Networking Tool SALES LEAD DYNAMICS | MONDAY, OCTOBER 17, 2011
- Your Niche: The First Step to Networking Success SALES LEAD DYNAMICS | WEDNESDAY, FEBRUARY 22, 2012
- Hook ‘em with Ideas, Not Hype (Or Chutzpah) SALES LEAD DYNAMICS | WEDNESDAY, JUNE 22, 2011
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