About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Exclusive Interview With SAP’s Director Of Social Media August 24th, 2010 | By Jeremy Victor The core underlying vision for B2Bbloggers is to be an online magazine for B2B marketers by B2B marketers. Today, I introduce you to Michael Brenner ( @BrennerMichael ), the Director of Online and Social Media Marketing for SAP. Social media isn’t just about marketing. MORE >>

About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter B2B Social Media Strategy: 5 Steps to Gaining Executive Buy-in June 10th, 2010 | By Michael Brenner You’ve just been handed the job of setting your company’s B2B Social Media Strategy and gaining executive buy-in across the leadership team. After all, who else can lead your company down the path to social media success but you? Step 5: Social media adoption. MORE >>

Schedule social media shares. B2B Blogger B2B Blogging B2B Marketing B2B Social Media Content Marketing Guest Posts Inbound Marketing bloggingIf you have brilliant posts gathering dust in the archives, there’s plenty of things you can do to with them to give your marketing a major lift. Here are 10 proven ways to repurpose or remarket valuable blog content. Some options take a great deal of time; others, little more than a few clicks. ve included some thoughts at the end to help you determine how much effort is right for you. Publish an e-book. Create downloadable PDFs. MORE >>

In a lot of industries, when you say social media, people automatically think Facebook and Twitter—sites known around the world as some of the most popular, effective ways of engaging with prospects. Keep things current: As with any social media effort, it’s of vital importance that you keep information up-to-date. Shanna Mallon of Straight North, a leader among  Chicago Web design agencies , has shared  25 Awesome B2B Blogging Tips  and 25 Awesome Twitter Tips. Now to complete her “Awesome Tips” series, she takes on LinkedIn. Enjoy, Jeremy. What do you think? MORE >>

In B2B social media, the best results come with great content. Keep in mind that even in social media and online networks, people connect to people rather than machines or companies. Personality plays an important role in your social media and content marketing efforts. This is also the foundation for building a following on your social media channels. B2B Blogger B2B Marketing B2B Social Media Content Marketing Guest Posts content marketing strategyGoals: Have an intention and keep it in mind. If your content is off topic, your audience will be, too. MORE >>