It seems to me that this is the biggest challenge for traditional publishers in adapting to new media is to rethink the value of their publications as destinations. Design The Future of Print aggregation branding content design digital magazines Leo Laporte new media print The Verge This Week in Tech TWiT Ziff Davis EnterpriseMUD day 8: There’s been a lot of excitement in the past week about the new Web publication The Verge. But if it succeeds, will it be due to great design, or inherently great stories? But containment doesn’t work on the Web. Somehow, I doubt it. MORE >>

As regular readers of this blog will know, one of my frequent topics here is surviving the new-media revolution. I’ll be talking about how the transformation from industrial media to social media is is changing career paths for editor, reporters, and other content creators, and outlining nine keys to a successful new-media career. ll also be giving away a few copies of the paperback edition of the New-Media Survival Guide to audience members hardy enough to stay with me through the entire talk. Related posts: Introducing the New-Media Survival Guide. MORE >>

From the print perspective, digital media and excessive workloads go hand in hand. Now, though, digital media have set the bar much higher. New-Media Models content content farms journalism new media old-media print publishing models Social Media WritingDoctorow: Productivity Terrorist? Doctorow’s intent, I think, is to inspire, but his example is just as likely to depress. To the traditional print journalist, their new ethos of digital productivity is not just foreign, it’s al-Qaeda foreign. As a bred-in-the-bone print editor, I sympathize. Maybe so. MORE >>

Embracing the subjective, personality-driven approach of social media? Those are some of the questions being raised recently by a number of new-media observers, most notably GigaOm’s Mathew Ingram , who’s lately been rolling out one must-read blog post after another. On social media, he says, journalists must be personable, yes, but also professional: “A professional journalist using Twitter should behave professionally. In gauging how to handle social media, maybe what journalists need is not so much a standard of professionalism as a kind of Turing test. think not. MORE >>

In traditional print or broadcast media, the corporate brand controls the personal brand—except in a few rare cases, writers are expected to adapt their voice to that of their venue, and publication editors make sure that happens. But as he noted, social media largely defies such control. Like it or not, social media tends to emphasize personal identity and to amplify personal voice. This is a tricky issue for media organizations. But as traditional forms of media morph increasingly into new, more social forms, this may change. MORE >>