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  • FEARLESS COMPETITOR  |  MONDAY, APRIL 29, 2013
    [Media] Who is the Hero of our Story? You are!
    We love comments and those who share on social media. With so many businesses struggling to create enough qualified sales leads, who’s the hero of our story? Answer: Beleaguered sales people. You don’t deserve to suffer. Your voice-mail messages go unanswered and your emails go unopened. We feel your pain. We are rooting for you!
  • FEARLESS COMPETITOR  |  MONDAY, SEPTEMBER 15, 2014
    [Media] Don’t Drink Just the Inbound Marketing Kool-Aid from Hubspot
    And since that time I’ve been blogging regularly and I’ve been quite active on social media too.  We won a handful of clients too. Internet game plan – blogging and social media. 5. I’ve been running Find New Customers for five years. But we failed to grow the business nearly as much as I wanted too.
  • HUBSPOT  |  WEDNESDAY, OCTOBER 28, 2015
    [Media] How to Spell Words You Don't Know: Techniques From Grammar Experts [Infographic]
    To help you sharpen your skills, we teamed up with the folks at Market Domination Media to create an infographic that explores four helpful techniques for spelling words you don't know. Ever wanted to write out a word, but realized you weren't quiiite sure how to spell it? Spelling is an important business skills.
  • FEARLESS COMPETITOR  |  THURSDAY, JANUARY 27, 2011
    [Media] How can we help you?
    We write a popular sales blog for OneSource This blog has almost 40,000 readers today We get a score of 100 out of 100 in Twitter and are social media experts We … Continue reading → Demand GenerationIs your company too quiet? Let us help.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, NOVEMBER 9, 2015
    [Media] What are the most reliable content channels to connect with customers?
    consider email marketing as the “glue” connecting your social media content. 2. Research shows that Pinterest drives more web traffic — and more purchases — than any other social media channel. Related Stories What are the best social media platforms for your business? Is anybody reading it? They sign up.
  • FEARLESS COMPETITOR  |  SATURDAY, MAY 5, 2012
    [Media] Marketing Automation does not make you smarter, better looking or a better marketer
    We love comments and those who share on social media. Happy Cinco De Mayo from Find New Customers ! Find New Customers is working with a software firm in CT. They suffer from a few problems: Little to no engaging content. No lead scoring. No marketing calendar, budget, etc. What do you think?
  • MI6 MARKETING AGENCY  |  FRIDAY, OCTOBER 2, 2015
    [Media] Mi6 Round Up: Social Selling, Startups, Tech Innovation & the Chief Digital Officer
    have a lot of time for people like Timothy Hughes because he’s an authentic leader in B2B sales and marketing – especially when it comes to social media. Kevin also makes reference to Porter Gale’s “Funnel Test” which is a great framework you can use to figure out what you want to focus on and say via social media channels.
  • VOLACCI  |  WEDNESDAY, NOVEMBER 20, 2013
    [Media] How to Link Social Sharing Buttons or Your Drupal User Account Bio to your Gmail Signature
    Social media and email marketing are two of the digital content marketer’s most powerful weapons. By including social media sharing buttons in an automated email signature, you increase your exposure to include every person you contact through email. Make sure that the set has each of the social media buttons you plan to use.
  • MARKETING EDGE  |  WEDNESDAY, SEPTEMBER 2, 2009
    [Media] The Mayor of Twitterville Talking Change
    Social media can bring people together, case in point, Albert Maruggi and Shel Israel. They would have little chance to break bread except for their new found common ground called social media. Israel reflects on the change social media has made on the initial meeting between individuals. Time 24:46. Is this that new?
  • THE EFFECTIVE MARKETER  |  SUNDAY, JUNE 21, 2009
    [Media] inbound marketing training for free
    Class: Social Media and Building Community (GF201) Professor: Chris Brogan, New Marketing Labs Chris Brogan’s presentation was more of a theoretical overview of community building than tools for doing that. Set goals : this is important for any social media platform that your company is trying to use. Do you have the people? Thanks.
  • JUNTA 42  |  WEDNESDAY, JUNE 6, 2012
    [Media] Six Useful Content Marketing Definitions
    Content marketing is comparable to what media companies do as their core business, except that in place of paid content or sponsorship as a measure of success, brands define success by ultimately selling more products or services. Content Marketing is owning, as opposed to renting media. Content Marketing – Formal Definition.
  • DIGITAL BODY LANGUAGE  |  THURSDAY, JUNE 18, 2009
    [Media] What Exactly IS Digital Body Language?
    Each email that is opened or clicked, each web visit, each form, each search on Google, each referral from a social media property, and each webinar attended are part of the prospect's digital body language. I've been using the term "Digital Body Language" on this blog quite a lot for obvious reasons. So what is it?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  FRIDAY, DECEMBER 12, 2014
    [Media] On the web, there are no neutral corners
    When we engage with people on social media, every single interaction is an opportunity to lift people up or put them down. When we engage with people on social media, every single interaction is an opportunity to lift people up or put them down. Of course this is not a “blogger problem.” ” It is a human problem.
  • WRITTENT  |  MONDAY, OCTOBER 7, 2013
    [Media] The 15 Most Life-Changing Editorial Calendar Tools
    While few brands can afford to be 12 months behind the times in the era of real-time publishing, it’s critical to take a lesson from traditional media in planning and preparedness. One of the most innovative and brilliant approaches to editorial calendar tools we’ve encountered is VMWare’s “enterprise social media network,” SocialCast.
  • HUBSPOT  |  MONDAY, FEBRUARY 4, 2013
    [Media] 38 Fantastic Inbound Marketing Blogs You Ought to Be Reading
    Posts You Might Like to Read: Why Are Social Media Sites Blue? The Future of Social Media (And What That Means to You). This content is for "modern marketers who love blogging, SEO, social media, and data." Posts You Might Like to Read: Social Media Call-to-Action: 7 Tips to Improve Your Results. 34) Social Media Today.
  • SYNECORE  |  MONDAY, DECEMBER 10, 2012
    [Media] Google+ Communities: Good for Users, Marketers, and Google
    The multi-media functionality of Communities gives marketers a number of ways to engage with target their audience on a more personal level. Brands can share multi-media content such as photos and videos and engage with others in real time on Hangouts ; the possibilities are rife. Let me explain. USERS: THANKS FOR THE EXPERIENCE.
  • B2B MEMES  |  THURSDAY, OCTOBER 4, 2012
    [Media] Beats vs. Obsessions: More Lessons for B2B from Quartz
    Last month, I wrote about how Atlantic Media’s new online publication, Quartz , offers business-to-business publishers a new advertising model to consider. Thinking about B2B media from this perspective has been an interesting exercise. I’ve drawn, so far, three conclusions. Related posts: Three New-Media Lessons from Gary Vaynerchuk.
  • B2B MEMES  |  THURSDAY, OCTOBER 4, 2012
    [Media] Beats vs. Obsessions: More Lessons for B2B from Quartz
    Last month, I wrote about how Atlantic Media’s new online publication, Quartz , offers business-to-business publishers a new advertising model to consider. Thinking about B2B media from this perspective has been an interesting exercise. I’ve drawn, so far, three conclusions. Related posts: Three New-Media Lessons from Gary Vaynerchuk.
  • B2B MARKETING TRACTION  |  MONDAY, NOVEMBER 9, 2009
    [Media] Trust: Get It, Measure It, Grow It Online or Offline
    This book discusses why trust is important for social media – a must read if you’re thinking of getting into Facebook, Twitter, LinkedIn and blogging, and a great read if you’re already into these networks and activities or even if you consider yourself an expert. Internet Marketing Marketing Strategy Role of the CMO Social Media/Web 2.0
  • TONY ZAMBITO  |  SUNDAY, DECEMBER 12, 2010
    [Media] B2B Imperative: Reinvent the Sales Experience
    Multi-Media and Multi-Channel : The advent of the digital age has resulted in buyer expectations to engage in multi-media experiences as well as to have multi-channel options.   Image via Wikipedia. Adapting to transformative changes in buyer behavior is the most significant challenge facing B2B organizations. 
  • MARKETING EDGE  |  TUESDAY, NOVEMBER 24, 2009
    [Media] Ways to Drive Traffic to Your Store, Cause, or Business with Foursquare
    If you are business skeptical about social media here is a new way to look at it. check in at a restaurant across from the Target Center in Minneapolis, and I see a message from the Timberwolves with a link to the game day media report and offers for that night’s game. Time 19:59. Follow #smbdm on Twitter.
  • DIGITAL BODY LANGUAGE  |  TUESDAY, OCTOBER 27, 2009
    [Media] Service Economics in a "Something Failed to Go Right" World
    What I mean is, the idea that Twitter and social media can, and should, be used to enhance our service offerings will almost certainly fail if we just think of it as a service team challenge. Then, however, if you look at the set of problems that might surface in social media you see that these three criteria are not met.
  • FEARLESS COMPETITOR  |  THURSDAY, OCTOBER 30, 2014
    [Media] Jeff Ogden of Find New Customers is one of the best writers in America!
    which was shared on social media hundreds of times. love to read comments and appreciate those who share on social media.  As my friend Jay Baer said so eloquently “Content is fire. Social Media is gasoline.” HubSpot Verified account ? HubSpot. fearlesscomp Haha, true — and we’re glad to hear it!
  • BIZNOLOGY  |  FRIDAY, FEBRUARY 20, 2015
    [Media] Is the CMO becoming the Chief Collaboration Officer?
    For example, what if a customer has a bad experience with your product and decides to take his or her frustration to social media? Studies show that 71% of people are more likely to purchase based on social media referrals (Source: Hubspot). In the past, the role of a marketer was much simpler. The builders of the brand. Life was good.
  • B2BBLOGGERS  |  FRIDAY, AUGUST 27, 2010
    [Media] B2B Marketing Metrics That Matter [#B2Bchat Recap] | B2Bbloggers.
    Creating a learning culture Tying marketing metrics and measurements to business results Establishing metrics in new areas such as social media Q2. Social Media and B2B. In general, social media is hard to measure. Most important measurement of social media for B2B marketers is conversion rate of visitors drawn to site.
  • SALES INTELLIGENCE VIEW  |  MONDAY, JULY 9, 2012
    [Media] Sales Intelligence Rises
    Today’s buyers are web and social media savvy, they are informed about your offering – and your competitors’ – and they are starting the sales process without you. Just when sales professionals need it most… Sales Intelligence rises.  Who is the real Ba tman ? The real question is what makes Batman a superhero? Prospecting Sales 2.0
  • B2B MARKETING SAVVY  |  TUESDAY, JULY 14, 2009
    [Media] A B2B PR Gem: Compliments of Twitter and My Morning Cup O’ Joe
    First, understand that I don’t really do PR – yeah, in another life I owned a PR Agency but today… I’m a Marcom guy with a self-assigned social media exploration agenda.  My morning routine includes a Twitter dose along with my cup o’Joe.  Twitter recently provided an unexpected 140-character, Public Relations gem. Tweet….
  • ACT-ON  |  FRIDAY, APRIL 29, 2016
    [Media] An A to Z of Content Marketing Best Practices
    You’ve got the content creation part, the social media part, the SEO. It’s “owned media”, as the agency folks would say. And as many of you know, adding images to social media posts is pretty much essential. Test ebook covers, best times to post on social media, and even which social media platforms to be on.
  • WINDMILL NETWORKING  |  FRIDAY, AUGUST 14, 2015
    [Media] Use Voice and Emotion for Positional Content
    When developing content for your social media channels, it’s easy to go “off brand.” This monthly Content Marketing and Social Media column is contributed by Justice Mitchell. And that’s okay. In fact, using emotion to drive your content is often essential to delivering an effective viewpoint or voice to your consumer.
  • WRITING ON THE WEB  |  MONDAY, MARCH 7, 2016
    [Media] How to Engage Readers AND Grow Your Reader Base
    My point is whatever the size of your biz, you want to grow your reader base, increase hits on your site, and stimulate comments, on your blog, social media, and LinkedIn. ocial Media. Congratulations! Your reader base has grown to 5,000! You had 4,277 hits on your blog last month, and 737 legitimate comments! Ways to CAST Your Net.
  • SAZBEAN  |  SATURDAY, MAY 11, 2013
    [Media] Top Internet strategy, marketing and technology links for the week of May 12, 2013
    Here are the top Internet strategy, marketing and technology links for the week of May 12, 2013… Social Media Marketing: Dell reveals how it turns thousands of brand detractors into fans (B2B Lead Roundtable Blog) What Should Lead Your Online Marketing Strategy: SEO or Content Marketing? News & Notes
  • SAZBEAN  |  SATURDAY, SEPTEMBER 29, 2012
    [Media] Top Internet strategy, marketing and technology links for the week of September 29, 2012
    New Social Media Solution Ohtootay Tells You  (Tech Crunch) Breaking Development: Mobile Content Strategy  (LukeW) The 20 Things Users Want Most from Your Mobile Site  (HubSpot) The Evolution of Digital Advertising  (Mashable!) Is Your Online Reputation Costing You Customers? If It’s Done Right. News & Notes
  • SYNECORE  |  THURSDAY, OCTOBER 30, 2014
    [Media] Ad Retargeting: It’s About Context, Relevance & Value
    These are some of the questions addressed in a new survey report issued by ad tech company InSkin Media and media planning and buying agency RAPP media. As Paul Phillips, RAPP’s Head of Media Strategy notes, “It’s not just about how many times the ad is seen, it’s when it’s seen. But how does ad retargeting work?
  • HUBSPOT  |  FRIDAY, DECEMBER 28, 2012
    [Media] Google+ Now Allows Pages to Interact With All Users, Analytics Coming Soon
    Given its impact on Google search , it's been hard for marketers to ignore Google+ as a social media player. Let's dive into what these changes mean for the social media marketer. That being said, the social network still left something to be desired. Am I right? Google+ Enables More Engagement Opportunities for Business Pages.
  • MARKETING EDGE  |  TUESDAY, NOVEMBER 20, 2007
    [Media] Marketing Edge
    About Us What We Do Spotlight Case Studies Contact Us Team Experience Public Relations Social Media Consulting Digital Content Production Health Care Communication News & Updates Marketing Edge Blog & Podcast Events News & Updates Marketing Edge Blog & Podcast Events Dear Provident Partners, I have a problem. What should I do?
  • HUBSPOT  |  WEDNESDAY, MAY 9, 2012
    [Media] How to Improve Your Email Marketing With an Integrated Approach
    When individual marketing channels -- social media, blogging, email, search, etc. -- work together to promote an offer, promotion, or even a full-blown campaign, they can generate even better results than they would have on an individual level. Email & Social Media Integration. Leverage Social Media Insights for Email Sends.
  • FEARLESS COMPETITOR  |  MONDAY, JUNE 18, 2012
    [Media] CMOs Speak: The Guide to the New Crazy World of Marketing is released
    We love comments and those who share on social media. The new white paper to help Chief Marketing Officers deal with the crazy new world of marketing is now available. Sponsored by Silverpop, it is penned by Jeff Ogden of the sales lead generation company Find New Customers. Click the image at right to download it. What do you think?
  • B2B MARKETING TRACTION  |  FRIDAY, SEPTEMBER 5, 2014
    [Media] B2B Marketers: If You Fail to Plan, You Are Planning to Fail
    There are umpteen social media platforms to set up and activate. So I’m going to say it again. If you want your marketing to work, you have to first plan it, and then you have to execute the plan. Simple, right? You’d be surprised how many businesses fail to write a marketing plan. Come up with a marketing strategy. 3.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, JUNE 10, 2015
    [Media] The Adult’s Guide to Snapchat
    Secretly I was cussing under my breath, because here I am the “social media one” and I have no idea how to reply to a snap. Brooke Ballard  is an in-the-trenches digital marketer & owner at  B Squared Media , blossoming blogger, and co-host of  @ReadySetPodcast. By Brooke Ballard, {grow} Contributing Columnist. What?!
  • B2B MARKETING ONLINE  |  WEDNESDAY, AUGUST 4, 2010
    [Media] Give the Emperor some underwear Ed
    There’s no doubt that the latent power of social media in B2B is potentially huge. In the latest B2B Barometer study 78% agreed that B2B social media is more than simply a passing phase. Furthermore, 70% plan to increase spending on social media over the coming year; 1 in 10 significantly. Impressive statistics.
  • VISUALLY  |  THURSDAY, OCTOBER 8, 2015
    [Media] 5 Of the Best Data Visualization Examples from Content Marketers
    In the world of business professionals, few social media platforms rival LinkedIn. Nate Birt is a multimedia journalist, social media enthusiast and copy editor with experience at a variety of print and digital publications, and a Contributing Editor to the Visual.ly Think With Google illuminates consumers’ travel decisions.
  • FEARLESS COMPETITOR  |  TUESDAY, JANUARY 24, 2012
    [Media] Content Marketing is the Fuel of Marketing Automation – Advice from Experts
    We love comments and those who share Find New Customers content on social media. Let’s say you use a marketing automation product like Marketo , E loqua , Silverpop , Act-On , or Pardot. You want to nurture leads over time. You need to create a series of transactions that lead from Problem to Solution. They feel it’s too much.
  • SOCIAL MEDIA B2B  |  FRIDAY, JANUARY 20, 2012
    [Media] 4 Reasons For B2B Marketers To Explore Pinterest
    Pinterest has made a big splash on the social media scene, by quickly earning passionate users who log multiple hours per day on the site. Pinterest may be one of the few social media sites that requires little, if any, interaction with others – and although that may seem counter-intuitive, it’s also one of its strengths.
  • ANNUITAS  |  THURSDAY, MAY 29, 2014
    [Media] CASL Countdown for B2B Marketers
    Here are some points to note as you prepare your organization for CASL: Scope – CASL applies to all commercial electronic messages, which not only includes email, but also SMS, instant messages, and social media posts.  It also covers email coming from within or outside of Canada to Canadian residents.
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, APRIL 12, 2016
    [Media] Email's Future: Custom App Experiences for the Inbox
    Research shows that apps dominate the time consumers spend on the mobile web (especially for social media and entertainment), but a large chunk of retail brands still struggle to grow large audiences for their apps. Using custom API integrations, marketers can pull live social media feeds directly into their email from Twitter or Instagram.
  • B2B MARKETING INSIDER  |  TUESDAY, MAY 10, 2011
    [Media] B2B Marketing Predictions – 3 Actions To Achieve Your Goals in 2011
    Many marketers are still seeking to integrate social media into the marketing mix ? Too few marketers use it and too many still challenge the ROI of social media. The ROI of social media continues to be challenged. Is display media experiencing a resurgence? I’m not so sure “the brand is back, baby!&#.
  • SMASHMOUTH MARKETING  |  MONDAY, FEBRUARY 29, 2016
    [Media] The Sales Development Playbook #PeopleMatter #MustRead
    To ride a current social media trend let me put it this way #PeopleMatter.". Trish Bertuzzi and I have known each other for quite some time now. We've been on stage together. We've been with clients together. Green Leads' b2b appointment setting team has even been a client of the Bridge Group. People is not the only take away though.
  • PWB MARKETING BLOG  |  WEDNESDAY, MARCH 23, 2011
    [Media] What Marketers Can Learn From Charlie Sheen
    Charlie has a consistent story wherever, whenever, whatever type of media you see him in. Be “#Winning” In today’s era of social media, people want to connect with people, not faceless corporations. Branding social media brandingCharlie Sheen seems to know a thing or two about marketing. Create a spectacle.
  • FEARLESS COMPETITOR  |  THURSDAY, AUGUST 2, 2012
    [Media] BuyerZone names Fearless Competitor the #1 B2B marketing blog for 2012
    Social media presence. Written by the sales and marketing expert Jeff Ogden, President of Find New Customers, it shares information on content marketing, lead nurturing, lead scoring, social media and more. Marketing blogging Find New Customers management-best-practices social mediaJeff is stunned and humbled. Blog age. link].
  • MI6 MARKETING AGENCY  |  SATURDAY, DECEMBER 17, 2011
    [Media] Ready for the Empowered Customer?
    Tom Hoffman [ Linkedin ], Executive Business Editor at 1to1 Media [ Twitter ] interviews Jim Davis, SVP and CMO at SAS Institue [ Linkedin | Twitter ]. They chat about social media, analytics, conversing and engaging with customers and more. Blog Featured Engagement Social MediaWe’ll be making public our editorial plan in 2012.
  • THE EFFECTIVE MARKETER  |  WEDNESDAY, MAY 18, 2011
    [Media] Marketing Charts and Trends « The Effective Marketer
    The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Marketing Charts and Trends With an impressive collection of charts, HubSpot released The Marketing Data Box. Get it for free either in PDF or PPT format. You can follow any responses to this entry through the RSS 2.0
  • AD YOUR COMMENT HERE  |  MONDAY, AUGUST 16, 2010
    [Media] 5 Ways to Increase Engagement With Your Content
    Ways to Use Social Media to Inspire Your Writing (socialmediaexaminer.com). The 5 NEW Rules Of Social Media Optimization (SMO) (rohitbhargava.com). Tags: Toolkit social media content production content strategy Editme engagement Image via CrunchBase. Is it you? But you could be doing more to get them to interact.
  • B2B MEMES  |  WEDNESDAY, MAY 26, 2010
    [Media] Monetize Your Typos
    while back, I lamented how social media seem to lead inevitably to the decline of editing and proofreading. I was given new hope this weekend, though, while listening to Leo Laporte’s podcast “ This Week in Tech.” Though it wouldn’t work in many forms of social media, this seems like a good tool for bloggers to employ.
  • REPUTATION TO REVENUE  |  SUNDAY, MARCH 28, 2010
    [Media] Master narratives and framing the debate with B2B marketing
    The fast-growing provider of "inbound marketing" tools promotes the concept relentlessly with a daily dose of useful content for marketers on how to build awareness and generate leads through search engine marketing and social media. Politicians understand this the best. It's critical with B2B marketing, too. Delivered." Make sense?
  • ANYTHING GOES MARKETING  |  SUNDAY, NOVEMBER 15, 2009
    [Media] B2B Marketing Trends From Eloqua Experience 09 Via Twitter
    To better understand, how Eloqua pulled this off, see: Social Media Buzz at a Live Event. Social Media And B2B Marketing Social media played such a major factor at this event. This post as an example, was written from the product of social media (Twitter). The result was better than Eloqua could ever have expected.
  • PR MEETS MARKETING  |  SUNDAY, NOVEMBER 2, 2008
    [Media] A Hidden Rule of PR - If you don’t ask, how do you know you won’t get it?
    technorati tags: PR 101 PR Public Relations Media Relations. tags: PR 101 PR Public Relations Media Relations. icerocket tags: PR 101 PR Public Relations Media Relations. Since my first PR job with Ogilvy & Mather PR Taiwan, I’ve discovered this “hidden rule” the hard way. What is the angle for the story? del.icio.us
  • DIGITAL B2B MARKETING  |  THURSDAY, OCTOBER 6, 2011
    [Media] Your Lead Scoring Blind Spot: The Internet
    Social Media Scoring. If your potential prospects are active in social media, their conversations and discussions can be an additional indication of their level of activity in the category. By effectively becoming a media company in the category, Hubspot has filled in part of their blindspot. Your blind spot is there. Your Turn.
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, DECEMBER 2, 2015
    [Media] 6 Ideas to Expand Your Lead Scoring Model Beyond the Basics
    Expanding Awareness Of Prospect Influences As prospects receive more and more messages, information, and education through social media during the buying process, these peer channels will continue to grow in relevance. But like many things in marketing, even lead scoring is not a set it and forget activity. Marketing Automation
  • SAZBEAN  |  SATURDAY, OCTOBER 5, 2013
    [Media] Top Internet Marketing Strategy Links for the Week of September 30th, 2013
    Here are the top Internet strategy, marketing and technology links for the week of September 30th, 2013… Is There Any Value in Using Meta Description? Best Of News & Notes
  • FEARLESS COMPETITOR  |  TUESDAY, DECEMBER 23, 2014
    [Media] Happy Holidays from your friends at Find New Customers
    See you again on January 5, 2015, when Find New Customers can crank up the business with our new business partners at Likeable Local , Social Media Marketing Software to make YOU More Successful. We love to read your comments (No SPAM please) and we really appreciate those who share our posts on social media too. Check it out.
  • FEARLESS COMPETITOR  |  WEDNESDAY, MARCH 5, 2014
    [Media] Check out all the great content at Find New Customers
    Keys to Successful Social Media Marketing. Social media is not, but how do you use it to get leads? What great content can you find at Find New Customers ? Find New Customers is not only the nicest company in the b2b marketing space , but it is also filled with great content to help you improve your business results. Answers here.
  • KEO MARKETING  |  WEDNESDAY, AUGUST 12, 2015
    [Media] Google+ Now Easier to Avoid
    Google+ never seemed to gain the sort of widespread traction that other social media channels like Twitter and Facebook were able to achieve. Marketers that were active on Google+ may want to view these latest developments as motivation to revisit their social media strategy and step up their activity on other channels. And vice-versa.”
  • DIGITAL B2B MARKETING  |  TUESDAY, JULY 23, 2013
    [Media] Good B2B Marketing ROI Is Just Average
    When working on media programs, media partners will often ask for a goal, and many meet it in their proposal. What is a good ROI on marketing? If you can increase net income by 50 cents for every dollar spent on marketing, that’s good, right? The more you spend, the more money you make. 3x the return you are getting on marketing!
  • ACT-ON  |  TUESDAY, APRIL 12, 2016
    [Media] Agencies Under Pressure to be More Digital
    For example, consider these channel developments in the last few months: Mobile: According to comScore, mobile now captures two out of every three digital media minutes in the US. Social: Has been legitimized in the past ten years; the number of Americans using social media regularly has moved from 7% to 65%. over 2015. In 2014, U.S.
  • MARKETING EDGE  |  THURSDAY, APRIL 28, 2011
    [Media] QR Codes Hype or Worth The Work?
    Hitting on a single topic in marketing, social media and business communications. Time 31:55 Any new technology has its advocates, people that push the envelope on what can be done. The magic, however is when the tech advocates’ perspective meets those practical enough to ask. Quick and to the point.
  • TOMORROW PEOPLE  |  WEDNESDAY, FEBRUARY 27, 2013
    [Media] Selling is Easy! (If You Get the Right Support)
    Almost everyone is doing some kind of marketing online now, whether it’s as simple as having a website, or as in-depth as using a range of social media channels to target their audience. Download our free eGuide How to generate leads from social media today Could you make your sales process as easy as 1, 2, 3? Outbound cold calling.
  • VISUALLY  |  THURSDAY, FEBRUARY 11, 2016
    [Media] Marketing to Baby Boomers [Infographic]
    Sarah Corley is a marketing specialist at the WSOL agency where she works with clients to deliver stellar results via social media strategy. Professionally trained in singing and dancing, Sarah also enjoys creating mixed media art, cooking, and collecting Pantone Universe accessories. You are needed. Content Marketing
  • B2B LEAD BLOG  |  FRIDAY, JUNE 22, 2012
    [Media] Friday Wrap-up: This Week in B2B Marketing Tips
    Social Media Lies, Damn Lies and Statistics. The post with the lovely title above is actually the third in an arc about social media and how it influences purchasing decisions. Social Media Lies, Damn Lies and Statistics. Marketing Tips Weekly Wrap-up social marketing Social MediaEnjoy! Except it didn’t.
  • SAZBEAN  |  SATURDAY, JULY 14, 2012
    [Media] Indicating Purchase Intent
    With social media monitoring tools, it’s often possible to infer intent to purchase based on the content. Social Media Social NetworksWhat if you could tell exactly when a customer was interested in purchasing from you? What do you think? Good idea or not? question of intent.
  • MARKETING EDGE  |  TUESDAY, OCTOBER 26, 2010
    [Media] Boxers or Briefs? Manpacks Has The Answer
    Hitting on a single topic in marketing, social media and business communications. Tags: marketing small business social media Facebook Twitter web business Time 31:38 You thought the TV remote was the greatest invention for men, check this out. You can order men’s underwear online from Manpacks. Quick and to the point.
  • MARKETING EDGE  |  WEDNESDAY, OCTOBER 13, 2010
    [Media] 5 Ways to Help Your Business With Yelp
    Hitting on a single topic in marketing, social media and business communications. Tags: marketing retail social media consumer comments discovery mobile search mobile social negative comments positive comments Time 34:56 Yelp, one of the most popular websites and mobile applications for consumer comments. Quick and to the point.
  • MARKETING EDGE  |  SATURDAY, AUGUST 7, 2010
    [Media] Facebook Marketing Tips – Hungry?
    Hitting on a single topic in marketing, social media and business communications. Tags: market research marketing social media Facebook Facebook advertising Facebook Targeting Time 24:33 You know I could have done the solutions headline and just throw a number in there, but I hate those things. Quick and to the point.
  • MARKETING EDGE  |  SUNDAY, AUGUST 1, 2010
    [Media] Brian Solis, Mia Lee, & The 9 Ways Marketing is Changing
    Hitting on a single topic in marketing, social media and business communications. Tags: marketing social media Brian Solis Mia Lee Resonance WebbieGirl Quick and to the point.
  • MARKETING EDGE  |  THURSDAY, JULY 1, 2010
    [Media] Is Your Company Social At Its Core?
    Hitting on a single topic in marketing, social media and business communications. Tags: small business social media customer loyalty location targetting mobile marketing social tactics Time 14:20 This was a fun piece to put together, let’s face it I went back to Izzy’s Ice Cream three times to research all the different flavors.
  • MARKETING EDGE  |  WEDNESDAY, MARCH 17, 2010
    [Media] SxSw What’s it Good For?
    It was for music and film the primary focus of the festival for years, and now it is for the world of social interactive media. Let’s put celebrity in perspective, SxSw is not the Oscars, but social media is getting its celebrities. But @GaryVee will likely be the first to tell you that there are no kings of social media.
  • PR MEETS MARKETING  |  THURSDAY, NOVEMBER 29, 2007
    [Media] PRMeetsMarketing Weekly Articles: November 29, 2007
    Hallelujah - The Truth About PR "Relationships" - I read a few PR agency blogs and in media is one of the best. In a recent post, in media highlight the myth about media relationships resulting in media coverage. Here is this week's of interesting articles. The Blog Bubble? - R. del.icio.us
  • MARKETING EDGE  |  THURSDAY, JUNE 12, 2008
    [Media] American journalism at a crossroads
    Today, Thursday, June 12 I'm participating in a panel on the changing face of the news media put on by the St. Panel Discussion – Changing Face of Media/Alternative Media Sources/Credibility vs. Sensationalism. How are younger generations (Gen Y) using the new media and how they will gather news and information in the future.
  • B2B MARKETING INSIDER  |  TUESDAY, DECEMBER 7, 2010
    [Media] The Future of B2B Marketing: It's Social
    Brazil and China, Ogilvy found that social media is extremely influential over buyers’ purchase decisions, that sales people see this change but do not think their companies are adapting quickly enough. Related Posts: What Is The Future Of The Social Media Role? But what does that mean…? Share your thoughts, post a comment.
  • WINDMILL NETWORKING  |  THURSDAY, JUNE 10, 2010
    [Media] 5 Ways to Prospect for New Business on LinkedIn
    While many social media marketers concentrate on Twitter and Facebook , a lot of Business-to-Business (B2B) Business Development professionals already know that LinkedIn is the preferred place to prospect for new business in social media. Image by wordjunky via Flickr. Your network is built into your LinkedIn connectivity.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, DECEMBER 1, 2009
    [Media] Does the social web primarily benefit service companies?
    John and I have had an on-going dialogue about the evolution of socal media and one of his recent comments caught my attention: The people benefiting most from Twitter right now are obviously in the information businesses.  We are all marketers here and we are sharing views and ideas because that’s what we ultimately sell.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, OCTOBER 14, 2009
    [Media] Social Web Ushers in “The Era of Alone”
    Today, seemingly every person under 40 is wired to a portable electronic communicator to provide news and entertainment how we want it, where we want it, when we want it.  It’s called the Internet and social media, but there isn’t much truly “social&# about it. Part 1: The Next Social Media Imperative: Defining YOU!
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, SEPTEMBER 9, 2012
    [Media] Five ways the mobile revolution impacts your blog
    They can navigate to see my books, social media training videos , upcoming social media workshops , and cities where I am speaking next.  In the mobile environment, these calls to action disappear. Every single day your blog is becoming less useful and relevant … and there is nothing you can do about it. Search the blog. Tweet.
  • B2B MARKETING INSIDER  |  THURSDAY, MAY 10, 2012
    [Media] 6 Steps to Inbound Marketing Success [Infographic]
    Generate more traffic through effective blogging , social media , SEO and paid search. As promised, here is the second infographic addition to my   8 great marketing infographics to inspire you in 2012. This next one is called “ The Inbound Marketing Process Infographic.” The 6 Steps to Inbound Marketing Success.
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, JANUARY 20, 2015
    [Media] 3 Tips For Creating Killer Event Agendas for 2015 (and Beyond)
    This is a great way to reinforce your brand’s messaging to existing customers in attendance, as well as the press and media who will be reporting from the show floor. case study examples; metrics-driven stories) and create a short framework that can be shared across your social media, blog, and email channels.
  • PWB MARKETING BLOG  |  THURSDAY, JANUARY 27, 2011
    [Media] Five Tips in Choosing a Perfect Domain Name
    If you like what you see and want even more advice on your social media and interactive marketing programs, contact us. B2B Marketing social mediaFor most of our assignments, a domain name is already part of the equation. The problem with coming up with a domain name isn’t the registration process. Avoid hypens.
  • SAZBEAN  |  MONDAY, FEBRUARY 21, 2011
    [Media] Review: Topsy Social Analytics
    In My Opinion… Topsy’s social analytics are definitely helpful when you’re trying to see how effective your social media strategy is (especially if you look at the data over the past month). Analytics News & Notes Reviews Social Media Social Networks measurements query search engines social topsy trend web analytics
  • THE POINT  |  MONDAY, DECEMBER 6, 2010
    [Media] Top 10 Posts on B2B Lead Gen for 2010
    In fact, I’ve written much more in the last 12 months about social media and lead nurturing, yet many of those posts didn’t make the cut. B2B Marketing Blogs Content marketing SEO Social Media Uncategorized blog promotion blog trafficComments after the fold. 1. 26 Must-Have Negative Keywords for B2B PPC Campaigns. 2.
  • PR MEETS MARKETING  |  WEDNESDAY, AUGUST 18, 2010
    [Media] Rebuilding a Personal Brand is Hard Work
    At the beginning of last year, my personal brand was just beginning to take off. I had written a couple of posts here and here that generated a lot of attention. I was even asked to be a guest on the Media Bullseye podcast and to write a byline for Dan Schwabel’s Personal Branding Magazine. My goal is to write at least one post a day.
  • SAZBEAN  |  TUESDAY, JUNE 29, 2010
    [Media] 9 Reasons Why You Need to Have a Business Blog
    Showing a bit of personality through blogging and other social media goes a long way towards showing the human side of your business. Tags: Business Content Social Media Social Networks blog blogging blogging for business freemium internet search engines update content web 2.0 It really isn’t a question anymore. What did I miss?
  • BUZZ MARKETING FOR TECHNOLOGY  |  THURSDAY, FEBRUARY 4, 2010
    [Media] B2B Marketing Content: Lure or Lasso?
    The 4 P’s to Social Media Marketing Ok ok – based on the great response I got. Tags: Blogging Content Marketing Inbound Marketing Interactive Marketing Lead Nurturing Social Media Thought Leadership I picked this saying up from Gary Vaynerchuk’s new book called Crush It. Tweet This! Share this on Facebook. Digg this!
  • REPUTATION TO REVENUE  |  TUESDAY, JUNE 16, 2009
    [Media] The joy of tweets: Twittering Rocks on Bloomsday
    Perhaps in so doing, we can shift people's interest in social media technologies from egomania and immediacy toward deliberation and cultural reflection," Bogost wrote in an  e-mail from Australia. Tags: Innovation Social Media bloomsday creativity jamesjoyce stephendedalus twitter ulysses Quite natural."
  • BUZZ MARKETING FOR TECHNOLOGY  |  MONDAY, NOVEMBER 3, 2008
    [Media] Crowds have no leaders!
    This is an important fact since traditional media is no longer working. No consumer brand has been built on the back of traditional media for a while now. The Internet has eliminated the barriers of geography, cost and time. Social tools like blogs and social networking sites are helping crowds form around very discrete topics.
  • BUZZ MARKETING FOR TECHNOLOGY  |  MONDAY, OCTOBER 13, 2008
    [Media] Digital Signage – the Next Big Thing
    In a recent Razorfish survey it was ranked second to mobile as the most important emerging media channel in the coming year. This one article opens up the wide world of mobile marketing, digital signage and more importantly a glimpse at the future of social media marketing (SMM Other channels trailed by a wide margin.
  • HINGE MARKETING  |  WEDNESDAY, DECEMBER 10, 2014
    [Media] Building Your Brand at All Stages of the Pipeline
    Potential clients are seeking interactive information online about your company, and these forms of media allow you precision and consistency in your message. Social Media You can use social media platforms like LinkedIn and Twitter to deliver your firm’s message to clients and to promote new pieces on your site. Brandin
  • VERTICAL RESPONSE  |  MONDAY, AUGUST 27, 2012
    [Media] Pinterest – It’s Not Just for Women
    Every study of the gender divide in social media indicates that the Pinterest phenomenon is driven almost entirely by women. Social Media men pinterest Pinterest for Business You’ve probably heard it a million times already, so I’ll just say it up front: Pinterest is Reddit for women. ” Why? Are you using Pinterest?
  • MI6 MARKETING AGENCY  |  SUNDAY, AUGUST 14, 2011
    [Media] Our Favourite Posts, Week of August 8th
    He spends on after 4-6 hours per week reading and researching areas related to marketing, business and relationship development, innovation, social media, content production, technology adoption and community development. Some quick handy stats about social media and lead generation. The Impact of Social Media on Goverance.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, DECEMBER 4, 2013
    [Media] The do’s and don’ts of influence marketing with C.C. Chapman
    He’s an eclectic guy who writes on being a dad, photography, social causes, marketing, and social media … for starters. He''s an eclectic guy who writes on being a dad, photography, social causes, marketing, and social media … for starters. Please click here if you can’t see my video interview with C.C.
  • HUBSPOT  |  THURSDAY, DECEMBER 3, 2015
    [Media] How Homebuilders Can Leverage Houzz, Pinterest and Instagram to Generate More Business
    You may not realize it from the consumer side of this deal, but there is an enormous amount of heavy-lifting that comes from the homebuilder side, especially with the availability of social media at consumers’ fingertips. Social media done right. The odds are you or someone you know has searched for a home recently.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, SEPTEMBER 4, 2014
    [Media] Social advocacy marketing gains legitimacy
    This week, another start-up in the brand advocasy space, Branderati , was acquired by social media marketing/analytics company Sprinklr. Sprinklr has come out and told the marketplace that it is a critical component of the integrated social media stack. What has changed the most in this this field over the past 12 months? Examples?
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, MARCH 15, 2016
    [Media] The Hot and Cold of a CMO: What CMOs Tweet About in the Summer Versus the Winter
    "The shortest calendar month played host to on outsized number of high profile media, sports and pop culture events that captured the attention of CMOs, including the Super Bowl, the GRAMMYs, another GOP debate, and the Oscars." CMOs, at least the last time I checked — are people too. are impacted by the changing seasons.
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