The Point

NOVEMBER 15, 2022

A client asks: “What’s the best way to market to purchased lists like ZoomInfo ? Indeed, the days of marketing en masse to cold lists via marketing automation platforms (MAPs) like Marketo are behind us. Curious as to your opinion?”. However, outbound shouldn’t translate into “spray and pray.”

Purchase 162

Purchase Paid Search Agency Paid Social Agency Outreach 162

Zoominfo

MAY 9, 2022

“If you’re writing emails and sending them manually, your ability to execute on that workflow is limited by the amount of people you have working on your team,” says Michael Maimone, head of sales for Chorus, Chat, and Engage at ZoomInfo. They generally make a lot of money. It does not exist.”

Marketing Automation Services 130

Marketing Automation Services Buy Enterprise Management Work Management 130

Zoominfo

APRIL 29, 2022

The popularity of CRM systems like Salesforce and Microsoft Dynamics, and marketing automation systems (MAS) like Marketo and Pardot, has increased the need for data quality managers. Any sales-driven sector will also have a need for data quality management; the role typically reports up to the IT department.

Work Management 130

Work Management Marketing Management Marketing Automation Services Zoominfo 130

Zoominfo

JULY 2, 2020

According to research from Marketo and ReachForce, sales ignores up to 80% of marketing leads. BLOG] What Sales Reps Must Know About Marketing Automation: [link] #martech #salestips pic.twitter.com/qdnKf6gbEp — ZoomInfo (@ZoomInfo) August 22, 2018. Invest in training.

Marketing Automation Services 246

Marketing Automation Services Marketing Automation Automation Work Management 246

SmartBug Media

APRIL 4, 2022

ZoomInfo can provide business details such as email addresses, phone numbers, company types, addresses, EINs, and more. ZoomInfo also integrates with the marketing and sales resources that you already use, such as HubSpot, Google Chrome, and Salesforce. You can read the full use case here.

Intent Data 98

Intent Data Intent DemandBase Account Based Marketing 98

Zoominfo

OCTOBER 5, 2021

At ZoomInfo, our sales development reps (SDRs) respond to inbound leads within 90 seconds. ZoomInfo Chat integrates with platforms such as Marketo, Salesforce, and Hubspot. Bringing Intelligence to the Conversation Unlike other chat tools, ZoomInfo Chat brings conversational intelligence to the chat experience.

Sales Qualified Leads 100

Sales Qualified Leads Marketing Websites Marketing Automation Services Lead Scoring 100

Heinz Marketing

DECEMBER 9, 2021

Features/functionality: ZoomInfo has a portfolio of solutions that combine B2B intelligence and company contact data with engagement software, and dynamic workflows. Engagement: Pump the richest B2B data into your tech stack or take advantage of ZoomInfo’s fully-loaded suite of applications to reach your buyers faster.

B2B Sales 70

B2B Sales Enterprise Management Zoominfo Work Management 70

ClearVoice

APRIL 30, 2020

When marketers think of a “lead generation tool,” they likely think of some of the popular, full-suite sales and marketing tools today, such as Salesforce, HubSpot, and Marketo. User-friendliness : Although Marketo is rated “best-in-class software” by many users, it isn’t necessarily the easiest tool to use.

Lead Generation 95

Lead Generation Marketing Automation Services Budget Programs Lead Scoring 95

SalesIntel

DECEMBER 6, 2023

Notable sales prospecting tools in the market comprise: LinkedIn Sales Navigator SalesInte RevDrive (Free Linked email extractor) Bambora ZoomInfo UpLead RocketReach Lusha Leadfeeder Apollo.io Zoominfo D&B Hoovers Datanyze Insider RevDriver BuiltWith Free Trial 5. Mailshake Read About – Websites Like Zoominfo 11.

Marketing Automation Services 97

Marketing Automation Services B2B Sales Enterprise Management Work Management 97

DealSignal

JANUARY 28, 2024

Integrates with marketing automation platforms like Marketo and Pardot. Provides Zapier and API access for custom integrations with other tools. SalesIntel: Native integrations with popular CRMs like Salesforce, HubSpot, Pipedrive, and Zoho.

Enterprise Management 52

Enterprise Management Marketing Automation Services Best Practices Lead Ranking 52

Zoominfo

OCTOBER 8, 2018

Check out these examples: Marketo: Who’s Your Content Marketing Crush ? For more information about generating high-quality B2B leads , contact ZoomInfo today. The post 3 Essential Types of Interactive Content appeared first on ZoomInfo Blog. Infusionsoft: What Kind of Entrepreneur are You? Econsultancy: Digital Skills Index.

Top of Funnel 100

Top of Funnel Zoominfo Content Digital Marketing Funnels 100

SalesIntel

MARCH 1, 2024

While its pricing plans are not publicly available, ZoomInfo is known to be a more expensive option compared to its competitors. Integrating with popular CRMs like Salesforce, Marketo, HubSpot, Pardot, and Segment, Clearbit optimizes sales and marketing workflows.

Lead Ranking 40

Lead Ranking Zoominfo Outreach Lead Scoring 40

Zoominfo

JULY 2, 2020

According to research from Marketo and ReachForce, sales ignores up to 80% of marketing leads. Prioritize sales and marketing alignment In order for your marketing automation(MA) implementation to be successful, it is imperative that your teams are aligned – especially sales and marketing. Invest in training.

Marketing Automation Services 113

Marketing Automation Services Marketing Automation Automation Work Management 113

SalesIntel

AUGUST 2, 2023

While its pricing plans are not publicly available, ZoomInfo is known to be a more expensive option compared to its competitors. Integrating with popular CRMs like Salesforce, Marketo, HubSpot, Pardot, and Segment, Clearbit optimizes sales and marketing workflows.

Lead Ranking 40

Lead Ranking Zoominfo Lead Scoring Intent Data 40

SalesIntel

JANUARY 26, 2023

While a few renowned B2B data companies like ZoomInfo and D&B Hoovers were the go-to data providers for many businesses just a few years ago, there has been a significant shift in the marketplace with the emergence of more agile, reliable, and efficient data providers. This article covers all that you need to know about B2B data.

Ideal Customer Profiles 93

Ideal Customer Profiles Paid Search Agency Lead Ranking Marketing Qualified Leads 93

Heinz Marketing

SEPTEMBER 30, 2022

Examples here are tools that help you search for contacts, build, or append your database like ZoomInfo, LinkedIn Sales Navigator, LeadIQ, or Dun & Bradstreet. This includes behind the scenes, day-to-day tools and technology that help the marketing and sales efforts run smoothly. . How are you using them?

Ideal Customer Profiles 108

Ideal Customer Profiles Work Management Planning Marketing Automation Services 108

Heinz Marketing

NOVEMBER 26, 2021

Some popular MAPs are Marketo Engage, HubSpot Marketing Hub, Pardot, Act-On, SharpSpring, Eloqua, and more. By highly specific, I mean that with a platform like ZoomInfo , you can design both key contact and key account lists based on the following filters and sub-filters: Contacts. Robust Data Intelligence Platform(s).

Account Based Marketing 102

Account Based Marketing ABM Sales Management Budget Programs 102

SmartBug Media

NOVEMBER 8, 2021

When recommending a tool that I personally prefer, NeverBounce is cost effective and has tons of integrations to work with platforms like HubSpot and Marketo. In addition, for those of you using ZoomInfo , NeverBounce is offered within this platform to clean your data before lists are even exported.

Validation 98

Validation Tools CAN-SPAM Hubspot 98

Heinz Marketing

SEPTEMBER 28, 2021

This guide from Marketo is well worth your form submission, in my opinion. This is a guide for anyone looking to deep dive into lead scoring, not just Marketo customers. Run, don’t walk, on over to Marketo’s site and download this one today. This blog from ZoomInfo is a thorough read, part of a larger series on Lead Generation.

Lead Scoring 89

Lead Scoring Lead Ranking Ideal Customer Profiles Marketing Qualified Leads 89

SalesIntel

JANUARY 15, 2024

While a few renowned B2B data companies like ZoomInfo and D&B Hoovers were the go-to data providers for many businesses just a few years ago, there has been a significant shift in the marketplace with the emergence of more agile, reliable, and efficient data providers. This article covers all that you need to know about B2B data.

Ideal Customer Profiles 52

Ideal Customer Profiles Lead Ranking Paid Search Agency Marketing Qualified Leads 52

Customer Experience Matrix

OCTOBER 29, 2015

Most are marketing and sales operations staff supporting Salesforce.com and Marketo who use Openprise to supplement the limited data management capabilities native to those systems. The Marketo integration reads only the lead object, although the activities object is being added. There also a free trial.

Work Management 120

Work Management Marketing Management Marketing Automation Services Lead Ranking 120

SmartBug Media

FEBRUARY 25, 2021

This is a prime time to lean on enrichment tools such as ZoomInfo to help optimize your outreach. Using a marketing platform such as HubSpot or Marketo can allow you to track and execute all in one place. During this stage, you’ll want to use your ideal customer profile (ICP) to categorize your target accounts into like groups.

Top of Funnel 111

Top of Funnel Account Based Marketing ABM Ideal Customer Profiles 111

SalesIntel

JANUARY 12, 2023

What Makes Data Actionable – ZoomInfo vs SalesIntel When evaluating B2B data providers, you need to consider the data quality you’re using. As a competitor to ZoomInfo , we consistently hear the woes of former customers who were not satisfied with the data they were receiving. Actionable data is accurate. become an MQL).

Ideal Customer Profiles 52

Ideal Customer Profiles Marketing Qualified Leads Marketing AI Lead Ranking 52

DealSignal

JULY 17, 2023

Seamless AI: Data Types Seamless AI offers similar data types as ZoomInfo, including contact, company, intent, and website visitor data. The platform can be easily integrated with a wide range of other platforms, such as Salesforce, HubSpot, and Marketo, providing seamless access to enriched and accurate lead data.

B2B 52

B2B Ideal Customer Profiles Budget Programs Zoominfo 52

Adobe Experience Cloud Blog

OCTOBER 24, 2018

ZoomInfo research has found that as many as 40% of business objectives fail due to bad data, costing US businesses more than $611 billion annually. Now if only there were a way to automate it… The post My Simple Secret for Maintaining a Healthy Database appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.

Marketing Management 128

Marketing Management CAN-SPAM B2B Thought Leadership Zoominfo 128

DealSignal

AUGUST 7, 2023

The platform can be easily integrated with a wide range of other platforms, such as Salesforce, HubSpot, and Marketo, providing seamless access to enriched and accurate lead data. BOOK A DEMO Integration DealSignal offers a variety of robust integrations that make it easy for businesses to use the platform to meet their unique data needs.

Ideal Customer Profiles 52

Ideal Customer Profiles Generation B2B Lead Ranking 52

Heinz Marketing

JANUARY 3, 2018

Content Curation. Social Media Management. Little Bird. SproutSocial. Lead Generation. Seamless.AI. Lead Management & Nurture. LinkedIn Sales Navigator. CRM & Sales Management. Salesforce. Google Analytics. Workplace Productivity.

Godaddy 43

Godaddy Marketing Analytics Tools Work Management Zoominfo 43

DealSignal

JULY 19, 2023

The platform can be easily integrated with a wide range of other platforms, such as Salesforce, HubSpot, and Marketo, providing seamless access to enriched and accurate lead data.

Ideal Customer Profiles 52

Ideal Customer Profiles B2B Budget Programs Comparison 52

DealSignal

JULY 19, 2023

The platform can be easily integrated with a wide range of other platforms, such as Salesforce, HubSpot, and Marketo, providing seamless access to enriched and accurate lead data.

Ideal Customer Profiles 52

Ideal Customer Profiles B2B Budget Programs Comparison 52

Zoominfo

FEBRUARY 13, 2020

Selling to Marketing: A Candid Interview with Jill Konrath and Heidi Bullock, CMO of Engagio Jill began this task by talking to Heidi Bullock , Chief Marketing Officer at Engagio, formerly GVP of Global Marketing for Marketo. Bullock is a “lead by example” CMO. “The

Peer-to-peer 100

Peer-to-peer CMO Terms and Conditions Paid Search Agency 100

Zoominfo

MAY 21, 2020

Check Out ZoomInfo’s Tips for Outreach Texting How To Write A BASHO Cold Email (With Examples) Like many B2B companies, ZoomInfo has such a wide total addressable market. As it happened, ZoomInfo also went through an acquisition over the summer—a great mutual connection opportunity. Interested in more?]

Outreach 113

Outreach Examples Ideal Customer Profiles Top of Funnel 113

Customer Experience Matrix

OCTOBER 24, 2014

This is possible primarily because the painstaking work of preparing data for analysis – which is where model builders spend most of their time – is avoided by connecting to a few standard sources, currently Salesforce.com and Marketo with HubSpot soon to follow.

Lead Ranking 120

Lead Ranking Lead Scoring Automation Salesforce.com 120

DealSignal

SEPTEMBER 5, 2023

B2B Data platforms, like Zoominfo, DealSignal, and LeadIQ are essential for finding new leads, converting prospects, and building pipelines. As remote work and digital interactions became the norm, businesses needed to adapt swiftly. Businesses placed greater emphasis on virtual avenues for outreach and lead generation. Transparent Pricing.

B2B Sales 52

B2B Sales Ideal Customer Profiles Generation B2B 52

Adobe Experience Cloud Blog

FEBRUARY 2, 2018

Jay Acunzo will discuss his thoughts on brilliant marketing in “ Guts and Spines: How Brilliant Marketers Start and Scale Their Creativity ”—an inspiring webinar presentation in which Jay will partner with ZoomInfo to deconstruct what makes top creators so prolific. We love discussing creativity like it’s some mystical muse.

Creativity 133

Creativity Advertising Agencies Thought Leadership Marketing & Strategy 133

SmartBug Media

DECEMBER 12, 2019

Earlier this year, Vancouver-based market intelligence company, DiscoverOrg acquired ZoomInfo for a reported $500 million. The new ZoomInfo platform, a combination of DiscoverOrg and the former ZoomInfo platform, is a cloud-based SaaS (software-as-a-service) platform currently in use by more than 13,500 customers.

Zoominfo 81

Zoominfo Marketing Automation Services Class Enterprise Management 81

Full Circle Insights

SEPTEMBER 12, 2022

Depending on your goals, one of these solutions might be the right fit for you: Adobe Marketo Engage. ZoomInfo SalesOS. We’ve listed many of our favorite tools, but there are plenty of others to explore. HubSpot Marketing Hub. Metadata.io. True Influence. Conclusion: Build an ABM strategy, then measure your progress.

Account Based Marketing 98

Account Based Marketing ABM Full Circle Insights Ideal Customer Profiles 98

Strategic-IC

JULY 1, 2020

Let's look at your CRM, your HubSpot, your Marketo, your Salesforce. You know, which companies are using Engagio, which companies are using Marketo, which companies are using Cognism et cetera. And you need to then work out which accounts could be potential target accounts. And then, there's a whole plethora of other sources.

Demand Generation 71

Demand Generation Ideal Customer Profiles Account Based Marketing ABM 71