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What’s the Best Alternative to Google Universal Analytics for SMBs?

Webbiquity

Although Google Analytics is incredibly popular, used on 55% of all websites , it’s technically illegal in some European countries. ” It integrates with a wide range of tools including Google Cloud, Marketo, HubSpot , and Mailchimp. But if not, here are several fee-based alternatives worth checking out.

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Seven Ways B2B Tech Buying Behavior is Changing [Research]

Webbiquity

Both vendors and buyers use demos and vendor/product websites. They do need to interact with sales professionals to decide between Oracle (Eloqua) and Marketo. For these buyers, the most important factor when evaluating products on a review website is the review content (i.e. Review Sites Are Important (Usually).

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The 22 Best Virtual Event Platforms

Webbiquity

Functionality includes attendee registration pages and management, email reminders and follow up, sponsor spaces, trivia and puzzle games, social media integration, presentation tracks, surveys, branding, real-time analytics, and integration with Eloqua, Marketo, Salesforce, Pardot, and HubSpot. Pricing: starts at $25,000. Communique.

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How to Audit your Email Campaigns for Better Results

Webbiquity

But, according to Marketo , 41 characters or 7 words is the best length for email subject line in 2019. Image credit: Marketo. You can use Google Analytics to find out when your website gets the most visitors or your email tool’s analytics to look at open and click times.

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Quick Ways To Double Your B2B Sales Conversions In 2021

Webbiquity

It’s not the same as having a “Use Cases” page on your website; those typically focus on features, and aren’t granular enough to focus on individual needs. Image credit: Marketo. Frame concise and actionable content, comparisons and advantages on top of clear distinctions that matter more than features and tangible value.

B2B Sales 259
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The 14 Best Marketing Automation Tools

Webbiquity

1) Marketo. HubSpot’s “all in one” marketing software includes a complete content management system (CMS) for building a website and blog, SEO and social tools, analytics, a landing page builder, and email segmentation and sequence automation. Best suited (like Marketo) for large enterprises. 2) HubSpot.

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What Does B2B Social Media Success Look Like?

Webbiquity

Recently, that’s begun to change a bit as blogs like TopRank and Marketo have highlighted b2b social media success stories. Increased overall website traffic (particularly from branded search or visits referred directly from social media and social networking sites). Expanded social media following (e.g., Twitter followers.