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21 Tips & Other Impressions from the Marketo User Summit

The Point

Earlier this week, Marketo , the marketing automation company, held its second ever user conference in San Francisco. Systems like Marketo can be used to remind sales reps (via sales alerts) of untouched or stale leads. Marketo has more than 300 content assets on offer on its Website.). Think you have enough content?

Marketo 100
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Live Video in 5 Steps: From Creation to Measurement

Adobe Experience Cloud Blog

And with the popularity of live streaming platforms like Facebook Live, Periscope, Instagram Live, and YouTube Live, it’s becoming increasingly important for brands to use live video in their marketing strategy. update on Twitter. Using a live video platform, you can distribute a live stream’s URL through ad units across the web.

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Top 5 AI Marketing Tools

Anyword

The user simply needs to insert the URL so that the AI can analyze the marketing text on that page; select their industry; and indicate what kind of copy needs to be generated. Top corporations like Facebook, Twitter, Starbucks, Slack, and Lyft have incorporated chatbot technologies extensively. Programmatic Advertising.

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New Vidyard Live is First Video Streaming Solution Fully Integrated with Salesforce and Marketing Automation

Vidyard

Know who is watching – Identify both external and internal live stream viewers and track their engagement within Vidyard’s Analytics Center and leading marketing automation and CRM platforms such as Oracle Eloqua, Marketo, Act-On and Salesforce. There is no need to manually upload or encode a separate file or re-embed the video.

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New Vidyard Live is First Video Streaming Solution Fully Integrated with Salesforce and Marketing Automation

Vidyard

Know who is watching – Identify both external and internal live stream viewers and track their engagement within Vidyard’s Analytics Center and leading marketing automation and CRM platforms such as Oracle Eloqua, Marketo, Act-On and Salesforce. There is no need to manually upload or encode a separate file or re-embed the video.

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New Vidyard Live is First Video Streaming Solution Fully Integrated with Salesforce and Marketing Automation

Vidyard

Know who is watching – Identify both external and internal live stream viewers and track their engagement within Vidyard’s Analytics Center and leading marketing automation and CRM platforms such as Oracle Eloqua, Marketo, Act-On and Salesforce. There is no need to manually upload or encode a separate file or re-embed the video.

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How to Optimize Your B2B Marketing and Sales with Online Video

Adobe Experience Cloud Blog

Take YouTube, for example. Second only to Google, YouTube has rapidly emerged as an easy-to-use and reliable search tool; it overtook Yahoo as the second largest search engine in 2008 and is now the fastest-growing media platform in history. Today, your SEO strategy for YouTube is as important as your Google strategy.