Microsoft buys LinkedIn: the largest martech acquisition in history?
chiefmartech
JUNE 20, 2016
This is the largest acqusition in Microsoft’s history — over three times the size of its acqusition of Skype for $8.5 The best known vendors in this space are companies like Adobe, HubSpot, IBM, Marketo, Oracle, and Salesforce, but there are thousands in the marketing technology landscape.
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