Tomorrow People

MARCH 13, 2018

Hubspot, Eloqua, Marketo, and Pardot consultancy, setup and configuration. Expect to get your sales team involved. Expect sales without your involvement — leads don’t close themselves. Lead nurturing and scoring. Reporting contribution and attribution. Marketing automation. Account-based marketing. On and offline strategies.

Planning 232

Planning Marketing Budget Creation Advertising Agencies Marketing Budget 232

Tomorrow People

MARCH 22, 2018

Marketo claims that it is only by looking at the process that you can understand a customer’s real intentions. A customer’s journey on your lead generation website is also a sales funnel. Now you’re in the journey mindset, compare it to a standard sales method: the sales funnel. How many leads are converting to sales?

Lead Generation 393

Lead Generation Top of Funnel Lead Ranking Marketing Qualified Leads 393

Tomorrow People

JANUARY 7, 2021

Marketo claims that it is only by looking at the process that you can understand a customer’s real intentions. A customer’s journey is also a sales funnel. Now you’re in the journey mindset, compare it to a standard sales method: the sales funnel. How many leads are converting to sales?

Lead Generation 156

Lead Generation Lead Ranking Marketing Qualified Leads Sales Qualified Leads 156