WebMarketCentral

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Marketo Releases Marketo Lead Management 3.0

WebMarketCentral

Marketing automation software vendor Marketo today announced the launch of its Marketo Lead Management 3.0 Pricing starts at $1,500 per month and the company now has more than 150 midmarket and enterprise customers. But with an established platform and 200 enhancements in its new release, Marketo Lead Management 3.0

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Genoo Aims to Shake Up Marketing Automation Space

WebMarketCentral

Companies evaluating established providers such as Marketo , Eloqua , Silverpop's B2B Engage and HubSpot would be well-advised to check out a relatively new contender as well— Genoo Marketing Automation. Pricing starts at $199 per month for a single user and microsite, with no limit on the number of leads in the account, plus $8.50

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Marketing Automation Update: Manticore VII Released

WebMarketCentral

It competes with vendors such as Marketo , Eloqua , Marketbright and Genoo. Pricing for Manticore VII, delivered on a SaaS platform, starts at about $24,000 per year. any significant price point, non-commodity products). Privately held and self-funded, Manticore has grown at a 50+% clip since 2005.

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Best of 2008: Cool Web Tools, Part 3

WebMarketCentral

Pricing ranges from free (up to five users and three active projects at a time) to $99 per month for unlimited projects and users. Examples include David Raab's Guide to Demand Generation Systems , Marketo's Landing Page Test Calculator and this podcast from Laura Ramos on using Web 2.0 tactics to boost b2b marketing results.

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Best of 2007: Articles and Blog Posts on SEM

WebMarketCentral

Top 10 Reasons to Double Your Search Budget for '08 by ClickZ Writer Kevin Lee gives ten reasons to dramatically increase search spending, including the growth in search volume, recognition that online campaigns drive both direct and offline behavior, and keyword price escalation (due the increasing popularity of this medium).

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