| | Marketo + Presentation | 342 articles |
| Page 1 of 4 | Previous | Next | THE POINT AUGUST 6, 2012 9 Ideas (and 1 Big Lesson) from the Marketo Social Marketing Roadshow Last week I attended (and was a presenter at) the Seattle edition of Marketo’s 2012 Social Marketing Rockstar Tour , a roving conference/seminar series being held this summer in cities nationwide. Marketo bills the event as an opportunity to hear, learn, and share advice on B2B social media marketing strategy. Social sharing buttons (Like, +1, Tweet, etc.) Surprising? | IT'S ALL ABOUT REVENUE NOVEMBER 16, 2011 We Should Be Asking: “Why Didn’t Marketo Raise More?” When I heard word of Marketo’s $50 million round, my immediate response was, “Good for them; better for the industry,” predictable though it may sound. fully expect this round – which, according to industry observers, brings Marketo’s total raise to $107 million – to brighten the spotlight that’s already shining on marketing automation and related categories like revenue performance management. When it comes to Marketo’s funding, the question most observers will ask is: Why did they need to raise $50 million just one year after securing $25 million? | | | | | | | DIGITAL B2B MARKETING AUGUST 7, 2012 Become An Inbound Marketer Without Creating Content During Marketo’s Social Rockstar Tour presentation, they presented two alternatives to content in inbound marketing. Content Social Media buffer content marketing inbound marketing marketo pingdomInbound marketing is all about your content, right? Content is definitely one path, and the path most companies traditionally take. Sign up here. | CUSTOMER EXPERIENCE MATRIX FEBRUARY 27, 2013 Yesterday's News: Marketo Plans IPO, Eloqua Eyes B2C There were two bits of news from Marketing Automation Land yesterday: Marketo announced it has filed a draft registration statement for an initial public offering, and Eloqua CEO Joe Payne was quoted as saying his company plans to expand into business-to-consumer marketing. The Marketo news is long-expected. have little doubt that Marketo can manage a successful IPO. | MARKETING ACTION MAY 17, 2013 Marketo IPO Underscores Growing Value of Marketing In The Enterprise 'We congratulate Marketo on their IPO today, which further validates a very big market that is starting to produce multiple winners. Marketo’s story is an early chapter in a much larger saga that is just beginning to be written. It has become a present-day necessity for all marketers, regardless of industry or company size. The post Marketo IPO Underscores Growing Value of Marketing In The Enterprise appeared first on Marketing Action Blog - Act-On. Marketing automation is no longer a solution afforded only by early adopters or technology enterprises. Remember ACT!, | MODERN B2B MARKETING MAY 13, 2013 Anatomy of a Blog Redesign – 10 Best Practices from Marketo 'Author: Jon Miller (@jonmiller) The Marketo Marketing Blog has long been one of Marketo’s most important and valuable marketing strategies. At Marketo, we’ve been using “ content marketing ” since before the strategy even had a name, and since the beginning our blog has been at the center. Our old site did not present a good experience for mobile visitors. Neat, huh? | | | | | | | | | -
FEARLESS COMPETITOR | TUESDAY, JUNE 21, 2011 Marketo’s “Secret Sauce” Marketing Approach Marketo , sponsor of our white paper, How to Find New Customers , is one of the fastest growing companies on Earth. Marketo recently toured the country hosting Revenue Rock Star events. The President of Find New Customers attended the Marketo event in NYC. watched Jon Miller, VP of Marketing, give another impressive presentation. I’ve seen this presentation many times and we have past deliveries at Find New Customers.). believe every B2B marketing leader can learn a lot from this when they see how Marketo did it. Jon Miller. How did they do it? MORE >> -
CUSTOMER EXPERIENCE MATRIX | THURSDAY, AUGUST 23, 2012 Raab Report: Act-On, Eloqua, Pardot, and Marketo Vie to Lead in Mid-Size B2B Marketing Automation Segment Today I’ll present the third and (mercifully?) The leaders quadrant in this sector is quite crowded, with Act-On , Eloqua , Pardot , and Marketo all jostling for position. Act-On, Pardot, and Genius specialize in smaller companies than Marketo or Silverpop, which in turn serve generally smaller clients than Eloqua or Neolane. compare marketing automation vendors act-on software marketo leading marketing automation systems eloqua Raab VEST report marketing automation industry pardotThis covers a broad range of marketing users with widely varied needs. MORE >> -
LEADSLOTH | FRIDAY, OCTOBER 15, 2010 Impressive Marketo User Summit At this week’s Marketo Summit , I realized we’re right in the middle of B2B Marketing Event Season. In this post I’m giving a short impression of the Marketo Summit. The Marketo User Summit was BIG: 600 customers and partners were attending. Marketo University. The program started with the Marketo University, with a beginner and an advanced track. They covered the main parts of the Marketo application: Lead Database, Design Studio, Marketing Activities and Analytics. Global Marketo Roll-Out. How Marketo Uses Marketo. MORE >> -
FEARLESS COMPETITOR | TUESDAY, DECEMBER 13, 2011 Adios Marketo. It was fun! Marketo will always have a special place here at Find New Customers – they got us started. We said good-bye to Marketo recently, and a strange thing happened. These were delivered every month and a small check from Marketo came in the mail every month. Update: Marketo opens the wallet and pays BIG bucks for leads (They’re paying $1,000 a lead now. The most exciting is our new weekly B2B marketing show, Mad Marketing TV , sponsored by Act-On Software - a young and aggressive Marketo competitor. Business took off. They paid me $65 per lead. MORE >> -
ONPATH | WEDNESDAY, AUGUST 1, 2012 OnPath Presenting At Dreamforce '12 Nebojsa "Nash" Zgonjanin, OnPath's Salesforce MVP and Salesforce Developer, will be a presenter at Dreamforce '12 annual user and developer conference at the Moscone Convention Center in San Francisco, September 18 - 21, 2012. OnPath is also a certified consulting partner for Salesforce and Marketo Marketing Automation. Nash will be speaking at the two sessions below. Session Name : Leverage Standard Set Controller in APEX code and Visualforce. Session Leader: Samantha Ready. Session Description: Do you use list view filters? Register for the sessions here: [link]. MORE >>
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