10 Best Practices for Using Links in Emails
Adobe Experience Cloud Blog
DECEMBER 4, 2009
I recently received a question from a Marketo customer about best use of links in emails. Example: Marketo. Example: Read the new Marketo Lead Nurturing White Paper. This may look like phishing. Avoid doing this in your emails, as recipients may perceive them as phishing emails and mark them as spam.
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