How Mature Is Your Marketo Attribution Reporting
SmartBug Media
JANUARY 15, 2021
Although a majority of strategists understand the importance of this concept, only one in four are closely tracking and measuring their outreach campaigns, which makes it challenging to identify the most impactful. Marketo’s Attribution Readiness Maturity Model. Stage 1: Implement. If you’re in stage four, keep up the great work!
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