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31 Influencers to Follow in 2017

Adobe Experience Cloud Blog

At Marketo, we finished the year by running a social countdown, called #marketocountdown , that highlighted some of the top influencers to follow so you can stay up to date on trends, tips, and best practices. Peg Fitzpatrick is a popular social media speaker and the author of The Art of Social Media. Jessica Northey.

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What Is True Thought Leadership? Everything Your Company Should Know

EveryoneSocial

As expressed by Marketo co-founder Jon Miller, true thought leadership is about providing ideas that require attention, that offer guidance and clarity, and that can lead people in surprising and unexpected directions. Authentic PR. Yes, thought leaders engage in PR. Many are involved in the major social media programs.

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Simple Link-Building Tactics to Grow Brand Authority

Valasys

If we talk about authoritative sources, then to get there, it is necessary to establish PR and media relations well. Think about those publications, podcasts, and channels you trust, and when writing the following article on your website, add hyperlinks to those sources. For marketing blogs, it’s G2, Marketo, and SEMrush.

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Sales Pipeline Radio, Episode 336: Q & A with Domenic Colasante

Heinz Marketing

You can subscribe right at Sales Pipeline Radi o and/or listen to full recordings of past shows everywhere you listen to podcasts! We’re talking about things related to the talent gap and sort of maturing needs of organizations relative to, people process, tools, and media.

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Content Marketing for Small Business

Ambal's Amusings

" Newt Barett is the President and Chief Content Officer of Content Marketing Strategies , a Division of Voyager Media. Almost all of their content marketing will be online in formats including traditional websites, blog-powered websites, standalone blogs, eBooks, whitepapers, podcasts, videos, and social media.

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

(Startups Magazine) Over 90% of brands utilize social media for marketing. Engati) 76% of social media users have bought items they saw on social platforms. Forbes) 73% of marketers find social media to be effective for their business. Wallaroo) Social media advertising spending is expected to surpass $300 billion in 2024.

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How to measure ROI on creating and marketing content?

Ambal's Amusings

Leading Lights: Marketing and PR Strategist David Meerman Scott – video interview. Blog Modern B2B Marketing Twitter Marketo InboundMarketer. Maria Pergolino is Director of Marketing at Marketo , leading their efforts in adoption of social media channels for brand awareness and demand generation. Maria Pergolino.

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