How to Track Your Paid Advertising Through Marketo
SmartBug Media
JUNE 22, 2020
As much as we all love inbound marketing, paid media is also an important part of the marketing strategy. Marketo’s advanced reporting tools allow you to set up either first-touch or multi-touch attribution to understand the success of your touchpoints. Here’s how: Track Paid Advertising in Marketo Using UTMs or Integrations.
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