| | | Webbiquity | |  Marketo | 15 articles |
| Page 1 of 1 | Previous | Next | WEBBIQUITY SEPTEMBER 10, 2012  The Top #Nifty50 Women in Technology on Twitter for 2012 Senior Director of Marketing at marketing automation software provider Marketo, Maria writes for several marketing blogs, and is a frequent contributor to Marketo’s award winning blog, Modern B2B Marketing. A year ago, the #Nifty50 honored 50 remarkable men and women on Twitter. ” True, and important, which is why this year’s #Nifty50 is focused on the technology field. | WEBBIQUITY APRIL 9, 2012  38+ Cool Social Media and Web Tools and Reviews Doug Kessler provides brief reviews of nine marketing products/tools for B2B professionals, such as EPiServer (web content management for the.Net platform), Reevoo (a social commerce platform for brands and retailers) and Marketo ( marketing automation software ). Innovation is alive and well in the development of cool free and low-cost web-based tools and apps. Back up your Gmail account? | | | | | |
| WEBBIQUITY APRIL 23, 2013  33 Phenomenal Content Marketing and Copywriting Guides and Tips ” 5 CEO-Worthy Metrics for Demonstrating Inbound Marketing Success by Marketo B2B Marketing Blog. 'Content marketing represents the most fundamental and widespread rethinking of marketing practices in decades. Content marketing turns the dominant paradigm of the last half-century—interruption-based mass marketing—on its head. Content Marketing Guides, Tips and Tactics. ’ Yawn. | WEBBIQUITY SEPTEMBER 10, 2012  The Top #Nifty50 Women in Technology on Twitter for 2012 Senior Director of Marketing at marketing automation software provider Marketo, Maria writes for several marketing blogs, and is a frequent contributor to Marketo’s award winning blog, Modern B2B Marketing. A year ago, the #Nifty50 honored 50 remarkable men and women on Twitter. ” True, and important, which is why this year’s #Nifty50 is focused on the technology field. | WEBBIQUITY MAY 23, 2011  What Does B2B Social Media Success Look Like? Recently, that’s begun to change a bit as blogs like TopRank and Marketo have highlighted b2b social media success stories. Social Media Marketing b2b social media success blogging Marketo social media case studies social media marketing tactics social media metrics TopRank Twitter video YouTubeUntil recently, most social media case studies have focused on consumer brands. | WEBBIQUITY FEBRUARY 11, 2013  20 More of the Best Twitter Tips, Tactics and Tools of 2012 Optimizing Twitter for Lead Generation by Marketo B2B Marketing and Sales Blog. As the fourth-largest social network, and the fastest growing in 2012 , Twitter has emerged as a serious platform for business professionals to share breaking news, promote thought-leadership content, and engage with customers, prospects, peers and industry influencers. Spend your time more productively there? | | | | | | | |
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WEBBIQUITY | THURSDAY, NOVEMBER 29, 2012  Seven of the Best Guides to Marketing with Pinterest of 2012
B2B Marketing & Pinterest: 5 Tips for Becoming the Ultimate Pinner by Marketo B2B Marketing and Sales Blog. While consumer brand marketers are embracing Pinterest enthusiastically, many B2B marketers are still in a quandary about the visual sharing site. On one hand, it’s highly engaging, rapidly growing, and has more than 11 million users. On the other hand, 80% of users are women and the most popular topics continue to be fashion, cooking, home decor, crafts, weddings and kids. So, is Pinterest worthwhile for business marketing? Does it really help with SEO? MORE >> -
WEBBIQUITY | WEDNESDAY, SEPTEMBER 15, 2010  20+ Cool Social Media and Web Tools
Maria Pergolino of Marketo reviews five popular tools including CoTweet , a Twitter tool that enable users to track keyword or brand mentions and even assign responses to particular individuals (for example, by product line). Looking for a way to monitor social media activities and results on a tight budget? Want to show the world how social you are with a cool widget on your website or blog? How about a real-time search tool to see what’s being said about your company or any topic of interest right now? Cool Web Tools. Social Mention. ** 5 stars. uberVU. Social Website Analyzer. MORE >> -
WEBBIQUITY | TUESDAY, FEBRUARY 26, 2013  Marketing Automation Systems are on the Rise
Systems like Marketo can unify marketing and sales efforts. Marketo can connect with Salesforce and Microsoft Dynamics systems, further simplifying the outreach process. Marketing Automation and Demand Generation b2b marketing tactics email service providers marketing automation software marketing automation systems Marketo Microsoft Dynamics Raab Associates Salesforce.com what is marketing automationGuest post by Gene Morris. Two common business terms combined describe the an increasingly popular outreach tool: marketing automation. What is Marketing Automation? MORE >> -
WEBBIQUITY | SATURDAY, FEBRUARY 13, 2010  Book Review: eMarketing Strategies for the Complex Sale
Marketing automation systems—from vendors like Eloqua , Marketo , Genoo , Manticore and others—are great tools for moving prospective buyers along the path from interest to desire to action. Tags: Book Reviews Ardath Albee book review Content Marketing demand generation software Eloqua emarketing strategies for the complex sale Genoo lead nurturing strategy Manticore marketing automation software Marketo thought leadership content But they’re just that: tools. Sections two and three, Customer Consensus and Natural Nurturing , begin getting into the meat of the strategy. MORE >> -
WEBBIQUITY | THURSDAY, JANUARY 27, 2011  Is Salesforce.com a Player in Marketing Automation Software?
In this case, we suggest seeking out a best-of-breed vendor, such as Marketo , Eloqua , Genius , Manticore Technology , Genoo or the wide variety of other systems. Marketing Automation and Demand Generation CRM software demand generation software Eloqua Genius Genoo Lauren Carlson Manticore Technology marketing automation software Marketing Automation Software Guide Marketo MASG Sales Cloud 2 Salesforce.com Marketing and Leads Software AdviceGuest post by Lauren Carlson. Salesforce.com is the cloud computing darling of customer relationship management (CRM) software. Digg this! MORE >>
- Manticore VII Marketing Automation and Lead Generation Released WEBBIQUITY | SUNDAY, FEBRUARY 14, 2010
- Content Marketing Trends and Predictions for 2010 WEBBIQUITY | WEDNESDAY, JANUARY 20, 2010
- Genoo Aims to Shake Up Marketing Automation Market WEBBIQUITY | SUNDAY, FEBRUARY 14, 2010
- How to do Lead Nurturing Right WEBBIQUITY | SUNDAY, FEBRUARY 14, 2010
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