However, many of the Marketers that we work with only use their Eloqua, Marketo, ACTOn etc. By now, the overwhelmingly majority of us use some sort of Marketing Automation tool to get our message out to the masses. The value of these solutions, when used properly, is immeasurable. to get their broad based message out to a very large scale audience. What about your teleprospecting reps???? Mass emailing, nurturing, scoring, scrubbing!!! These are all words that teleprospectors love. The disposition stage of the prospect within our teleprospecting life cycle determines what that mix is.