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| | B2B VOICES
NOVEMBER 28, 2011 B2B Creativity is Not an Oxymoron
Here are some other ideas from Marketo on being creative in B2B communications. One of the myths around B2B communications is that the industry lacks creativity – or the drive to be creative. can’t think of anything that’s farther from the truth. Another Lego creation at home. Just like with B2C companies, creativity can be driven by a company’s culture.
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