Vidyard

JUNE 15, 2017

Take Facebook and YouTube for example: YouTube is mature and diverse. YouTube is a video-first destination with a focus on maximizing video consumption, whereas Facebook is social first and focuses on ease of sharing. YouTube has a big focus on search, whereas Facebook does not. Your image should include minimal text.

Youtube 88

Youtube Facebook Video Marketing Verticals 88

Vidyard

MARCH 22, 2016

Video is quickly becoming a default tool for marketers around the world. Marketers are presented with a tricky challenge: a lot of internet browsers just don’t see ads anymore. November 2015 marked the first month where more videos were uploaded to Facebook than posts containing links to YouTube. Don’t fall in the view trap

Paid Content 50

Paid Content Youtube Paid Search Agency Facebook 50

Vidyard

JUNE 1, 2015

Welcome to the first episode of Video Marketing How To! One question we hear a lot from our viewers is how to understand if the content on their YouTube channel is performing. So today I want to walk you through running a content audit on your YouTube channel. Tune in in two weeks to see another Video Marketing How-To!

Youtube 51

Youtube Advertising Channels Video Marketing Advertising Benchmark 51

Vidyard

JULY 12, 2021

Looking to get inspired for your next video marketing project? These 25 social media marketing facts will help you figure out where video is today and where it’s headed on social media channels across the globe. Digital marketers are embracing that and using user-generated content in their campaigns. Animoto, 2020 ) Tweet this!

Social Media 151

Social Media Social Marketing Video Marketing Media 151

Vidyard

MAY 18, 2015

Last week’s final blog post discussed tips and advice to help modern marketers brainstorm awesome marketing campaigns that have a direct and impressive impact on sales. To help light your creative spark, here are six brands that are proving that B2B marketing can be at least as exciting as it is in the B2C market.

Youtube 52

Youtube Top of Funnel Enterprise Management Work Management 52

Vidyard

NOVEMBER 21, 2013

So you’ve managed to get 60,000 YouTube views on that video you posted last week… I know, pretty exciting hey? Now, if you’re like most marketers, you think, “YES! My video marketing is kick ass!” YouTube Matters This post isn’t a bash on YouTube – far from it.

Youtube 50

Youtube Marketing Budget Video Marketing Marketing Strategy 50

Vidyard

JULY 7, 2014

Whether or not you currently use video marketing, you know it can produce incredible results for brands. Today I want to take a look at Wishpond , a B2B company offering simple tools for creating epic marketing campaigns. leaving YouTube to cruise around their branded content instead!)

Youtube 50

Youtube Paid Search Agency Ads Practices 50

Vidyard

JULY 28, 2021

Marketers like you need to master driving engagement right from your videos. How to Use Video CTAs on YouTube 4. Here’s an example you’ve probably seen (or heard) before on YouTube: “Subscribe and ring that bell!” Your video content’s probably springing leaks in your marketing funnel. Contents 1. No CTA in your video?

Video Marketing 160

Video Marketing Top of Funnel Banners Marketing Automation Services 160

Vidyard

MAY 5, 2017

You’ve done it, you savvy good-looking marketer. You got the necessary approvals, budget, and executive buy-in to start with video marketing for your brand. Your sales team will share your marketing videos to close more deals faster (alignment for the win, baby!), What about your video marketing strategy?

Planning 160

Planning Video Marketing Marketing Strategy Marketing & Strategy 160

Vidyard

AUGUST 16, 2016

I stumbled upon Nest’s YouTube channel by chance when a friend shared this video of a bulldog being a bulldog: And discovered that, in addition to making an award-winning thermostat, Nest also creates cameras for home surveillance, and has one of the best user-generated content channels I’ve ever seen. And the results are hilarious.

Youtube 50

Youtube Advertising Channels Work Management User-Generated Content 50

Vidyard

SEPTEMBER 22, 2014

With more than 1 billion unique visitors each month , it’s no wonder YouTube is one of the top video distribution sites, but with all that traffic going directly to YouTube how can your B2B company use your channel and draw valuable prospects back to your website?

Youtube 51

Youtube Advertising Channels Optimization Marketing Websites 51

Vidyard

JUNE 24, 2014

In today’s digital space there’s a need to bring a YouTube-like viewing experience to your company’s website. Moreover, once you have all of your content in a Video Hub, you can push all of the videos to your YouTube channel with their optimized titles, descriptions, and tags.

Youtube 51

Youtube Video Marketing Marketing Websites Top of Funnel 51

Vidyard

OCTOBER 27, 2019

For organizations that sell primarily to other businesses, B2B video marketing has emerged as an incredibly effective tactic for reaching, educating, and nurturing potential customers. Benefits of Video Marketing 2. Video Marketing Strategy 3. Video Marketing Storytelling 4. Video Analytics and Video Marketing ROI.

Sales Management 76

Sales Management Video Marketing Top of Funnel Account Based Marketing 76

Vidyard

OCTOBER 27, 2019

For organizations that sell primarily to other businesses, B2B video marketing has emerged as an incredibly effective tactic for reaching, educating, and nurturing potential customers. What is Video Marketing? Benefits of Video Marketing 3. Video Marketing Strategy 4. Video Marketing Storytelling 5. Video SEO 8.

Sales Management 65

Sales Management Video Marketing Account Based Marketing Top of Funnel 65

Vidyard

OCTOBER 7, 2019

HubSpot is an undisputed leader in the marketing world. Who better to learn video marketing from? Their free education platform, HubSpot Academy, includes a course dedicated to video: Start and Grow Your Video Marketing Strategy. YouTube Creator Academy. You know YouTube’s important. Marketing Profs Online Forum.

Resources 99

Resources Video Marketing Advertising Agencies Paid Search Agency 99

Vidyard

FEBRUARY 27, 2013

In our how-to guide on creating the ultimate video marketing studio , we focused on the production side of video and how to enable a steady stream of video content without spending a ton of dough. Specifically, we’re going to focus on leveraging the power of YouTube, teaser videos and YouTube annotations.

Youtube 51

Youtube Traffic Video Marketing Top of Funnel 51

Vidyard

JANUARY 24, 2022

In this article, we’ll take a look at some of the top sales podcasts, newsletters, YouTube channels, and blogs to educate, inspire, and hopefully entertain you along your journey. Top Sales YouTube Channels 3.1 Top Sales YouTube Channels For those who are more visual learners, these top sales YouTube channels are the ones to follow.

Sales Management 124

Sales Management Top of Funnel B2B Thought Leadership Youtube 124

Vidyard

APRIL 21, 2020

Global organizations, including Ceridian , HubSpot , and Zycus , have turned to video to power marketing campaigns, accelerate sales deals, support customer communications, and disseminate vital company information quickly and securely. HubSpot: Drives Global Sales Performance by Embracing Personal Video .

Enterprise Management 71

Enterprise Management Organization Work Management Video Marketing 71

Vidyard

OCTOBER 7, 2019

HubSpot Academy HubSpot is an undisputed leader in the marketing world. Who better to learn video marketing from? Except maybe us…) Their free education platform, HubSpot Academy, includes a course dedicated to video: Start and Grow Your Video Marketing Strategy. You know YouTube’s important.

Resources 65

Resources Video Marketing Advertising Agencies Paid Search Agency 65

Vidyard

APRIL 21, 2020

Global organizations, including Ceridian , HubSpot , and Zycus , have turned to video to power marketing campaigns, accelerate sales deals, support customer communications, and disseminate vital company information quickly and securely.

Enterprise Management 65

Enterprise Management Organization Work Management Video Marketing 65

Vidyard

MAY 21, 2021

The goal of the CTA is ultimately to have site visitors give you contact information or convert to a marketing qualified lead by engaging with more of your content–driving up their lead score. The m ain goal of YouTube is to get the viewer to your website. The m ain goal of YouTube is to get the viewer to your website.

Top of Funnel 132

Top of Funnel Video Marketing Examples Webinar Metrics 132

Vidyard

SEPTEMBER 25, 2015

Welcome to another episode of Video Marketing How-To! Having them on your website is a must, but it’s not a bad idea to have them on YouTube as well. Many users search YouTube for information on products, and having short demo videos that show prospects how to use your product is always a good idea.

Top of Funnel 109

Top of Funnel Video Marketing Effectiveness Youtube 109

Vidyard

JUNE 7, 2021

YouTube Audio Library 5. By putting in a little extra work upfront to find the perfect track, you can amplify your marketing videos’ reach and resonance. Or maybe you’re a B2B tech company explaining a complex topic like how video marketing works and want something with an even tempo that adds interest without drawing attention.

Video Marketing 107

Video Marketing Best Practices Copyright Domain 107

Vidyard

APRIL 8, 2022

If you’ve watched a video on YouTube recently, you’ve probably seen video chapters at work. YouTube’s chapters feature has become ubiquitous across the platform. In this guide, we’ll teach you how to add chapters to your YouTube videos, as well as to your Vidyard videos. Why Do Video Marketing Metrics Matter? Contents 1.

Youtube 75

Youtube Video Marketing Webinar Metrics Lead Scoring 75

Vidyard

JANUARY 11, 2018

It’s no secret that the use of video in content marketing is on the rise, more and more marketers understand the importance of video for business. Here are the 6 reasons highlighting the importance of video and why it should be a a star player in your content marketing strategy; #6. When asked 51.9% More effective emails?

Video Marketing 129

Video Marketing Planning Content Marketing Click Rate 129

Vidyard

OCTOBER 26, 2021

Now live on the Sales Feed YouTube channel. Sales Feed has no subscriptions fees, is free of any advertising to distract from the experience, and is available on LinkedIn , YouTube , TikTok , Instagram , and SalesFeedMedia.com. Sign up for the Sales Feed newsletter today. To learn more about Vidyard, visit vidyard.com.

Top of Funnel 100

Top of Funnel Generation Media Digital Marketing Funnels 100

Vidyard

NOVEMBER 6, 2018

The 2018 Video in Business Awards had it all, and we’re thrilled to share the stories of this year’s Video Marketing winners so we can all learn from their video awesomeness. The Video Marketing Storyteller: PortoBay Hotels First, we laughed. Two minutes in the pool. And tens of millions of dollars in new pipeline.

Video Marketing 139

Video Marketing Generation B2B Thought Leadership Marketing Management 139

Vidyard

DECEMBER 28, 2016

This year, we present you with a mix of both B2B and B2C videos to give you the absolute best caliber of marketing to use … well, however you like in 2017! Best YouTube Ad. The video below shows an example of what a YouTube viewer would experience. The Best of the Best: 2016 Video Marketing Awards. Don’t worry.

Marketing Budget 72

Marketing Budget Video Marketing Examples Best Practices 72

Vidyard

DECEMBER 17, 2019

The rising popularity of video, along with websites like YouTube and Vimeo, is part of it. Plus, Google’s research found that the most popular queries on YouTube are “how-to” searches—meaning users want to find video answers to their queries. Video repositories like YouTube. What Are the Benefits of Creating How-to Videos?

Video Marketing 127

Video Marketing Screencast Work Management Tips 127

Vidyard

SEPTEMBER 8, 2015

Astronaut Chris Hadfield to join marketing innovators from Salesforce, Cisco, Marketo, LinkedIn and more Oct. 8, 2015 – Vidyard, the video marketing and analytics leader, today announced that astronaut and social media star Col. Chris Hadfield will headline Space Camp , the 2015 video marketing summit Oct. 6-7 in San Francisco.

Video Marketing 77

Video Marketing Co-Registration Marketo Marketing Automation Services 77

Vidyard

APRIL 8, 2022

If you’ve watched a video on YouTube recently, you’ve probably seen video chapters at work. YouTube’s chapters feature has become ubiquitous across the platform. In this guide, we’ll teach you how to add chapters to your YouTube videos, as well as to your Vidyard videos. How to Add Automatic Closed Captioning on YouTube 3.1

Youtube 65

Youtube Video Marketing Statistics Paid Search Agency 65

Vidyard

JANUARY 11, 2018

It’s no secret that the use of video in content marketing is on the rise. In fact, YouTube is now the second largest search engine on the web and while video marketing is frequently an afterthought, its value demands a front-runner position in your content marketing plan. Shift In Viewing Habits. When asked 51.9%

Video Marketing 102

Video Marketing Planning Content Marketing Click Rate 102

Vidyard

OCTOBER 26, 2017

Is three new marketing videos every month a lot or a little? For the fourth year in a row, we’ve partnered with Demand Metric to publish The 2017 State of Video Marketing which samples a broad array of video marketing professionals across industries to see how they’re doing. Now marketers are busy mastering it.

Peer-to-peer 85

Peer-to-peer Multi-Touch Attribution Video Marketing Account Based Marketing 85

Vidyard

JUNE 16, 2015

Video marketing is transforming how we do business Video isn’t just a nice-to-have at all stages of the buying journey, it’s a must. Businesses are reacting by using video in their content marketing strategies to build relationships with online audiences. So why is video performance still a blind spot for many marketers?

Marketing Automation Services 61

Marketing Automation Services Sales Management Top of Funnel B2B Marketing 61

Vidyard

MARCH 1, 2016

The rapid growth of YouTube, Facebook, and social video platforms (Meerkat, Periscope, Snapchat, Instagram and so on) has fueled the popularity of using video to market a brand or oneself as an expert in a specific industry. Interview Other Influencers. Snapchat: 17 minutes. Upload Frequently. The average American now spends 5.6

WOM 50

WOM Video Marketing Planning Advertising Agencies 50

Vidyard

AUGUST 13, 2015

Hello, and welcome to another episode of Video Marketing How-To! In YouTube, this takes the form of YouTube Annotations, which you can use to direct viewers back to your landing page. The post Video Marketing How-To: Using Video for Lead Generation appeared first on Vidyard. Check back in a few weeks for another episode!

Lead Generation 61

Lead Generation Video Marketing Lead Scoring Lead Ranking 61

Vidyard

JUNE 7, 2021

YouTube Audio Library 5. By putting in a little extra work upfront to find the perfect track, you can amplify your marketing videos’ reach and resonance. Or maybe you’re a B2B tech company explaining a complex topic like how video marketing works and want something with an even tempo that adds interest without drawing attention.

Video Marketing 65

Video Marketing Best Practices Copyright Domain 65