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  • KOMARKETING ASSOCIATES  |  WEDNESDAY, AUGUST 5, 2015
    [Marketing, Youtube] 18 Ways To Build Trust Within Your Online Network
    But beyond the website, it seems like the most successful vendors establish trust and credibility across all areas of the online marketing experience, right down to the individual level when possible. Without it, your communication efforts surrounding link building and content marketing may fall flat and your message go unheard or unread.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, JANUARY 14, 2013
    [Marketing, Youtube] Does everybody need a social media strategy?
    As the hype of social media begins to die down and companies re-evaluate their efforts with a steely-eyed look at the cost versus benefits, I think it is time to re-visit this important question: Does every company really need a social media marketing plan? play this little marketing mind game with myself. Adult diapers. Playing cards.
  • VERTICAL RESPONSE  |  SATURDAY, FEBRUARY 1, 2014
    [Marketing, Youtube] What’s New Weekly – Calendar Scheduling with Appointlet [VIDEO]
    This application allows people to secure appointments through your Google calendar. © 2014, VR Marketing Blog. The post What’s New Weekly – Calendar Scheduling with Appointlet [VIDEO] appeared first on VR Marketing Blog. In this episode of “What’s New Weekly” we share a Google calendar application called Appointlet.
  • TONY ZAMBITO  |  SUNDAY, JULY 24, 2011
    [Marketing, Youtube] The New Social Buyer Ecosystem
    From a B2B market view, the new social buyer ecosystem continues to undergo a rapid evolution.    While the social customer ecosystem in the B2C market space is still legions ahead of B2B, it behooves B2B executives to not fall prey to the false sense that the comparative differences means they have to pay little attention. 
  • SALES ENGINE  |  TUESDAY, NOVEMBER 24, 2015
    [Marketing, Youtube] 7 Elements every Content Marketing Strategy Must Have
    That’s good news if you’re just getting your feet wet in content marketing because you can learn from best practices to drive superior execution to stand out. But before you start your content generating engines, let’s back up a bit and look at 7 elements that every successful content marketing strategy must have: 1.
  • HUBSPOT  |  THURSDAY, MARCH 12, 2015
    [Marketing, Youtube] The Ultimate Guide to Throwback Thursday: How to Use #TBT in Your Marketing
    Used primarily on Instagram, Twitter, Facebook, and Pinterest, Throwback Thursday posts can liven your marketing campaigns up and generate real results -- that is, if you know how to use them right. To help you figure out how to navigate this trend, we pulled together everything you need to know about using #TBT in your marketing.
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, NOVEMBER 10, 2011
    [Marketing, Youtube] You Need Better Content, Not More
    48 hours of video are uploaded to YouTube every minute. In a world drowning in content, the secret to success is not more content marketing – it’s better content marketing. Becoming platform proficient is now a skill marketers must posses, Clark said. Last year, over 100 trillion emails were sent out.
  • CLIENT BRIDGE  |  TUESDAY, JUNE 26, 2012
    [Marketing, Youtube] VIDEO: Future of Advertising
    According to Story Worldwide, it's a lot like content marketing. Watch on YouTubeWhat is the future of advertising? In the video below, they explain their philosophy of "Brand Is Story". Creating narratives and publishing across all channels possible is how to share that story.
  • CRIMSON MARKETING  |  TUESDAY, JANUARY 21, 2014
    [Marketing, Youtube] The Who, What, Why & How of Sharing Information [Infographic]
    YouTube reaches more U.S. Corporate Marketing Infographics Infographic Text: 6 Types of Sharers. Hipster: Less likely than other sharers to use email for sharing content. These sharers are creative, young and popular. Careerist: These sharers are savvy business networkers and are more likely to share content on LinkedIn. How We Share.
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, AUGUST 21, 2012
    [Marketing, Youtube] 5 B2B Brands That “Get” Storytelling
    As content marketing and brand journalism takes hold, better corporate storytelling examples have emerged, especially in B2B marketing where sales cycles are long and the need to engage an audience is pivotal. Just check out the views on its YouTube video of testing a rejected takeoff. That seems to be changing, though. Cisco.
  • HUBSPOT  |  TUESDAY, SEPTEMBER 21, 2010
    [Marketing, Youtube] 10 Examples of Amazing Viral Marketing Videos
    These 10 videos provide great examples of what it takes to make a video that can capture the attention of millions and market your product in the process. YouTube HD Camera Trick Challenge- Samsung. What other viral marketing videos have you enjoyed? Free eBook & Kit: How to Use Online Video for Marketing. 93 million.
  • HUBSPOT  |  SUNDAY, JUNE 9, 2013
    [Marketing, Youtube] Twitter Testing a New Look For Threaded Conversations, and Other Marketing Stories of the Week
    You''re already aware that content plays a huge role in today''s world of inbound marketing. Bonus : if you want some in-depth analysis of the news, check out the video at the end featuring HubSpot CMO Mike Volpe and Marketing Fellow Dan Lyons discussing the latest trends in marketing. 101 Awesome Marketing Quotes, From HubSpot.
  • BIZNOLOGY  |  WEDNESDAY, JULY 31, 2013
    [Marketing, Youtube] Make video part of your social media marketing
    If you’re not using video in your social media marketing, what are you waiting for? The engraved invitation came back in 2006 when Google bought YouTube. In 2011, YouTube passed Yahoo to become the world’s second-largest search engine. What does this mean for your social media marketing efforts?
  • BIZNOLOGY  |  TUESDAY, JUNE 3, 2014
    [Marketing, Youtube] Advertising methods are too ephemeral
    Either you’re smart and willing to keep it alive, in conversation, online on YouTube for the spots, or on a blog somewhere for the print work — or you feel compelled to keep on throwing money at it ad infinitum, because contextual ads, banner ads, etc, only last as long as you write checks. Internet Marketing Offline Marketing
  • JUNTA 42  |  THURSDAY, NOVEMBER 3, 2011
    [Marketing, Youtube] The Muppets and Content Marketing: 3 Things You May Be Missing
    You might now know this, but the Muppets’ comeback has been a long time brewing…and, of course, content marketing is at the heart of the efforts. Guest blogging, guest webinars, blog commenting and speaking at partner events is necessary for your content marketing efforts to work. We use content marketing.
  • HUBSPOT  |  FRIDAY, SEPTEMBER 27, 2013
    [Marketing, Youtube] The Cutest Marketing Ever! 10 Adorable Campaigns to Brighten Your Friday
    So, we went to every corner of the internet to find you the 10 most adorable, aww-inducing marketing campaigns ever. 10 Adorable Marketing Campaigns That''ll Make Your Face Melt. 1) P&G, "Thank You, Mom". crucial part of any inbound marketing strategy is something that lots of people forget about. Hey guys. It''s 3 p.m.
  • SNAPAPP  |  THURSDAY, SEPTEMBER 1, 2016
    [Marketing, Youtube] Take Your Audience Down Memory Lane for Better Marketing Results
    And making people feel good is always a winning marketing strategy. Here are 3 ways to incorporate nostalgia into your next marketing campaign to engage your audience and get better results. After Coca-Cola’s disastrous launch of New Coke in 1985 , the soda giant has epitomized nostalgia in their marketing ever since.
  • HUBSPOT  |  THURSDAY, JANUARY 12, 2012
    [Marketing, Youtube] Everything Marketers Need to Know About SOPA
    If the bill passes in two weeks, internet marketers will definitely feel the heat, too. We wanted to keep you abreast of the situation so you can understand the powerful implications of SOPA, how it could impact your business' marketing if passed, and what you can do to help prevent it. How SOPA Threatens Businesses and Marketers.
  • HUBSPOT  |  FRIDAY, SEPTEMBER 5, 2014
    [Marketing, Youtube] The Art of Marketing: 6 DIY Design Projects to Try
    Heck, I’ve even said it before : Marketing isn’t arts and crafts. To be effective marketers, we need to put childish things aside. We can''t simply create super-cool content and other marketing materials for the sheer fun of it; we need to create with a purpose. The Art of Marketing. But, in fact, there is.
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, AUGUST 20, 2013
    [Marketing, Youtube] How to Produce 269 (or more) Content Assets From a Single eBook
    by contributor | Tweet this Editor’s Note:  Today’s post comes courtesy of  Anne Murphy , Managing Editor at  Kapost , creators of content marketing software. She oversees the production, distribution and analysis of content that empowers modern marketers to implement content marketing strategies in their organizations. .
  • CONTENTLY  |  THURSDAY, JUNE 23, 2016
    [Marketing, Youtube] How Content Increased the Effectiveness of Our B2B Enterprise Marketing by 3x
    Can a couple of books land on a marketer’s desk at the right time and change the destiny of an entire marketing department? The two books that helped me were Welcome to the Funnel , by Jason Miller, and Epic Content Marketing , by Joe Pulizzi. From that point on, all of our marketing efforts evolved for good.
  • HUBSPOT  |  THURSDAY, MARCH 29, 2012
    [Marketing, Youtube] Pinterest vs. Google+: Which New Social Network Is Worth Marketers' Time?
    We've all gotten used to the idea of using Twitter, Facebook, and even YouTube for marketing -- even if the platforms aren't always as brand-friendly as they could be. But in the struggle for monetization, they've had to adapt and continue offering ways for brands to market and make money using social media. And we have! Great.
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, JULY 8, 2011
    [Marketing, Youtube] What Your Business Needs To Know About Google+
    Google didn’t immediately unveil brand pages for businesses and marketers. But this week Google+ Product Manager, Christian Oestlien , took to YouTube to announce that Google was developing brand pages to be rolled out “later in the year” and that brand profiles would be removed from the system. That’s a modest assessment. You don’t.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, JUNE 6, 2012
    [Marketing, Youtube] Good news for the economy might be bad news for social media
    So, it stands to reason that the growth of social media will slow as the economy improves and we have less time for Farmville and entertaining ourselves with YouTube videos. Marketing SolutionsBack in 2009, I wrote a blog post forecasting that when the economy finally improved, it would have a deleterious impact on the social web.
  • WEBBIQUITY  |  TUESDAY, DECEMBER 20, 2011
    [Marketing, Youtube] 48 Ways to Measure Social Media Success
    Ultimately, as Olivier Blanchard has pointed out repeatedly , social media marketing has to demonstrate an ROI (though he acknowledges the questions have to be made more specific). Ten YouTube Metrics. regular YouTube page, company channel, mobile device, etc.). • Top traffic sources. Most of these are easy and free to track.
  • CEROS  |  MONDAY, JULY 25, 2016
    [Marketing, Youtube] 10 Marketing Tools for Visual Content Creation
    This post, 10 Marketing Tools for Visual Content Creation , written by Ashley Taylor Anderson , appeared first on Ceros Blog - Interactive Content Marketing & Design Tips. For those marketers in a similar predicament, I wanted to share a few tools I’ve found that are easy to use and produce great results. PicMonkey.
  • BIZNOLOGY  |  THURSDAY, MAY 16, 2013
    [Marketing, Youtube] Content Marketing: Content Beyond Copy
    Too often, thoughts of content for content marketing start and end with the written word. Taking advantage of that fact will help your overall content marketing not only on its own strengths, but by providing variety and a change of pace. And building a YouTube channel has some great SEO and audience-building value, as well.).
  • B2B MARKETING INSIDER  |  MONDAY, MAY 19, 2014
    [Marketing, Youtube] Thanks Social Media – Our Average Attention Span Is Now Shorter Than Goldfish
    YouTube launched in 2005. According to the source, this is due to “external stimulation” like all that content marketing we’re producing and distributing across all the social media channels. The Content Marketing Imperative # MPOMMA # IWNY. Marketing has become highly ineffective because consumers can now tune us out.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, SEPTEMBER 30, 2014
    [Marketing, Youtube] Your social media strategy plan: Where do you START?
    Marketing strategy I know this seems so basic but there is no way to have an effective social media marketing strategy if you don’t have a company marketing strategy to begin with … and many companies don’t! Here is a trick to see if you truly have a marketing strategy. Marketing strategy.
  • IT'S ALL ABOUT REVENUE  |  MONDAY, FEBRUARY 25, 2013
    [Marketing, Youtube] Why Reddit Is Relevant To Marketers [CHART]
    The well thought out social media campaign raises interest and support for manned space exploration, and from a marketing perspective, has surpassed other efforts of NASA, and cost the agency practically nothing. Successful Modern Marketing takes an integrated approach to social media.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, AUGUST 11, 2014
    [Marketing, Youtube] A guide to free and easy influencer research tools
    As influence marketing has gotten hotter, the prices have gone up on great platforms like Traakr and Appinions which don’t even offer free trials any more. So here are a few work arounds for people trying to get a handle on influence marketing on the cheap. Are they engaged with your ultimate target market? Klout.
  • HUBSPOT  |  THURSDAY, APRIL 14, 2011
    [Marketing, Youtube] How To Use YouTube For eCommerce
    How to Use YouTube To Increase Sales. Marketing Takeaways. But there are some very key reasons why it is so popular that you can duplicate in your market space. This will show up as a clicakble link on YouTube. Use YouTube annotations to “gently” let user know that you sell the product(s) in the video.
  • SAZBEAN  |  WEDNESDAY, FEBRUARY 5, 2014
    [Marketing, Youtube] Five Free Tools for Startups to Measure Impact of Online Videos
    Photo credit: Wikipedia) There are a lot of fancy tools which are being used by experts to track the progress of their video marketing campaigns. If you are a startup company and would like to limit the expenses of your video marketing campaign, you can use the tools below to measure how your videos do online. Video camera in action.
  • FEARLESS COMPETITOR  |  THURSDAY, JANUARY 19, 2012
    [Marketing, Youtube] The World’s Best Marketing Program?
    Jeff Ogden, President of Find New Customers is host of Mad Marketing TV , sponsored by Act-On Software , so I’m on YouTube at least once (and usually twice) every week! Joe Pulizzi, Content Marketing Institute. Andy Betts, UK marketing expert. Act-On joins the Marketing Automation Institute’s Vendor Council.
  • BIZNOLOGY  |  MONDAY, DECEMBER 12, 2011
    [Marketing, Youtube] Editing: Is social media realtime or permanent?
    How about YouTube? Calling all archivists and librarians: Big opportunity here… Social Media Marketing Facebook Google social media Social network twitter Wikipedia YouTubeImage via Wikipedia. As social media has (somewhat) matured, an interesting culture has grown up around the idea of editing social media content.
  • SOCIAL MEDIA B2B  |  MONDAY, NOVEMBER 29, 2010
    [Marketing, Youtube] 12 Social Media Tools for B2B Pre-Event Marketing
    Social media has enabled B2B marketers with a wide range of opportunities for promoting their events. Here’s some Twitter event-marketing recommendations: For larger events only, create a new Twitter account that you can update all year long. YouTube and UStream Videos. Using social media to build event attendance. Mobile.
  • CONTENT STANDARD  |  WEDNESDAY, MARCH 2, 2016
    [Marketing, Youtube] The 5 Most Overlooked Features of Your Snapchat Marketing Strategy
    Click here to view the video on YouTube. Throughout this series on the Content Standard, however, we’ve aimed to educate marketers so that they don’t feel as though Snapchat has snuck up on them. Previously, this feature catered to big brands (like McDonald’s) able to pay for marketing-based filters. Snapcodes.
  • CONTENT STANDARD  |  SATURDAY, JUNE 18, 2016
    [Marketing, Youtube] Why Creative Marketing Strategies Deserve to be Gamified
    A few weeks ago I relistened to a standup bit by comedian Dara Ó Briain , who reveals an awesome approach to creative marketing while ranting about video games. Here’s how “gamified” marketing works and why the best thing you can give your audience is control. Content Strategy MarketingGames are engaging.
  • WEBBIQUITY  |  FRIDAY, MARCH 30, 2012
    [Marketing, Youtube] How (and Why) to Map Your Company’s Digital Landscape
    Many organizations, having now realized that the “build it and they will come” model doesn’t work in social media and that it isn’t just another channel for promoting news releases and marketing brochures, are stepping back and retooling their social media strategies. Identify the key influencers in your market.
  • CLIENT BRIDGE  |  TUESDAY, MARCH 19, 2013
    [Marketing, Youtube] VIDEO: The World of Social Gaming
    Here's a video infographic overview of the expanding world of social gaming, which presents some unique opportunities for marketers. Watch on YouTube
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JANUARY 20, 2015
    [Marketing, Youtube] The state of the nation on SEO, content strategy and earned media
    I’m working on an exciting new book project and as part of my research, I had the opportunity to interview Lee Odden , CEO of TopRank Marketing and the author of Optimize , one of my favorite business books of the past five years. Lee is the go-to-guy for digital marketing trends. Search doesn’t exist without content.
  • HUBSPOT  |  TUESDAY, MAY 29, 2012
    [Marketing, Youtube] How the Web Is Changing Video Marketing for the Better
    This is advice you'll often hear from experts about producing online video for marketing. Some of the online marketing videos we've started seeing today are more like short movies than interruptive ads, and that's a fundamental shift from traditional advertising. Make it short. But, wait -- what if this short attention span is a myth?
  • MODERN B2B MARKETING  |  TUESDAY, DECEMBER 23, 2014
    [Marketing, Youtube] What is One of the Most Important Contributors to Marketing Automation Success?
    Author: Rajiv Kapoor When a customer implements marketing automation, she tends to focus on specific marketing goals like — getting the first email out the door, building a lead nurture campaign for the first time, or building a lead lifecycle. What is One of the Most Important Contributors to Marketing Automation Success?
  • SCRIBBLELIVE  |  WEDNESDAY, MAY 18, 2016
    [Marketing, Youtube] How Engaging Content Helps You Improve Your Search Rankings
    Google earns between 65% and 89% of US and global search engine market share. In this case, it’s a YouTube video with a title and description that contains our search terms –  Running Cheetah on High Speed HD Camera. The first result in the Cheetah query was a YouTube link. The answer is engaging content.
  • WRITING ON THE WEB  |  WEDNESDAY, JANUARY 29, 2014
    [Marketing, Youtube] 6 Tips for Easy Ebook Promotion with Social Media
    People love YouTube. Share your video on your YouTube channel, with a post on Facebook, LinkedIn and tweet the link. You can repeatedly use your video as a marketing tool by changing the teaser content you post along with the video URL. Really? Yes, I did say “easier.”. Yes, you are the expert, not the ebook. Make a Video.
  • PAUL GILLIN  |  WEDNESDAY, APRIL 13, 2011
    [Marketing, Youtube] How to Promote an Event with Social Media
    Create SlideShare and YouTube channels for your event. Be sure to point to your event site from the SlideShare and YouTube profile pages. Embed media from your SlideShare and YouTube channels on your event website. Send a summary e-mail to all attendees with referrals to conference materials on SlideShare and YouTube.
  • FEARLESS COMPETITOR  |  THURSDAY, OCTOBER 27, 2011
    [Marketing, Youtube] Exactly one week to the premier of Mad Marketing TV
    Mad Marketing TV Launches in one week. One week from today is the launch of the new B2B marketing show Mad Marketing TV,with your host @fearlesscomp, the Fearless Competitor and. You’ll find the show on YouTube and www.madmarketing.tv. President of Find New Customers. Jeff Ogden, the Fearless Competitor. BLASTmedia.
  • FEARLESS COMPETITOR  |  MONDAY, AUGUST 1, 2011
    [Marketing, Youtube] 3 Reasons why lead nurturing and scoring have NOTHING to do with software
    Content marketing is not software. We invite you to check out the Lead Nurturing and Scoring Service from Find New Customers or watch me explain the ideas on YouTube. Coming up tomorrow: We reintroduce our superb white paper and explain what Sales really needs from your marketing team. right? WRONG! My advice to you is this.
  • MARKETING EDGE  |  TUESDAY, JUNE 19, 2007
    [Marketing, Youtube] Marketing Edge
    About Us What We Do Spotlight Case Studies Contact Us Team Experience Public Relations Social Media Consulting Digital Content Production Health Care Communication News & Updates Marketing Edge Blog & Podcast Events News & Updates Marketing Edge Blog & Podcast Events Dear Provident Partners, I have a problem.
  • HUBSPOT  |  WEDNESDAY, DECEMBER 18, 2013
    [Marketing, Youtube] Year in Review: The Highs and Lows of Marketing in 2013
    That way, when January 1 rolls around, I''m ready with some kick-ass resolutions that''ll make the next year, hopefully, awesome. I''m not making any marketing-themed resolutions for 2014, but I do still like to reflect on the industry I work for/in/around. Technically, I work in the software industry , but we''re marketing-adjacent.
  • CONTENT STANDARD  |  MONDAY, JANUARY 11, 2016
    [Marketing, Youtube] 5 Brands with Highly Successful Snapchat Marketing Strategies
    Developing a Snapchat marketing strategy can be overwhelming for brands that are just beginning to confront this wildly popular social platform. Fast forward two years through Snapchat’s evolution, and McDonald’s was impressively still at the forefront of Snapchat marketing. Enterprise Marketing Content Amplification
  • CONTENT MARKETING FOR BI  |  WEDNESDAY, APRIL 4, 2012
    [Marketing, Youtube] B2B Finally Embraces Social Media
    B2B Finally Embraces Social Media It seems like for so long, B2B companies struggled with the social media concept–how to get the attention of their customers through Twitter, Facebook, LinkedIn, YouTube, and other social avenues. AMC - Content Marketing for BI and High Tech - Freelance Marketer for High Tech with a focus on BI.
  • HUBSPOT  |  FRIDAY, FEBRUARY 3, 2012
    [Marketing, Youtube] How the Third Wave of Media Is Transforming Marketing Content
    News, information, and entertainment will never go back to "the way it was," and this change will have a powerful impact on all aspects of inbound and outbound marketing. In 2012, marketing is publishing, so let's learn how to be a great publisher in an industry under constant disruption. As a marketer, you should be cheering.
  • INDUSTRIAL MARKETING TODAY  |  MONDAY, JANUARY 10, 2011
    [Marketing, Youtube] More Manufacturers Are Using Videos For Content Marketing
    According to a new report released by the Content Marketing Institute, manufacturers have some of the highest adoption rates for content marketing tactics as compared to other industries. According to the same report, 82% of B2B manufacturing respondents indicated that they rely on content marketing to build brand awareness.
  • HALEY MARKETING  |  WEDNESDAY, JANUARY 13, 2016
    [Marketing, Youtube] Social Pro | A New Way for Staffing Firms to Use Social Media
    To build a truly elite social media marketing strategy that generates more job applications and sales leads requires the combined effort of a lot of great minds. social media marketing strategist that is an expert in utilizing all leading social platforms to their maximum potential. Introducing Social Pro by Haley Marketing Group.
  • HUBSPOT  |  TUESDAY, DECEMBER 27, 2011
    [Marketing, Youtube] How to Enhance Your Marketing Videos With Analytics
    Creating video content can be a grueling process, leaving marketers with carpal tunnel from hours upon hours of editing and fine-tuning. On top of the production process, marketers stress about video promotion to enable people to find it , like it, and share it. YouTube Demographics Report. YouTube Views and Sources Report.
  • HUBSPOT  |  THURSDAY, MAY 10, 2012
    [Marketing, Youtube] How B2B Marketers Can Succeed on the 6 Big Social Networks
    It's easy to think of ways to use social media for B2C marketing. But many B2B marketers, while noting the importance of social media, have still struggled to find their footing in the social media marketing game. LinkedIn for B2B Marketers. Pinterest for B2B Marketers. Twitter for B2B Marketers. No prob.
  • SAZBEAN  |  SATURDAY, APRIL 14, 2012
    [Marketing, Youtube] Top Internet strategy, marketing and technology links for the week of April 14, 2012
    Here are the top Internet strategy, marketing and technology links for the week of April 14, 2012… Can Brands Market on Facebook Without Actually Spending Money on Advertising? Five Twitter Tips for B2B Marketers  (Marketing Profs). Marketing Nonprofits: The Power of Giving  (GrowMap). AdAge). Mashable!).
  • READYPULSE  |  TUESDAY, MARCH 29, 2016
    [Marketing, Youtube] How GoPro is Winning with UGC Marketing
    Among the most prominent voices to extol UGC marketing , the “more than a camera” message of GoPro perhaps best exemplifies what’s possible for companies who know how to put brand ambassadors of all kinds to great use. When you watch the widely-distributed, user-created videos on GoPro’s YouTube channel— GoPro has 3.2
  • CONTENTLY  |  THURSDAY, MAY 26, 2016
    [Marketing, Youtube] Why Improv Comedy Is the Next Big Marketing Trend
    And two famous comedy centers: The Upright Citizens Brigade theater and The Second City, are writing the playbook on humor for marketers. ” Hubspot CMO Kipp Bodnar is one marketing employee who believes the unorthodox training has impacted him in the professional world. “What do you do?” ” she says.
  • FEARLESS COMPETITOR  |  FRIDAY, FEBRUARY 22, 2013
    [Marketing, Youtube] “Let Your Freak Flag Fly” – Advice for BtoB Marketers
    Buffer Let Your Freak Flag Fly is what I always advise BtoB marketers when creating digital marketing programs. Purple Cow is certainly the idea to let your freak flag fly in your digital marketing initiatives. If so, you are one of the marketers who has learned to Let Your Freak Flag Fly. Marketing
  • MODERN B2B MARKETING  |  TUESDAY, JUNE 24, 2014
    [Marketing, Youtube] Navigating the Global Digital Ad Landscape [Infographic]
    Author: Maggie Jones Today, marketers can transmit information almost instantaneously — at nearly 300,000km per second, we’re close to transmitting data at the speed of light. This means that you can disseminate digital marketing messages halfway around the globe, just as quickly as you can send one to the next town over.
  • BIZNOLOGY  |  WEDNESDAY, JUNE 29, 2011
    [Marketing, Youtube] This is not a post about Google+
    Social Media Marketing Facebook Google Google Buzz Google Wave Social media Social network YouTubeImage via CrunchBase. You probably heard about the little announcement that Google made this week. Google finally has its social network. Again. At least that is what all the stories say.
  • ACT-ON  |  TUESDAY, FEBRUARY 9, 2016
    [Marketing, Youtube] Why Brand Consistency Matters to B2B Companies (+ 1 Brand SEO Hack)
    What I want to talk with you about is why brand consistency matters to B2B companies, whether you’re a Do-It-Yourself marketer at a small manufacturing company, the creative director of an agency, or the CMO at any size company. Whether you’re a DIY marketer or the CMO, it can be difficult to set aside budget for branding. Book club.
  • VERTICAL RESPONSE  |  TUESDAY, FEBRUARY 11, 2014
    [Marketing, Youtube] Reel in These 5 Video Marketing Must-Dos
    This is one of many arguments for increasing video usage in your content marketing. In a recent survey of VerticalResponse customers, 35% of respondents indicated they are using YouTube as part of their marketing strategy. Right now, Dinsmore considers video marketing an underutilized tool, but he expects big changes this year.
  • B2B MARKETING TRACTION  |  WEDNESDAY, JANUARY 30, 2013
    [Marketing, Youtube] Social Media Marketing: Where Do I Start?
    The answer is simple, but it depends on whether you are a B2B (Business to Business) or B2C (Business to Consumer) marketer. Business to Business marketers should start with LinkedIn. Business to Consumer marketers should start with Facebook. Marketing Planning Social Media/Web 2.0 b2b Facebook LinkedIn marketing
  • NUSPARK  |  SUNDAY, DECEMBER 16, 2012
    [Marketing, Youtube] The 12 Days of Social Media; a Holiday Post
    I don’t know if I am a great Christmas caroler, but I do like to play with words, and engage audiences with interesting posts.  In the spirit of the holidays, and with inbound marketing and social media continuing to explode, here’s my take on the 12 Days of Christmas , social media style. YouTube videos viewing. Slideshares uploading.
  • SAZBEAN  |  SATURDAY, OCTOBER 5, 2013
    [Marketing, Youtube] Top Internet Marketing Strategy Links for the Week of September 30th, 2013
    Here are the top Internet strategy, marketing and technology links for the week of September 30th, 2013… Is There Any Value in Using Meta Description? Best Of News & Notes
  • MODERN B2B MARKETING  |  FRIDAY, DECEMBER 16, 2011
    [Marketing, Youtube] Marketing Automation in Action: Houston, we have Revenue!
    Check out our new video to see how organisations are using marketing automation to nurture leads, trigger behaviour-based communications and collaborate better with sales – and having fun doing it! See the view from Mission Control here or on YouTube , enjoy! Marketing Automation in Action: Houston, we have Revenue! Is it fun?
  • ACT-ON  |  TUESDAY, APRIL 26, 2016
    [Marketing, Youtube] How Major Brands Are Winning Through Episodic Content
    Marketers are told that they must start thinking and acting like publishers – and to their credit, many of them are. In fact, in a Content Marketing Institute study, 70 percent of B2B marketers said they created more content than a year ago. Episodic content is already capturing the attention of your target market.
  • WONDERING OUT LOUD  |  WEDNESDAY, JUNE 1, 2011
    [Marketing, Youtube] Social media without strategy is the black hole of communications
    Everything you produce – blog post, tweet, podcast, Facebook update, YouTube video – every last scrap of content is being hurled into a void so dark and vast it will only be consumed by those who happen to trip over it. I’ve seen it before. A lot. Black Hole : A region of space from which nothing, not even light, can escape.
  • SYNECORE  |  SATURDAY, DECEMBER 22, 2012
    [Marketing, Youtube] The Best Branded Content of the Week: December 22, 2012
    Either that or you have survived the apocalypse and are choosing to spend your first day as the last person on earth reading a marketing blog. YouTube – Rewind YouTube Style. YouTube’s much anticipated yearly mashup of popular videos did not disappoint this year. Congratulations. Jell-O - Mayan Apocalypse.
  • VIDYARD  |  FRIDAY, MAY 6, 2016
    [Marketing, Youtube] Video Marketing How-To: 8 Fast Tips for Testing Your Video Before Publishing
    Hello, and welcome to another episode of Video Marketing How-To! Test your Calls-to-Action or YouTube annotations to make sure they link to the right place. The post Video Marketing How-To: 8 Fast Tips for Testing Your Video Before Publishing appeared first on Vidyard. Blog Video How-To
  • WINDMILL NETWORKING  |  MONDAY, AUGUST 31, 2015
    [Marketing, Youtube] 3 Insightful Influencer Marketing Examples Brands Can Learn A LOT From
    Influencer marketing campaigns are hot right now as brands try to leverage online audiences to generate awareness and capture product buzz. Forbes lists him as a Top 35 Social Media Power Influencer and AdAge lists his blog, Maximize Social Business (formerly known as Windmill Networking), as a top 100 global marketing blog.
  • HINGE MARKETING  |  WEDNESDAY, OCTOBER 2, 2013
    [Marketing, Youtube] Social Media Marketing Tips for A/E/C
    Social media marketing, when executed well, can be just as scientific as the technologies employed in the project site. There is a strong case to be made for social media marketing: Prospective clients rely heavily on referrals and online search to find new firms. Developing Your Social Media Marketing Strategy. Best uses.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, MAY 16, 2013
    [Marketing, Youtube] The changes to Google+ are great. But they don’t matter
    We only have the psychological bandwidth for one Twitter, one LinkedIn, one YouTube. That is incredible market penetration. They have a marketing problem. Google techologies innovation marketing strategy Psychology and social media google + google glass google now google plus google+ adoption wanted to stand up and cheer.
  • PWB MARKETING BLOG  |  TUESDAY, OCTOBER 25, 2011
    [Marketing, Youtube] 10+ Ways To Use B2B Social Media In Your Business
    Social media should be an integral component of everything your B2B organization does including marketing, customer service, sales, and product development. If your idea of integration is putting a Facebook logo on all your B2B marketing collateral and calling it a day, then read the following eleven suggestions for going beyond the basics.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, APRIL 21, 2016
    [Marketing, Youtube] Highlights from my #SMMW keynote speech
    This week I had the honor of giving the closing keynote address at Social Media Marketing World , the biggest social media marketing gathering in the world. How do we measure social media marketing? Research shows the 80 percent of marketers realize benefits in business awareness even in the first year of their effort.
  • VERTICAL RESPONSE  |  FRIDAY, SEPTEMBER 19, 2014
    [Marketing, Youtube] Unique Ways to Build Your Email List
    On every YouTube video you upload, include a note, box, speech bubble, etc. ” By default, YouTube gives you the option to link to another video, playlist, YouTube channel, or Google+ profile. If you’d like to link to your sign up form or website outside of YouTube, follow these steps. So far, so good.
  • SYNECORE  |  FRIDAY, NOVEMBER 6, 2015
    [Marketing, Youtube] Paid Advertising 101: Understanding the Basics of Advertising on Social Media
    Compelling stats and figures aside, it doesn’t take a marketing guru to realize that, with virtually everyone on the planet interacting on social networks, social media might not be such a bad place for your business to advertise. Advertising on YouTube. This is how the biggest and most successful players in marketing do it.
  • ANYTHING GOES MARKETING  |  TUESDAY, AUGUST 7, 2007
    [Marketing, Youtube] 5 Ways to Set Expectations in Online Marketing
    Setting Expectations the Right Way in Online Marketing 1. Allow your customers/prospects to set their own expectations for marketing messages. If you don't give them this control (and you should), make sure they know what type of marketing messages they can expect to receive and how often. Why is this so funny? Get creative!
  • KOMARKETING ASSOCIATES  |  FRIDAY, JULY 5, 2013
    [Marketing, Youtube] 15 Examples of B2B Google+ Pages & Why They Stand Out From The Rest
    Even though the execution of Google+ initiatives are still in their infancy for B2B marketers, there are good examples available. The cross-reference to their YouTube channel is also important. They also effectively connect YouTube, photos, graphics, and traditional updates into their Google+ page. Cisco Systems. The Economist.
  • FATHOM  |  SUNDAY, DECEMBER 1, 2013
    [Marketing, Youtube] What Van Damme Teaches Us About Manufacturing Marketing
    Just a few weeks ago, Jean-Claude Van Damme probably wasn’t the first person who came to mind  if you were considering how to successfully market a manufacturing company. The video was meant to illustrate the stability of Volvo’s patented dynamic steering, and it has been viewed on YouTube tens of millions of times.
  • B2B IDEAS @ WORK  |  MONDAY, NOVEMBER 7, 2011
    [Marketing, Youtube] LinkedIn Company Page Checklist for B2B Marketing
    Then, you'll name your product or service, add a logo, write a description, list key features, post a disclaimer, add a URL (a custom trackable landing page works well here), list a company contact, add a special offer and link to a YouTube video. Download advanced content from our B2B Marketing Idea Series For example if you use Inc.
  • HUBSPOT  |  MONDAY, JUNE 18, 2012
    [Marketing, Youtube] How to Breathe New Life Into Your Marketing With Visual Content
    But you should be thinking about the role visual content plays in all of your marketing channels -- from social media, to organic search, to your email marketing. Ready to learn how to integrate visual content in your marketing channels? Integrating Visual Content Into Your Social Media Marketing. YouTube. Twitter.
  • HUBSPOT  |  SUNDAY, FEBRUARY 10, 2013
    [Marketing, Youtube] Your Instagram Feed Now on the Web, and Other Marketing Stories of the Week
    If you exclude context from your marketing strategy , not only will your audience become horribly confused, but you’re going to get left in the dust, too. It's up to all of us marketers to deliver the right message, to the right person, at the right time. Read the full story from Marketing Land here. Not to worry, though!
  • VIEWPOINT  |  THURSDAY, MARCH 6, 2014
    [Marketing, Youtube] Social media ROI sucks! (Or, you can prove anything if you send out a survey)
    Social media marketing is now precariously ensconced as a more-or-less mainstream marketing channel. And even with concerns over social metrics, the rise of content marketing has rushed in to boost social’s street cred. LinkedIn was rated eighth out of 13 channels and YouTube was 10th, followed by Google+, and Twitter.
  • ANYTHING GOES MARKETING  |  SUNDAY, NOVEMBER 15, 2009
    [Marketing, Youtube] B2B Marketing Trends From Eloqua Experience 09 Via Twitter
    This sold out event brought together some of smartest marketers from all over the world. The Eloqua product was much discussed at the event but I’ve excluded those tweets here as this post was focused on learnings for B2B marketers that goes beyond Eloqua. Waterfall is center of all marketing. Because it’s real. Silos must go.
  • WEBBIQUITY  |  WEDNESDAY, NOVEMBER 6, 2013
    [Marketing, Youtube] Need More B2B Sales Leads? Ignore This Research
    While the findings are interesting and no doubt reflect the experience of many b2b marketers, it’s crucial not to misinterpret the results. In order to create a framework to optimize web presence and online visibility,  b2b marketers need to understand and capitalize on the connections between these different tactics.
  • WRITING ON THE WEB  |  TUESDAY, MAY 17, 2011
    [Marketing, Youtube] What Google and Facebook Hide From You
    ET, I’m hosting a free webinar about YouTube and online video marketing presented by Colin Martin and Marc Bullard, and you can get the info here: [link]. Related posts: Content Marketing with Videos: Free Webinar. Scattered Marketing, or Content Marketing Google Map? That doesn’t interest me.
  • HUBSPOT  |  FRIDAY, APRIL 24, 2015
    [Marketing, Youtube] How Celebrities Market Themselves: Inside Jordin Sparks' Rebranding Campaign
    Believe it or not, pop stars have to market themselves just like we have to market our businesses. And often, artists will hire entire marketing teams to do this, especially those trying to build their brand or rebrand entirely. From there, it's been up to Richards and his team at Sony to draw up the marketing plans.
  • BIZNOLOGY  |  WEDNESDAY, APRIL 22, 2015
    [Marketing, Youtube] Survey says: ANZ Companies use social media for business
    Another important takeaway from this graphic is not to ignore YouTube or Instagram when formulating your social strategy. YouTube is the world’s 2 nd largest search engine. Over 3 billion searches are done each month on YouTube. How does this chart help you with your social marketing strategy? Social Media Use.
  • WONDERING OUT LOUD  |  SUNDAY, SEPTEMBER 18, 2011
    [Marketing, Youtube] Playing with the LG Revolution for social media evolution
    By day I’m the director of marketing for OptiMine , a paid search bid management solution and I spent last week in Boston exhibiting at Shop.org , a trade show for online retailers. Marketing Social Media Facebook LG Revolution Social media Twitter Verizon Verizon Communications YouTube
  • READYPULSE  |  TUESDAY, JULY 26, 2016
    [Marketing, Youtube] How to Improve Your Influencer Marketing Strategy
    Contemporary business owners and marketing managers have a lot to juggle on a daily basis, but the one question that is never too far out of mind is “How do we attract and retain more loyal customers on a daily basis?”. The answer for many businesses is – social influencer marketing. Modern Marketing Social Influencer Marketing
  • HUBSPOT  |  MONDAY, DECEMBER 8, 2014
    [Marketing, Youtube] The Evolution of Social Media Since 2004 [Infographic]
    But because social media networks like Facebook have been a central fixture of most companies'' marketing strategies for so many years now, I don''t know. Same goes for YouTube, which made video accessibility and shareability online as simple as can be. Can you believe it''s only been 10 years since Facebook was founded?
  • WEBBIQUITY  |  MONDAY, JULY 25, 2011
    [Marketing, Youtube] Web Presence Optimization, Reloaded
    The second and third largest “search engines,&# based on volume of searches, aren’t search engines at all: YouTube and Facebook. From there, make sure that your presence is search-optimized on the “big four&# social media platforms: Facebook, Twitter, LinkedIn and YouTube. Why is web presence optimization important?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, JUNE 11, 2014
    [Marketing, Youtube] 10 Things You Probably Don’t Know About Google+
    The “plus” in Google+ is the skeleton key that opens the doors to the wonders of the Googleverse: YouTube, GMail, Android, Drive and more.You can trip on the high resolution images, the awesome photos and gifs and spend days reading insightful posts. Whatever Google product you touch: YouTube, Gmail, Drive, etc., Not convinced?
  • CLIENT BRIDGE  |  THURSDAY, JANUARY 3, 2013
    [Marketing, Youtube] Marketing Resolutions for 2013
    The Hubspot blog has 16 ideas for worthwhile marketing goals for the coming year. Produce a video in the first quarter of 2013 and post it on YouTube. Given the trend to more visual content, design skill development will be crucial for creating effective content for social media and other marketing channels. Do email A/B tests.
  • WEBBIQUITY  |  TUESDAY, AUGUST 4, 2015
    [Marketing, Youtube] This One Thing Has Become The New SEO Reputation Management Secret This Year
    Therefore, it is imperative, as a business owner or marketer, to focus on improving and maintaining a healthy reputation in the marketplace. And, by linking your websites (pages) to established and populated social media websites like Facebook, Twitter, LinkedIn, Slideshare, YouTube, Pinterest, and more. Guest post by Jon Rognerud.
  • CONTENT STANDARD  |  TUESDAY, AUGUST 9, 2016
    [Marketing, Youtube] The Marketer’s Guide to Producing Product Videos
    As a product marketer, I’m tasked with bringing the technology team’s work to market—and for me, that means not only translating functions into benefits, but also storifying them to appeal to our customer base. That’s where video marketing comes in. Marketing Video MarketingStart at the End.
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