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  • SYNECORE  |  FRIDAY, NOVEMBER 29, 2013
    [Marketing, Youtube] 3 Ways to Develop Your Digital Voice - #MarketingTechMin
    If you find their insight useful, be sure to tune in to SyneCore’s YouTube channel every Friday for more discussion about the latest trends in the Marketing Technology industry. Finding your voice is critical to creating a successful online presence. Follow @SyneCoreTech
  • WINDMILL NETWORKING  |  TUESDAY, SEPTEMBER 14, 2010
    [Marketing, Youtube] How to Take Advantage of a Negative Review from an Authority
    There is a tendency for some to immediately respond to negative reviews by creating a YouTube video or tweeting something out almost immediately after things happen. parker Robert Parker syrah take advantage Tercero Wines the wine advocate Wine wine purchase Wine rating wine ratings wine spectator YouTube Alas, I am not. Thanks!&#.
  • HUBSPOT  |  FRIDAY, SEPTEMBER 27, 2013
    [Marketing, Youtube] The Cutest Marketing Ever! 10 Adorable Campaigns to Brighten Your Friday
    So, we went to every corner of the internet to find you the 10 most adorable, aww-inducing marketing campaigns ever. 10 Adorable Marketing Campaigns That''ll Make Your Face Melt. 1) P&G, "Thank You, Mom". crucial part of any inbound marketing strategy is something that lots of people forget about. Hey guys. It''s 3 p.m.
  • SCRIBBLELIVE  |  WEDNESDAY, DECEMBER 16, 2015
    [Marketing, Youtube] Facebook Video: Why It’s Time to Pay Attention
    Facebook’s native video feature, though accused of resorting to cheap audience-building tricks in its early days, is now a powerhouse in a market long-dominated by YouTube, Vimeo, and Vine. To dive into more on social media marketing or video? Video Content Marketing: The Three Es of Success.
  • WINDMILL NETWORKING  |  TUESDAY, MAY 15, 2012
    [Marketing, Youtube] You Should Be in Pictures; Tips for Integrating Visual Content into the Marketing Mix
    There’s been much buzz recently about the use of images in social media marketing.  Savvy marketers are jumping on board and exploring ways to incorporate imagery into the marketing mix. For as long as marketing has been around, there‘s been a tension between the use of words and pictures to sell products. among others.
  • ACT-ON  |  FRIDAY, APRIL 29, 2016
    [Marketing, Youtube] An A to Z of Content Marketing Best Practices
    There’s a lot to know about content marketing. To give you a broad view of the content marketing best practices now in being used in the industry, we thought we’d package them up like ABCs. Content marketing is about audience, audience, audience. The anchor of many content marketing programs. As in data -driven marketing.
  • VOLACCI  |  WEDNESDAY, FEBRUARY 19, 2014
    [Marketing, Youtube] Drupal Resources for Marketers
    There are many resources available for marketers. Finding Drupal-related marketing resources can be a little bit trickier. Below is a list of useful Drupal resources for marketers to help with those inevitable Drupal-related questions that may arise. Google/YouTube. Don’t worry though, I’ve done some of that work for you.
  • CONTENT STANDARD  |  WEDNESDAY, JUNE 29, 2016
    [Marketing, Youtube] Will a Co-Marketing Partnership Help Your Brand Strategy?
    On the middle school scale, co-marketing seems immediately apparent and completely reasonable. On an enterprise brand level, with complicated contracts, potentially unbalanced benefits, and high stakes involved, co-marketing partnerships are a bit more complicated. What Does Co-Marketing Look Like? Content Strategy Marketing
  • HUBSPOT  |  FRIDAY, JUNE 24, 2016
    [Marketing, Youtube] We Just Announced 100+ INBOUND 2016 Sessions: Here Are the Top Picks For Every Kind of Marketer
    Every fall, we gather thousands of marketers and salespeople in Boston for our annual INBOUND event -- it’s where the inbound movement gathers to connect, get inspired, and learn. 100+ INBOUND 2016 Sessions Just Announced: Picks for Every Kind of Marketer. For the Email Marketer. For the Platforms Marketer. Stunts.
  • MODERN B2B MARKETING  |  FRIDAY, OCTOBER 11, 2013
    [Marketing, Youtube] 5 More Provocative and Daring Marketing Campaigns So Far in 2013
    Author: Dayna Rothman Back in May I posted a blog on 5 of the Most Innovative and Unique Marketing Campaigns So Far in 2013. Since then, I have come across many more awesome marketing campaigns in 2013 that I wanted to highlight and give some love to. Just check out some of the YouTube comments. Modern Marketing The ask?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, NOVEMBER 2, 2016
    [Marketing, Youtube] 5 Marketing Lessons I learned from the dystopian “Black Mirror”
    YouTube’s new strict policy about what counts as advertiser-friendly content and Twitter’s discontinuation of their Vine app negatively impacts the livelihood of content providers who have focused on these platforms. By Mars Dorian, {grow} Contributing Columnist. Hence, it’s just like our social media world:). You get ranked.
  • CLIENT BRIDGE  |  THURSDAY, AUGUST 18, 2011
    [Marketing, Youtube] Making the Most of Content Marketing Efforts
    Susan Gunelius on Entrepreneur.com suggests that when you publish new materials as part of a content marketing strategy, always consider how to link to your other online content. Add your YouTube videos to your Facebook page. Include links to your content in marketing materials. Put content links in your ads.
  • WINDMILL NETWORKING  |  WEDNESDAY, AUGUST 19, 2015
    [Marketing, Youtube] Social Video: The Hottest Trend in Social Media Marketing in 2015? [Free Webinar]
    Today, we’ve got 10 stats that prove that social video is the hottest trend in social media marketing in 2015. Forbes lists him as a Top 35 Social Media Power Influencer and AdAge lists his blog, Maximize Social Business (formerly known as Windmill Networking), as a top 100 global marketing blog. Author information. Video
  • HUBSPOT  |  WEDNESDAY, OCTOBER 31, 2012
    [Marketing, Youtube] Why B2B Marketers Might Want to Cozy Up to LinkedIn Ads
    There are several benefits to moving some of your PPC marketing dollars to LinkedIn: The PPC ad program at LinkedIn is relatively new. As with any marketing initiative, you’re going to want to closely monitor which ad campaigns and keywords are most effective. In Q2 2012, Google racked up a 42% year-over-year increase in paid clicks.
  • HUBSPOT  |  TUESDAY, FEBRUARY 21, 2012
    [Marketing, Youtube] How to Master Pinterest for B2B Marketing
    However, with the rapid growth of the Pinterest user base , many companies are seeing that referral traffic from Pinterest is lapping the traffic they're generating from Google+ and YouTube. The biggest challenge for many B2B companies that want to use Pinterest as a marketing channel is a lack of visual content. Let's face it.
  • SALES PROSPECTING PERSPECTIVES  |  FRIDAY, OCTOBER 26, 2012
    [Marketing, Youtube] Best Practice For Maximizing Marketing Qualified Leads From Your Inbound Marketing Campaigns
    Recently I had the opportunity to attend the Inbound Marketing Summit 2012 held in Boston and put on by the great people at The Pulse Network. If you were unable to attend, you missed out on some great sessions providing ideas on how to optimize your Inbound Marketing strategies.
  • HUBSPOT  |  TUESDAY, MAY 19, 2015
    [Marketing, Youtube] Facebook Instant Articles: Bad for Marketers, OK for Publishers, but Great for Facebook
    And with the buzz came many important questions for marketers. Are publishers and marketers making a mistake leveraging Instant Articles? Recent data suggests Facebook is gaining ground on YouTube as the video consumption destination on the internet. What This Means for Marketers and Publishers. Maybe. Here's why.
  • CHIEFMARTECH  |  WEDNESDAY, JULY 13, 2016
    [Marketing, Youtube] chiefmartecTV: The myths & monsters of agile marketing
    Yesterday we broadcast our second episode of chiefmartecTV on the topic of The Myths and Monsters of Agile Marketing. My special guest was Roland Smart , VP of Social & Community Marketing at Oracle, author of the book The Agile Marketer , and co-host of The Marketing Agility Podcast. chiefmartecTV
  • B2B MARKETING INSIDER  |  THURSDAY, AUGUST 6, 2015
    [Marketing, Youtube] 4 Keys To A Sustainable Content Marketing Strategy
    The ability to remain in touch with the progression of marketing technology, and to capture it effectively through blogging initiatives, requires that agencies adapt their traditional content production methods to produce social engagement and social capital. Here are some other keys to a sustainable content marketing strategy: 1.
  • SOCIAL MEDIA B2B  |  MONDAY, JULY 8, 2013
    [Marketing, Youtube] Topsy Turvy: The Shifting Relationship Between B2B Marketing and B2B Sales
    This is most egregiously true in a category where the transactional stakes are often the highest: business to business marketing. Therefore, marketing needs to de-emphasize tasks like thought leadership and white papers, and focus more on advanced activities, such as diagnosing purchasing needs and identifying internal barriers to purchase.”
  • B2B MARKETING TRACTION  |  THURSDAY, NOVEMBER 8, 2012
    [Marketing, Youtube] 4 Ways Pinterest Secret Boards Benefit B2B Marketers
    While it’s a great feature for planning holiday shopping or that surprise birthday or anniversary party, it also has some great benefits for B2B marketers. As a marketing consultant, I’ve already been using Pinterest to pin ad campaigns that I like. Ways B2B Marketers Can Use Secret Pinterest Boards. 1. Guess what?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, FEBRUARY 19, 2014
    [Marketing, Youtube] Social Media Explained. Really.
    With every client I meet, every class I teach, and every speech I give, there is always a group of people who desperately need to understand social media marketing but don’t have the time to do it. You see, to LEAD a marketing department you don’t have to be a social media expert. So I have this problem. Here they are.
  • WEBBIQUITY  |  TUESDAY, MARCH 1, 2016
    [Marketing, Youtube] 14 Fortuitous SEO and SEM Stats and Facts
    Search remains the cornerstone of digital and content marketing efforts. Of course, search, like all other digital marketing tactics, continues to evolve. Check out the facts and stats below for more revealing insights from recent research on search engine optimization and marketing. 1. Content Marketer ). Internet users.
  • EMAGINE B2B BLOG  |  WEDNESDAY, MARCH 18, 2015
    [Marketing, Youtube] Reality Check: 5 Changes in B2B Marketing You Need To Know Today
    Earlier this month, Google partnered with Millward Brown Digital to find out some of the changes being made in B2B marketing over the last two years. After surveying over 3,000 B2B researchers and decision makers, they found 5 new realities that are changing the face of B2B marketing. B2B Web Strategy Search Engine Marketing Video
  • SYNECORE  |  FRIDAY, MAY 31, 2013
    [Marketing, Youtube] Why Everyone Should Learn to Code - #MarketingTechMin
    Just like you might learn a language like French or Spanish, it has become more and more relevant for the marketer to learn to speak code. Even if your job description might not require you to design websites, learning a little bit of code can make any task - from email marketing to blogging - easier and less time consuming.
  • WRITTENT  |  THURSDAY, JULY 18, 2013
    [Marketing, Youtube] Visual Content Marketing Insights from 13 Genius Thought Leaders
    Visual content marketing has never mattered more, particularly in an era where consumers are increasingly savvy, connected and crunched for time. Humans are simply wired to process visuals more effectively, and the increasing prevalence of visually-oriented platforms like Pinterest and YouTube has only fed this demand. Don’t be naïve.
  • SNAPAPP  |  MONDAY, DECEMBER 5, 2016
    [Marketing, Youtube] 25 Content Marketing Stats to Guide Your 2017 Strategy
    And as the content marketing landscape continues to rapidly evolve, it makes sense to look to research to identify trends and patterns that can help guide your strategy. That’s why we’ve gathered 25 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2017. eMarketer.
  • MARKETING ACTION  |  TUESDAY, JUNE 23, 2015
    [Marketing, Youtube] Where Content Marketing Meets Customer Experience, Part 3: Emotions, and Mobile
    Act-On sponsored the webinar: “Where Content Marketing Meets Customer Experience” hosted by Social Media Today and moderated by Paul Dunay , Financial Services Marketing Leader for PwC , and author of the Marketing Darwinsim (“Those that don’t adapt become irrelevant”) blog. What happens when you create an emotion? Why is that?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, OCTOBER 7, 2013
    [Marketing, Youtube] How do you use social media to promote a boring product?
    And while Taco Bell has a mega-hit with the Doritos Taco Loco, Chipotle has taken the marketing world by storm with its bold and original social marketing campaign, based on extraordinary “mini movies” loosely telling a story about their wholesome products. Is your business boring? Printer cartridges. Blenders. tweet?
  • HUBSPOT  |  THURSDAY, JANUARY 5, 2017
    [Marketing, Youtube] 7 Resolutions Your School's Marketing Department Should Make
    It's once again that time of year for taking a good look at the lessons we've learned from our marketing efforts and resolving what we will, or won't, do again in 2017: 1) Less Bulk Email. The stronger the relationship between Marketing and Admissions, the more effective both departments are. Your prospects want to know you see them.
  • CONTENTLY  |  WEDNESDAY, MAY 11, 2016
    [Marketing, Youtube] How 3 Insurance Companies Took Content Marketing by Storm
    “Let’s face it,” said Matt Johnson, State Farm’s former head of digital marketing. State Farm’s marketers also demonstrated a penchant for thinking outside of the box by becoming the “official insurance” of the  Angry Birds Go! They’re going to have to look at content marketing to do this.”
  • CONTENT MARKETING FOR BI  |  TUESDAY, MARCH 17, 2009
    [Marketing, Youtube] The Buzz about Social Media Marketing
    So much buzz about social media marketing (Facebook, Ning, YouTube, Flickr, Twitter, LinkedIn), it’s almost tough to separate practical information from the hype. It started with relationship selling and has now been expanded into “relationship marketing” through social media. They leverage LinkedIn, Ning, YouTube, and Twitter.
  • ACT-ON  |  TUESDAY, JANUARY 26, 2016
    [Marketing, Youtube] Once is Never Enough: How to Repurpose Content Like a Boss
    Producing engaging content is the #1 challenge for content marketers. And when you consider how many content marketing departments are made up of one sole marketer, content creation looks like even more of a high-wire act. Creating engaging content is the biggest challenge for B2B and B2C content marketers. LinkedIn post.
  • HUBSPOT  |  SUNDAY, APRIL 14, 2013
    [Marketing, Youtube] Facebook Home Opens Up Mobile Ad Targeting Opportunities, and Other Marketing Stories of the Week
    And with this influx of mobile marketing opportunities, companies like you and me have benefited from more effective ways to target their mobile audiences based on all the data at their fingertips. One major online platform in particular may have recently created the Holy Grail for mobile marketing. For marketers, this is great news.
  • SAZBEAN  |  SATURDAY, FEBRUARY 23, 2013
    [Marketing, Youtube] Top Internet strategy, marketing and technology links for the week of February 23, 2013
    News & Notes
  • CONTENTLY  |  TUESDAY, DECEMBER 6, 2016
    [Marketing, Youtube] State of Content Marketing 2017: The 3 Traits That Will Make Brands Truly Successful
    But it is exactly what might happen to the content marketing industry if we aren’t careful. The zombiefication of content marketing has already started. Millions of smart marketers have been infected by the content bug. We help hundreds of the world’s top brand publishers run their content marketing programs.
  • SYNECORE  |  FRIDAY, APRIL 26, 2013
    [Marketing, Youtube] Will the Coca-Cola "Ahh" Campaign Brainwash Millennials? - #MarketingTechMin
    Coca-Cola shook things up in the marketing world this week with the announcement of their new campaign, "The Ahh Effect." Watch Chris and Spencer chat about the "Ahh" campaign and its potential effects in this special break room edition of the Marketing Technology Minute.
  • WEBBIQUITY  |  TUESDAY, DECEMBER 1, 2015
    [Marketing, Youtube] 36 Sensational Social Media Stats and Facts
    Though social media marketing has become ubiquitous, most companies and brands still struggle to achieve their desired results. Those are among the conclusions it’s fair to draw from the collection of social media marketing facts and statistics below. Influencer marketing? billion on social marketing in 2015.
  • FEARLESS COMPETITOR  |  MONDAY, OCTOBER 31, 2011
    [Marketing, Youtube] Happy Halloween! Only a few days to the premier of Mad Marketing TV
    “Mad Marketing TV with Jeff Ogden of Find New Customers ” premiers in three days. Thursday, November 3rd at noon Eastern/9am Pacific is the premier of the B2B marketing show known as Mad Marketing TV , sponsored by Act-On Software. The Host of Mad Marketing. Happy Halloween! Filed under: MadMarketingTV.
  • MARKETING ACTION  |  FRIDAY, AUGUST 8, 2014
    [Marketing, Youtube] Is 2014 the Year of Video Marketing?
    A few weeks ago, Act-On sponsored the webinar  Content Marketing: Is 2014 Really Shaping Up to Be the Year of Video?  This post, which sums up a presentation by Richard Boehmcke of Vibrant Motion , Kristen Craft of Wistia , and Zach Cole of Lyft is the first of two recaps of this webinar. Technical Tips for Better Video Marketing.
  • WINDMILL NETWORKING  |  TUESDAY, DECEMBER 1, 2015
    [Marketing, Youtube] Making Sense of Your Live Streaming Marketing Options: Periscope, Meerkat, Facebook Mentions & Blab
    I previously blogged about leveraging live streaming for content marketing, something that has only become more popular since then with the ever-increasing buzz around Periscope and more recently Blab. Now it’s time to take a broad view of your live streaming marketing options in light of the growth of these new platforms. Vide
  • BIZNOLOGY  |  MONDAY, JULY 15, 2013
    [Marketing, Youtube] 7 case studies prove mobile ROI to healthcare marketers
    Is mobile marketing ready to change healthcare? Mobile marketing  is defined as interactive wireless media to provide customers with time and location sensitive, personalized information that promotes goods, services and ideas, thereby generating value for all stakeholders. Does mobile marketing “show me the money.”
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, MARCH 11, 2016
    [Marketing, Youtube] Does Paid Social Media Work?
    Do you know where to spend your social media marketing dollars? In this article you’ll discover recent insights on the effectiveness of paid social media marketing. Why You Need to Humanize Your Social Media Marketing. The social media marketing landscape is constantly evolving with new networks, widgets, and tools.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, SEPTEMBER 2, 2012
    [Marketing, Youtube] Study shows social media usage surging at large companies
    The University of Massachusetts released its annual survey of social media usage at Fortune 500 companies and the trend continued to heat up, although these mega-companies continue to lag INC 500 companies, non-profits and universities in their application of social media to marketing efforts. This year that number has dropped to 23%. Tweet.
  • VERTICAL RESPONSE  |  SATURDAY, FEBRUARY 1, 2014
    [Marketing, Youtube] What’s New Weekly – Calendar Scheduling with Appointlet [VIDEO]
    This application allows people to secure appointments through your Google calendar. © 2014, VR Marketing Blog. The post What’s New Weekly – Calendar Scheduling with Appointlet [VIDEO] appeared first on VR Marketing Blog. In this episode of “What’s New Weekly” we share a Google calendar application called Appointlet.
  • AD YOUR COMMENT HERE  |  TUESDAY, SEPTEMBER 6, 2011
    [Marketing, Youtube] Summary: Social Media Marketing Report 2011 [REPORT]
    Overall one third of marketers said that they had only used social media for a year in 2010, while this year that number has jumped to 50%. Of these marketers using social media 39% of them utilize it 1-5 hours per day. It seems to be that the more social media experience a marketer has the more time they spend utilizing these sites.
  • FEARLESS COMPETITOR  |  TUESDAY, JANUARY 20, 2015
    [Marketing, Youtube] Meet Your New Chief Marketing Officer, Jeff Ogden
    Jeff Ogden , President of Find New Customers  is an award-winning marketing expert (see this award which was given to me by @fionavesey and appeared in BrandQuarterly magazine, which she edits) Thank you, Fiona. I was once interested in finding a Chief Marketing Officer job, but not any more. If it doesn’t work, why keep trying?
  • WEBBIQUITY  |  MONDAY, MARCH 28, 2011
    [Marketing, Youtube] Why Social Media Matters for B2B Vendors
    Social media marketing has clearly been embraced by consumer brands. B2B marketing executives, however, tend to be a bit more skeptical. Though adoption is increasing, many b2b marketers still question the true effectiveness of social media for reaching business buyers. Buyers thwarted from using these tools at work (e.g.,
  • FEARLESS COMPETITOR  |  THURSDAY, MAY 17, 2012
    [Marketing, Youtube] Marketers Get New Online Video Program, Marketing Made Simple TV, Offering Interviews with Marketing and Sales Personalities
    Jeff Ogden, President of Find New Customers and Host of popular Mad Marketing TV show, Brings His Fresh Perspective to Sales and Marketing for B2B Audiences. Marketers, especially in B2B, need fresh ideas and insights for the changing world around them. Christina “CK” Kerley, CKB2B.com , Mobile Marketing expert. online.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, OCTOBER 25, 2016
    [Marketing, Youtube] How to become an influencer (even if you’re a little guy!)
    ” I focus on one target market. Most of my posts are personal and not your annoying internet marketing quotes that people tend to abuse and overshare. ”) If you’re not good at writing, you may consider YouTube or a podcast. Only now am I thinking of diversifying my content into a YouTube channel.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, SEPTEMBER 29, 2014
    [Marketing, Youtube] Case Study: Denny’s flips its audience with a sassy social media strategy
    As Denny’s has proven through their use of  Twitter , Tumblr , YouTube , and other channels, breakfast can be a surprisingly compelling topic. Marketers are always looking for an angle to make content enticing, engaging, and irresistible. Kerry hosts the weekly  Marketing Smarts podcast. See what they did there?) Hashteroids?
  • FEARLESS COMPETITOR  |  TUESDAY, MARCH 8, 2011
    [Marketing, Youtube] How to turn a good white paper into a great lead generation piece
    Since we’re just about to start a new white paper for a top marketing automation software firm, this is a timely post. In fact, the company that was awarded the BtoB Marketing Idea of the Year award from Find New Customers uses this best practices approach. Video interview of the author (YouTube). You post it.
  • MARKETING ACTION  |  TUESDAY, JULY 23, 2013
    [Marketing, Youtube] Content Marketing on a Shoestring Budget: Distribution
    Here’s part two of of our recap of the webinar “ Direct Marketing on a Shoestring Budget, Part 2: Content Marketing.” In the last post, I covered Carolyn Goodman’s tips for generating outstanding content; you can check that out here. Use remarketing/retargeting in inbound marketing through the following: In-site ads.
  • CONTENTLY  |  TUESDAY, JANUARY 3, 2017
    [Marketing, Youtube] The Talent War, and Other Big Content Marketing Trends for 2017
    Six years ago, I started working in content marketing. Apparently, this agency wanted to do something called content marketing. Back then, content marketing was barely on anyone’s radar. I was lucky to get into it early while I could learn on the job as the industry evolved. That’s definitely not the case now.
  • VIDYARD  |  FRIDAY, MAY 6, 2016
    [Marketing, Youtube] Video Marketing How-To: 8 Fast Tips for Testing Your Video Before Publishing
    Hello, and welcome to another episode of Video Marketing How-To! Test your Calls-to-Action or YouTube annotations to make sure they link to the right place. The post Video Marketing How-To: 8 Fast Tips for Testing Your Video Before Publishing appeared first on Vidyard. Blog Video How-To
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, JANUARY 14, 2013
    [Marketing, Youtube] Does everybody need a social media strategy?
    As the hype of social media begins to die down and companies re-evaluate their efforts with a steely-eyed look at the cost versus benefits, I think it is time to re-visit this important question: Does every company really need a social media marketing plan? play this little marketing mind game with myself. Adult diapers. Playing cards.
  • WEBBIQUITY  |  MONDAY, JANUARY 24, 2011
    [Marketing, Youtube] 31+ of the Coolest Social Media, Search and Web Tools of 2010
    Convert PowerPoint presentations to Flash, or into YouTube videos? Blekko’s Tools Give Search Marketers Google Alternative by MediaPost Online Media Daily. social media monitoring tool that tracks your brand and keyword searches across Twitter, Facebook, Flickr, Youtube, Google Buzz, Blogs, and News, and reports results hourly.
  • HUBSPOT  |  THURSDAY, MARCH 12, 2015
    [Marketing, Youtube] The Ultimate Guide to Throwback Thursday: How to Use #TBT in Your Marketing
    Used primarily on Instagram, Twitter, Facebook, and Pinterest, Throwback Thursday posts can liven your marketing campaigns up and generate real results -- that is, if you know how to use them right. To help you figure out how to navigate this trend, we pulled together everything you need to know about using #TBT in your marketing.
  • CLIENT BRIDGE  |  TUESDAY, JUNE 26, 2012
    [Marketing, Youtube] VIDEO: Future of Advertising
    According to Story Worldwide, it's a lot like content marketing. Watch on YouTubeWhat is the future of advertising? In the video below, they explain their philosophy of "Brand Is Story". Creating narratives and publishing across all channels possible is how to share that story.
  • CONTENTLY  |  THURSDAY, JUNE 23, 2016
    [Marketing, Youtube] How Content Increased the Effectiveness of Our B2B Enterprise Marketing by 3x
    Can a couple of books land on a marketer’s desk at the right time and change the destiny of an entire marketing department? The two books that helped me were Welcome to the Funnel , by Jason Miller, and Epic Content Marketing , by Joe Pulizzi. From that point on, all of our marketing efforts evolved for good.
  • TONY ZAMBITO  |  SUNDAY, JULY 24, 2011
    [Marketing, Youtube] The New Social Buyer Ecosystem
    From a B2B market view, the new social buyer ecosystem continues to undergo a rapid evolution.    While the social customer ecosystem in the B2C market space is still legions ahead of B2B, it behooves B2B executives to not fall prey to the false sense that the comparative differences means they have to pay little attention. 
  • WEBBIQUITY  |  MONDAY, AUGUST 16, 2010
    [Marketing, Youtube] 78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)
    With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Social Media Marketing Tips, Tactics and Guides. HOW TO: Create Custom Backgrounds for Twitter, YouTube, & MySpace by Mashable. s, 50?s,
  • BIZNOLOGY  |  WEDNESDAY, JULY 31, 2013
    [Marketing, Youtube] Make video part of your social media marketing
    If you’re not using video in your social media marketing, what are you waiting for? The engraved invitation came back in 2006 when Google bought YouTube. In 2011, YouTube passed Yahoo to become the world’s second-largest search engine. What does this mean for your social media marketing efforts?
  • HINGE MARKETING  |  WEDNESDAY, OCTOBER 2, 2013
    [Marketing, Youtube] Social Media Marketing Tips for A/E/C
    Social media marketing, when executed well, can be just as scientific as the technologies employed in the project site. There is a strong case to be made for social media marketing: Prospective clients rely heavily on referrals and online search to find new firms. Developing Your Social Media Marketing Strategy. Best uses.
  • MARKETING ACTION  |  TUESDAY, JUNE 17, 2014
    [Marketing, Youtube] 3 Steps to Blow Your Visitor’s Mind with Content Marketing
    In every marketing channel – whether it’s paid search, content marketing, email, or any other channel you’re using to drive leads and sales – the key to success is standing out from the noise. It’s incredibly daunting for marketers. Content Marketing PPC And there’s a lot of noise! Or an intent to comparison shop?
  • CRIMSON MARKETING  |  TUESDAY, JANUARY 21, 2014
    [Marketing, Youtube] The Who, What, Why & How of Sharing Information [Infographic]
    YouTube reaches more U.S. Corporate Marketing Infographics Infographic Text: 6 Types of Sharers. Hipster: Less likely than other sharers to use email for sharing content. These sharers are creative, young and popular. Careerist: These sharers are savvy business networkers and are more likely to share content on LinkedIn. How We Share.
  • MODERN B2B MARKETING  |  THURSDAY, MARCH 17, 2011
    [Marketing, Youtube] 7 Ways All B2B Marketers Should Be Using Social Media (But Probably Aren’t)
    by Maria Pergolino I know what you’re thinking – the seven ways marketers should be using social will be all about Twitter, Linkedin, Facebook, Digg or Reddit, and YouTube, right?  NO! The business marketer needs to build a deeper relationship with their prospect or buyer.  Why would this be useful?  Need to improve? 
  • MARKETING ACTION  |  TUESDAY, APRIL 8, 2014
    [Marketing, Youtube] 70 New (Really) Marketing Automation Stats
    Many of the marketing automation stats we regularly use – to make strategic decisions, craft presentations, prepare for sales calls – are getting a bit long in the tooth. So we set off to uncover the most recent marketing stats. Share only those with specific relevance to the business benefits of marketing automation. The Stats.
  • MARKETRI  |  TUESDAY, AUGUST 14, 2012
    [Marketing, Youtube] Moving out of Your Comfort Zone: Embracing Marketing Plans and Tactics to Take Your B2B Organization to the Next Level
    Sorry Harry - In the B2B marketing world of today, company management need to have their eyes wide open, embrace change and push their comfort zones to the limit. As B2B marketers, is it our job to ensure annual marketing plans always make our colleagues feel at least slightly uneasy! Simply put, they are highly effective.
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 21, 2016
    [Marketing, Youtube] Want to be a Better Social Media Marketer? Listen to These 10 Podcasts
    If you work in social media marketing, my guess is you know it all too well. Social media is constantly evolving, making today an exciting time to work in marketing. 10 Amazing Podcasts About Social Media. 1) Marketing Smarts: How ‘Dolphin Tale’ Brought 800,000 Visitors a Year to Clearwater Marine Aquarium. Know the feeling?
  • READYPULSE  |  TUESDAY, MARCH 29, 2016
    [Marketing, Youtube] How GoPro is Winning with UGC Marketing
    Among the most prominent voices to extol UGC marketing , the “more than a camera” message of GoPro perhaps best exemplifies what’s possible for companies who know how to put brand ambassadors of all kinds to great use. When you watch the widely-distributed, user-created videos on GoPro’s YouTube channel— GoPro has 3.2
  • BIZNOLOGY  |  TUESDAY, JUNE 3, 2014
    [Marketing, Youtube] Advertising methods are too ephemeral
    Either you’re smart and willing to keep it alive, in conversation, online on YouTube for the spots, or on a blog somewhere for the print work — or you feel compelled to keep on throwing money at it ad infinitum, because contextual ads, banner ads, etc, only last as long as you write checks. Internet Marketing Offline Marketing
  • MARKETING ACTION  |  THURSDAY, JANUARY 30, 2014
    [Marketing, Youtube] B2C Marketers: 4 Reasons Why Webinars Are Worth the Investment
    Webinars have long been a top-ranking tactic among B2B marketers and for good reason: They work. It’s somewhat puzzling, particularly since many B2C marketers are using marketing automation platforms that integrate – often at little or no cost – with their company’s current web conferencing platform (e.g., Costs.
  • HUBSPOT  |  THURSDAY, MARCH 29, 2012
    [Marketing, Youtube] Pinterest vs. Google+: Which New Social Network Is Worth Marketers' Time?
    We've all gotten used to the idea of using Twitter, Facebook, and even YouTube for marketing -- even if the platforms aren't always as brand-friendly as they could be. But in the struggle for monetization, they've had to adapt and continue offering ways for brands to market and make money using social media. And we have! Great.
  • VIDYARD  |  TUESDAY, OCTOBER 27, 2015
    [Marketing, Youtube] The Coles Notes of MarketingProfs 2015: Making Marketing Magic
    Through oodles and oodles of great workshops, keynotes, breakouts and by bringing marketers together to network and have fun. Topics range from optimizing content for search and mobile to writing for marketers. Avinash’s new framework for marketing strategy focuses on four clusters of intent. YouTube – Good at ‘think’.
  • CONTENT STANDARD  |  SATURDAY, JUNE 18, 2016
    [Marketing, Youtube] Why Creative Marketing Strategies Deserve to be Gamified
    A few weeks ago I relistened to a standup bit by comedian Dara Ó Briain , who reveals an awesome approach to creative marketing while ranting about video games. Here’s how “gamified” marketing works and why the best thing you can give your audience is control. Content Strategy MarketingGames are engaging.
  • HUBSPOT  |  THURSDAY, JANUARY 12, 2012
    [Marketing, Youtube] Everything Marketers Need to Know About SOPA
    If the bill passes in two weeks, internet marketers will definitely feel the heat, too. We wanted to keep you abreast of the situation so you can understand the powerful implications of SOPA, how it could impact your business' marketing if passed, and what you can do to help prevent it. How SOPA Threatens Businesses and Marketers.
  • WINDMILL NETWORKING  |  WEDNESDAY, OCTOBER 7, 2015
    [Marketing, Youtube] Quick Content Ideas For When You Don’t Have Time
    When you start discussing discussing social media and content marketing with a client, at some point you get “the look.” This monthly Content Marketing and Social Media column is contributed by Justice Mitchell. Justice brings two decades of experience in concepting, designing and deploying integrated marketing campaigns.
  • HUBSPOT  |  TUESDAY, SEPTEMBER 21, 2010
    [Marketing, Youtube] 10 Examples of Amazing Viral Marketing Videos
    These 10 videos provide great examples of what it takes to make a video that can capture the attention of millions and market your product in the process. YouTube HD Camera Trick Challenge- Samsung. What other viral marketing videos have you enjoyed? Free eBook & Kit: How to Use Online Video for Marketing. 93 million.
  • SAZBEAN  |  WEDNESDAY, FEBRUARY 5, 2014
    [Marketing, Youtube] Five Free Tools for Startups to Measure Impact of Online Videos
    Photo credit: Wikipedia) There are a lot of fancy tools which are being used by experts to track the progress of their video marketing campaigns. If you are a startup company and would like to limit the expenses of your video marketing campaign, you can use the tools below to measure how your videos do online. Video camera in action.
  • B2B MARKETING INSIDER  |  MONDAY, MAY 19, 2014
    [Marketing, Youtube] Thanks Social Media – Our Average Attention Span Is Now Shorter Than Goldfish
    YouTube launched in 2005. According to the source, this is due to “external stimulation” like all that content marketing we’re producing and distributing across all the social media channels. The Content Marketing Imperative # MPOMMA # IWNY. Marketing has become highly ineffective because consumers can now tune us out.
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, AUGUST 21, 2012
    [Marketing, Youtube] 5 B2B Brands That “Get” Storytelling
    As content marketing and brand journalism takes hold, better corporate storytelling examples have emerged, especially in B2B marketing where sales cycles are long and the need to engage an audience is pivotal. Just check out the views on its YouTube video of testing a rejected takeoff. That seems to be changing, though. Cisco.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, JUNE 6, 2012
    [Marketing, Youtube] Good news for the economy might be bad news for social media
    So, it stands to reason that the growth of social media will slow as the economy improves and we have less time for Farmville and entertaining ourselves with YouTube videos. Marketing SolutionsBack in 2009, I wrote a blog post forecasting that when the economy finally improved, it would have a deleterious impact on the social web.
  • MARKETING ACTION  |  FRIDAY, JULY 12, 2013
    [Marketing, Youtube] Viral Marketing: Three Ways to Help a Video Go Viral
    Gangnam Style became the first video to reach one billion hits on YouTube, demonstrating how one video can grow into a worldwide phenomenon. So, can you incorporate a similar strategy into your overall marketing strategy? Viral marketing is great. Social Media Marketing social media marketing Make it unique.
  • HUBSPOT  |  SUNDAY, JUNE 9, 2013
    [Marketing, Youtube] Twitter Testing a New Look For Threaded Conversations, and Other Marketing Stories of the Week
    You''re already aware that content plays a huge role in today''s world of inbound marketing. Bonus : if you want some in-depth analysis of the news, check out the video at the end featuring HubSpot CMO Mike Volpe and Marketing Fellow Dan Lyons discussing the latest trends in marketing. 101 Awesome Marketing Quotes, From HubSpot.
  • HUBSPOT  |  THURSDAY, APRIL 14, 2011
    [Marketing, Youtube] How To Use YouTube For eCommerce
    How to Use YouTube To Increase Sales. Marketing Takeaways. But there are some very key reasons why it is so popular that you can duplicate in your market space. This will show up as a clicakble link on YouTube. Use YouTube annotations to “gently” let user know that you sell the product(s) in the video.
  • CLIENT BRIDGE  |  TUESDAY, MARCH 19, 2013
    [Marketing, Youtube] VIDEO: The World of Social Gaming
    Here's a video infographic overview of the expanding world of social gaming, which presents some unique opportunities for marketers. Watch on YouTube
  • ACT-ON  |  WEDNESDAY, JANUARY 18, 2017
    [Marketing, Youtube] 5 Content Marketing Predictions for 2017
    The new year is here, and as marketers look back and reflect on the previous year — what worked, and what didn’t ‒ we also look ahead. As a group, marketers are doing pretty well with content marketing. Sixty-two percent of B2B marketers say that they were more successful in 2016 than in the previous year. Landing pages.
  • MARKETING ACTION  |  FRIDAY, JANUARY 24, 2014
    [Marketing, Youtube] Gmail Tabs: How Email Marketers Must Adapt
    When Google changed the layout of its Gmail inbox in May 2013, email marketers wisely took careful notice. This new structure provides Gmail users with a quick and convenient way to manage messages, but email marketers may view the change with alarm. The Primary and Promotions are the two most important tabs (for marketers).
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, SEPTEMBER 30, 2014
    [Marketing, Youtube] Your social media strategy plan: Where do you START?
    Marketing strategy I know this seems so basic but there is no way to have an effective social media marketing strategy if you don’t have a company marketing strategy to begin with … and many companies don’t! Here is a trick to see if you truly have a marketing strategy. Marketing strategy.
  • FEARLESS COMPETITOR  |  THURSDAY, JANUARY 19, 2012
    [Marketing, Youtube] The World’s Best Marketing Program?
    Jeff Ogden, President of Find New Customers is host of Mad Marketing TV , sponsored by Act-On Software , so I’m on YouTube at least once (and usually twice) every week! Joe Pulizzi, Content Marketing Institute. Andy Betts, UK marketing expert. Act-On joins the Marketing Automation Institute’s Vendor Council.
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, AUGUST 20, 2013
    [Marketing, Youtube] How to Produce 269 (or more) Content Assets From a Single eBook
    by contributor | Tweet this Editor’s Note:  Today’s post comes courtesy of  Anne Murphy , Managing Editor at  Kapost , creators of content marketing software. She oversees the production, distribution and analysis of content that empowers modern marketers to implement content marketing strategies in their organizations. .
  • HUBSPOT  |  FRIDAY, SEPTEMBER 5, 2014
    [Marketing, Youtube] The Art of Marketing: 6 DIY Design Projects to Try
    Heck, I’ve even said it before : Marketing isn’t arts and crafts. To be effective marketers, we need to put childish things aside. We can''t simply create super-cool content and other marketing materials for the sheer fun of it; we need to create with a purpose. The Art of Marketing. But, in fact, there is.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, AUGUST 11, 2014
    [Marketing, Youtube] A guide to free and easy influencer research tools
    As influence marketing has gotten hotter, the prices have gone up on great platforms like Traakr and Appinions which don’t even offer free trials any more. So here are a few work arounds for people trying to get a handle on influence marketing on the cheap. Are they engaged with your ultimate target market? Klout.
  • VIDYARD  |  MONDAY, OCTOBER 31, 2016
    [Marketing, Youtube] Vidyard Named a Leader for Online Video Platforms for Sales and Marketing by Independent Research Firm
    KITCHENER, Ontario – October 31, 2016 – Vidyard , the video platform for business, has been named a leader in Online Video Platforms for Sales and Marketing by independent research firm Forrester Research, Inc. About Vidyard. Media Contact: Brad Hem. Phone: (281) 543-0669. press@vidyard.com. Press Releases
  • WEBBIQUITY  |  TUESDAY, DECEMBER 20, 2011
    [Marketing, Youtube] 48 Ways to Measure Social Media Success
    Ultimately, as Olivier Blanchard has pointed out repeatedly , social media marketing has to demonstrate an ROI (though he acknowledges the questions have to be made more specific). Ten YouTube Metrics. regular YouTube page, company channel, mobile device, etc.). • Top traffic sources. Most of these are easy and free to track.
  • MARKETING ACTION  |  MONDAY, FEBRUARY 23, 2015
    [Marketing, Youtube] Get Started with Video Marketing: DIY
    Have you wanted to get started with video marketing, but lack the budget to hire a production company? Yes, it would be nice to have movie-quality videos for each of your products or for every vertical you serve, but it’s not necessary in order to begin reaping the rewards of video marketing. The growing importance of video marketing.
  • MARKETING ACTION  |  MONDAY, JUNE 23, 2014
    [Marketing, Youtube] Optimize Your Content for Inbound Marketing: Part 2
    Here’s an example: Boston-based Yale Appliance went all in, centering its content marketing strategy around free buying guides – for refrigerators, washing machines, ovens, stoves, microwaves, you name it. The post Optimize Your Content for Inbound Marketing: Part 2 appeared first on Marketing Action Blog - Act-On. BUT …. SHARE!
  • MARKETING EDGE  |  TUESDAY, JUNE 19, 2007
    [Marketing, Youtube] Marketing Edge
    About Us What We Do Spotlight Case Studies Contact Us Team Experience Public Relations Social Media Consulting Digital Content Production Health Care Communication News & Updates Marketing Edge Blog & Podcast Events News & Updates Marketing Edge Blog & Podcast Events Dear Provident Partners, I have a problem.
  • CONTENTLY  |  THURSDAY, MAY 26, 2016
    [Marketing, Youtube] Why Improv Comedy Is the Next Big Marketing Trend
    And two famous comedy centers: The Upright Citizens Brigade theater and The Second City, are writing the playbook on humor for marketers. ” Hubspot CMO Kipp Bodnar is one marketing employee who believes the unorthodox training has impacted him in the professional world. “What do you do?” ” she says.
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