TrustRadius Marketing

JANUARY 15, 2020

The software you use to power your email strategy makes all the difference— not only in what kinds of communication, personalization, and reporting you can set up, but also how easily you can do it. Their marketing department was evaluating ESPs for their own use, as well as for use by other divisions of the parent company.

RFI 52

RFI Marketing Automation Services Template Work Management 52

Hubspot

APRIL 13, 2021

In many cases, that research will start with a Request for Information (RFI). Not sure what an RFI is? What does RFI mean? An RFI or Request for Information is an educational tool used by procurement teams to understand the options available for solving a problem or completing a task. RFI vs RFP.

RFI 80

RFI RFP Marketing Proposals Vendors 80

Zoominfo

APRIL 21, 2020

If your foot in the door to a target client starts with an RFP/RFI , spend some serious time on the content of your answers. Find Your Real Target Market. Crowding has affected the IT staffing market. Doing this is the only real way to know your target market. And you can make it show through your RFP/RFI responses.

Work Management 100

Work Management Marketing Management Vendors RFI 100

Martech

SEPTEMBER 30, 2021

Marketing ops should actively participate in the procurement process when acquiring technology for marketing, but it’s not ideal when they run the show. Procurement will allow marketing to make the final decision. First off, are marketing ops professionals formally assigned and measured by performing procurement duties?

Work Management 95

Work Management Marketing Management RFI RFP 95

Martech

JUNE 17, 2022

An identity resolution platform can be a key tool to enable brand marketers to understand with confidence who their customers are and how to comply with the increasing patchwork of consumer privacy regulations. Decide whether or not you need to engage in a formal RFI/RFP process. Get the daily newsletter digital marketers rely on.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Vendors 100

Martech

SEPTEMBER 8, 2021

I recently was on the job market in search of a new opportunity. As I was reviewing various job postings, I saw ample evidence that there’s plenty of confusion regarding what marketing operations means. There were also marketing technology positions that were almost exclusively marketing automation and CRM administration.

Marketing AI 63

Marketing AI Work Management Marketing Management Marketing Automation Services 63

Martech

JANUARY 6, 2022

An identity resolution platform can be a key tool to enable brand marketers to understand with confidence who your customers are and how to comply with the increasing patchwork of consumer privacy regulations. Decide whether or not you need to engage in a formal RFI/RFP process. Do your identity capabilities apply to non-US markets?

Enterprise Management 104

Enterprise Management Work Management Marketing Management Vendors 104