Finding the Right Email Newsletter Frequency
SendX
FEBRUARY 20, 2024
Do you know that 77% of email marketers have witnessed a significant change in email engagement over the last year? It is proof of how powerful email newsletter campaigns are.
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SendX
FEBRUARY 20, 2024
Do you know that 77% of email marketers have witnessed a significant change in email engagement over the last year? It is proof of how powerful email newsletter campaigns are.
SendX
JUNE 5, 2023
Are you planning your next email marketing campaign for summer but struggling to come up with fresh and engaging newsletter ideas? With summer just around the corner, now is the perfect time to revamp your email content and captivate your audience with exciting and relevant topics.
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The Point
OCTOBER 10, 2021
The humble email newsletter is still a key marketing channel for many B2B companies. Discover 9 tips for newsletter success.
Marketing Craftmanship
NOVEMBER 22, 2023
Client newsletters are one of the most widely used, and often abused marketing tactic for B2B firms of any size. Here are three myths and realities to help your firm determine whether it’s a worthwhile tool, or how to improve your current newsletter. In fact, at many firms their client newsletter is a marketing albatross.
Content Marketing Institute
MARCH 6, 2024
You’re busy enough doing marketing. So here are over 50 favorite blogs, newsletters, podcasts, and YouTube channels recommended by your content and marketing peers. You don’t have time to search for content that can help.
KoMarketing Associates
OCTOBER 19, 2021
As marketers look for new ways to collect data amidst the decline of third-party cookies, new research suggests that more of them are looking toward email newsletters. LiveIntent and Advertiser Perceptions recently conducted a joint survey to determine how marketers are shifting their strategies.
SmartBrief - Marketing
MARCH 4, 2024
In part one of our three-part series on email newsletter best practices, we addressed core foundational elements of an effective email newsletter , including compelling statistics, defining your goals and audiences and how to use competitive benchmarking to inform the overall email newsletter strategy.
SmartBrief - Marketing
MARCH 10, 2024
In the final segment of our series, we will outline how to utilize A/B testing to improve your email newsletter performance, audience segmentation and how to analyze data to inform future optimization efforts to maximize the ROI of your email newsletter. Using best practices are likely to further enhance newsletter performance.
SendX
JUNE 19, 2022
Newsletters have the potential to be a powerful marketing channel – so before you hit ‘send’, take a look at these winning tactics.
SmartBrief - Marketing
FEBRUARY 26, 2024
Since the first electronic mail (email) was sent in 1971, marketers have been looking for ways to optimize the channel to reach prospects and customers more effectively and efficiently. One of the most common – and effective – forms of regular email communication is in the form of a company newsletter. That is a 40x ROI.
ClickZ
APRIL 9, 2024
LinkedIn Newsletters have emerged as a vital tool for professionals and brands to engage more meaningfully with their audience, offering a platform for in-depth content and personal branding.
SendX
AUGUST 18, 2020
What is the Localization of Email Newsletters? Many marketers falsely assume that email localization is all about translating email content into local languages. To better market to their customers, email campaigns must target the local features of customers (besides their local language.) Source: material.io Source: material.io
Contently
FEBRUARY 9, 2021
Over the past few months, you might have noticed that newsletters are hot again. A parade of prominent journalists recently left top media companies like Vox, Digiday, Politico, and New York Magazine, to strike out on their own with a newsletter on Substack, which makes it easy to monetize your content with paid subscriptions.
Content Marketing Institute
JANUARY 19, 2023
Undesirable email newsletters clutter your audience’s inboxes. That’s one reason why newsletters that once worked for you may now sit unread. Revisit your e-newsletter design, tactics, and metrics to emphasize and track these five elements of successful newsletters. Continue reading →
Top Rank Marketing
AUGUST 25, 2023
Also be sure to check out our own Elevate B2B Marketing LinkedIn newsletter which recently premiered. Marketing Dive Video Continues To Drive Programmatic Spending Growth By 2025 video advertising spending is expected to hit $96.06 MediaPost How Might AI Affect Marketing and Communications Jobs?
Scoop.it
NOVEMBER 17, 2022
Marketing newsletters are a great source of information for many small and medium business owners. They provide a way to learn about some of the latest digital and traditional marketing news, new services, and tips to improve conversion rates and results. However, not all marketing newsletters are equal.
Lake B2B
OCTOBER 7, 2022
And the most effective emails that B2B brands can send to stay connected with their audience are newsletters. In fact, in a study by Content Marketing Institute, 81% of […]. The post Marketing Through Newsletters: A Guide for B2B Marketers appeared first on Blog.
ClearVoice
NOVEMBER 4, 2022
We are fortunate to live in a world where so much knowledge is available through marketing blogs, newsletters, and other resources. In its State of Content Marketing 2022 Global Report , Semrush asked, “Which tactics helped you the most to make your 2021 content marketing strategy successful?” MarketingProfs.
Buffer
APRIL 7, 2022
As a result, newsletters are an excellent vehicle for reaching an audience, whether you have a brand or you’re trying to build one. Now, Twitter users have access to an integration that allows them to set up and display their newsletter on their profile quickly. Ghost has a great guide to getting newsletter sponsorships.
SendGrid
APRIL 30, 2023
Confused about the difference between email marketing vs newsletters? The post Email Marketing vs. Newsletters: What’s the Difference? Read on to make sure you know the distinctions! appeared first on SendGrid.
Benchmark Email
OCTOBER 24, 2023
And when you only have a short amount of time to grab the attention of your newsletter subscribers, you’ll want to make sure your email content is next level. Creating engaging newsletter content can be a challenging task, especially when you’re pressed for time or ideas.
The Daily Egg
APRIL 27, 2021
If you want to reach potential (and existing) customers, newsletters are your best option. Email generates more revenue than any other marketing channel. Newsletters can be a goldmine when done […]. The post How To Create a Newsletter Design in 7 Steps (+ Newsletter Templates) appeared first on The Daily Egg.
SendX
AUGUST 28, 2020
Geomarketing is a location-based marketing strategy. 58% of businesses use location in their marketing strategy, and the popularity of it only grows as time goes. You are all ready for implementing geomarketing in your marketing strategy because now you know what it is and how beneficial location-based is.
Top Rank Marketing
DECEMBER 8, 2023
[Report] 43 percent of software as a service (SaaS) leaders have said that they use competitive analysis for pricing research, with 34 percent turning to feedback from existing customers, while 14 percent utilize previous market research, according to newly-published B2B survey data.
Optinmonster
MARCH 13, 2023
Are you looking for ideas for your email newsletter signup forms? The more newsletter subscribers you get, the greater your potential revenue. In this article, we’ll share some inspiring newsletter signup examples along with best practices you can use to create your own. What Is an Email Newsletter Signup?
Liveintent
OCTOBER 19, 2021
To help you make the most of your customer acquisition efforts, this blog post will dig into: The importance of diversifying customer acquisition channels Considerations for building a customer acquisition strategy How to use email newsletters to expand your customer base. How email newsletters can help with customer acquisition.
Marketing Craftmanship
NOVEMBER 9, 2018
Client newsletters are the most widely used, often abused and hotly debated marketing tactic for professional services firms of any size. Here are three highly subjective myths and realities to help your firm determine whether it’s a worthwhile tool, or how to improve your current newsletter.
Writing on the Web
OCTOBER 4, 2016
From what I see, many small business professionals struggle with writing compelling newsletter content. The trick to creating compelling newsletter content is simple: You’ve got to connect with readers in emotional ways and offer solutions to their problems. . Here’s a little tool I use to create newsletters for my clients.
ConvertKit
NOVEMBER 3, 2021
Setting up a newsletter referral program multiplies the impact of your work to gain subscribers and make more sales. What is a newsletter referral program? A newsletter referral program is a system to incentivize subscribers to share your newsletter with their network. Now, you’ve just gotta ask for help.
ClearVoice
MAY 12, 2022
You want to learn how to create interesting newsletter content, don’t you? You’re sick and tired of seeing zero clicks, no engagements, or worse, no one’s opening your newsletters at all! If you’ve just about had it and you’re looking for reliable tips to create interesting email newsletters, then I’m glad you’re here.
Litmus
NOVEMBER 13, 2020
Newsletters are the cornerstone of our email marketing strategy here at Litmus. But earlier this year, one of our once top-performing newsletters— Litmus Weekly —hit a bit of a slump. So, we introduced pattern breaks in all the content we are sharing with subscribers to give the newsletter the momentum it needed.
Benchmark Email
MARCH 14, 2023
Newsletters have become a trendy and cost-effective way for businesses to maintain consistent outreach with their subscribers and alert them of important milestones and rollouts. However, the… The post 5 Newsletter Templates Ideas That Will Help You Increase Conversions appeared first on Benchmark Email.
Marketing Insider Group
SEPTEMBER 26, 2018
For marketers, this is exciting news. A digital newsletter is an excellent opportunity for you to connect with your audience to drive […]. The post How to Create a Digital Newsletter That Really Generates New Sales appeared first on Marketing Insider Group.
SendGrid
SEPTEMBER 14, 2021
Capture your audience with one of our 16 email newsletter templates to make your email truly stand out. The post 16 Engaging Email Newsletter Templates appeared first on SendGrid.
Scoop.it
JANUARY 10, 2023
When developing your email marketing strategy, you may be wondering how to create content that is both informative and interesting without spending hours upon hours scouring the internet. In fact, 85% of B2B content marketers give credit to content curation for their organizations’ success. Benefits of content curation in newsletters.
Liveintent
NOVEMBER 2, 2021
Email newsletters were already enjoying a renaissance a few years ago — with D2C brands launching robust operations and email-forward publishers like Morning Brew emerging. ” As Cooper says, “Email newsletters — the way people are receiving news and information — has really replaced the newspaper and magazine.
Optinmonster
FEBRUARY 2, 2022
Are you looking for an easy way to learn how to show a newsletter popup in Magento? One of the most common ways shop owners like yourself market with Magento is through a newsletter popup. However, despite its popularity with shop owners, creating newsletter popups is not a built-in function of Magento. What is Magento?
Content Marketing Institute
JANUARY 19, 2022
Have you noticed a sudden onslaught of LinkedIn newsletter subscription requests? We have, too. So we asked people who use the feature (and one person involved in its launch) to find out whether they’re worth the work and how to set one up. Here’s what we learned. Continue reading →
Benchmark Email
OCTOBER 11, 2023
The email newsletter stands as a resilient and adaptive medium, continually shaping itself to meet the dynamic needs of an ever-connected world. As we embark on… The post The Evolution of the Email Newsletter appeared first on Benchmark Email.
Search Engine Journal
NOVEMBER 30, 2021
Fortunately, there’s a new way to get around ad blockers and in front […] The post Newsletter Sponsorships: Your New, Improved Marketing Strategy appeared first on Search Engine Journal. Consumers are beginning to use ad blockers to reduce timeline clutter, while others are turning away from social media entirely.
DivvyHQ
JULY 19, 2022
When you break it down, email marketing is an extension of your content strategy. By following through with a few specific steps, you can adapt your content strategy to make top-performing newsletter content that your audience will want to read as soon as it lands in their inbox.
SendGrid
AUGUST 23, 2022
Creating an effective newsletter can help make engaged and lifelong customers. Learn how to write a great email newsletter with our tips. The post How to Write a Top-Notch Email Newsletter (22 Tips) appeared first on SendGrid.
ConvertKit
MARCH 24, 2021
In theory, starting a paid newsletter is easy. In half an hour, you can create a newsletter from scratch and begin collecting email addresses. Like most digital products, there’s no set standard for how much to charge for a premium newsletter. Check out how much other paid newsletter creators are charging.
Predictive Response
AUGUST 15, 2022
Email newsletters are designed to keep your audience up to speed on everything that is happening with your business. By ensuring that the delivery of your newsletter is successful, it does take significant time and planning to craft the best one to share intentional messages. Does your business need an Email Newsletter?
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