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5 Ways Blog Analytics Improve Your Business Blog

Writing on the Web

About Blogs How to.Tips Online Marketing analytics blog content blog traffic tracking web traffic search trafficHow do you use your blog analytics ? There There are many easy-to-use blogging analytics tools out there, but the really successful bloggers know their results and tailor their blogs accordingly. ssets (free). ocial Media. Post views/clicks. Which title types get more clicks?

7 Social Media Mistakes Bloggers Should Avoid

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Paul Wilberforce is a professional social media marketer working with clients around the United Kingdom. Attracting Clients Social Media Stuff blog traffic social media social media marketingA Note from Patsi: This week’s guest post is about social media  and it’s really important. We’ve been writing about the CAST system for effective blog content: C ontent (compelling).

4 Reasons to Publish on a LinkedIn Blog

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Content Marketing Social Media Stuff Attracting Clients business blogging LinkedIn social media marketing Do you know about LinkedIn blogs? And are you blogging yet on LinkedIn ? I’m not yet, but I will be right after I write this blog post! Since early 2014, LinkedIn opened its publishing platform to its 300+ million users. Black text on a white background.

How to Create a White Paper: Get Found Online and Grow Readership

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Since nothing is required in exchange, a sample at the top of the list is the Content Marketing with Blogs Guidelines to Save Time & Get Better Results. It’s a crucial piece of content marketing. wrote it in a neutral tone, much like a newspaper interview so that it does not read like marketing hype. This is part of the CAST acronym for ways to grow readership. ssets.

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150 Content Marketing Tips

Drive traffic—and leads—with these tips for SEO, social media, content optimization, email marketing, and more

How to Blog for Your Business Using Personality

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Rohit Bhargava’s written a whole book about this, filled with examples of how companies are successfully using personalities to market their business products and services:  Personality Not Included. Attracting Clients On Writing Better Writing Great Blog Content Story Telling blog traffic content marketing tips personal stories personalityBut how much is too much? Don’t go overboard.

The ABC’s of Great Blogging: Be Original and Offer Insight

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Be Original and Offer Insight" width="325" height="228" title="The ABC’s of Great Blogging: Be Original and Offer Insight" /> When it comes to content marketing  and great blogging, insight and originality rules. Know your customers : I know  content marketing  for professionals and small businesses. More than ever before, content is king! Content rules!” ~ Ann Handley and C.C. 2011).

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5 Key Elements for Your “About” Page: How to Tell Your Story

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An About page is an important content marketing opportunity. You can read the back story on my core business here:  Content Marketing Matters. How to.Tips On Writing Better Story Telling Writing Great Blog Content blog writing content marketing with blogs personal stories personality storytelling Personalities count. Certainly client lists are important. But so are you. P.S.S.

Content Marketing: How do you know if it???s working?

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Or for overall Web content marketing? On Monday mornings, for example, you log into your “Content Marketing Impact” account and get a free print out of how well your content has impacted readers: Blog…82%. So what should you pay attention to when it comes to measuring your content marketing efforts? How do you know if your content is working for you? Revenue.

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Evangelizing a Content Marketing Program

Content Marketing: Why 7 IV. Content Marketing: When 12 V. Content Marketing: How 17 VI. Conclusion 25 Table of Contents ULTIMATE CONTENT STRATEGIST PLAYBOOK CONTENTLY3 “ Content marketing is the atomic particle of all the. rest of a brand’s marketing campaigns.” of marketing legend. content marketers are faced with a task of consistently. brands.

Better Business Blogs: Correct Those Broken Links

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We won’t call it “SEO”, but rather a component of content marketing that business owners can get a handle on, without too many technical details. Every site that you own and intend to market needs to be found easily by Google and Bing. Based in Illinois, Susan Boggs is a digital business and online marketing consultant. Ah, yes, nirvana. The good news?

Content Marketing Graphic: What’s Missing in this Visual?

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width="300" height="224" title="Content Marketing Graphic: What’s Missing in this Visual? " /> I ran across this great slide share about how content marketing works on Vizedu from Sandeep Arora , but there’s something missing. Don’t get me wrong, I love this explanation of what content marketing is, how it works, and the difference from traditional marketing.

How Content Marketing Works on Pinterest

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So how does your content marketing strategy work for this site? Marketers are trying to find the best ways to leverage their companies and clients on this photo-driven site. So, how do these online marketing professionals incorporate content marketing while on Pinterest? Content marketing is a focus for many agencies and businesses alike. What to Share.

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Great Newsletters: 5 Must-Haves for Better Design

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Email Marketing Tips Ezines We Love Writing Better Ezines e-newsletters newslettersHave you noticed what great business newsletters have in common?  They’re easily scannable; that is to say, you can easily scan the newsletter to determine the topic, the key message and what action the writer wants you to take. Is it easy to read? And is it easy to find information they’re looking for?

Is Your Content Writing Appealing to Thinkers AND Feelers?

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Brain Based Content Marketing Getting Read Writing Great Blog Content Attracting Clients personal stories personalityIs your blog  content writing  appealing to both thinkers AND feelers ?  If you aren’t appealing to these two types of communication (and decision) styles, you’re missing half of your readership potential. In The Collected Works of C. G. Blaaah.

Study: How Much of Your Content Marketing Is Effective?

Marketing is Effective? 700 content marketers. CONTENTLY STUDY: HOW MUCH OF YOUR CONTENT MARKETING IS EFFECTIVE? Content marketing is having a moment. billion dollars on content marketing this year, and that number is growing fast. As marketers dedi- cate more and more of their budgets to content, we wanted to understand more about where their. marketing.

How to Make Money Blogging:Yes – You Can Still Make Money Blogging!

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Establish yourself as a subject matter expert in a very specific niche market and acquire a loyal group of followers who will click on the advertisements on your blog pages. b.) How to.Tips Profit blog marketing Online Marketing profitable blogsCan you still make money blogging ? Or is it too late to get in to the game? There are two primary methods: Directly. Indirectly.

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5 Ways to Get Readers to Respond

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You spend a lot of time writing content on your blog but if the only comments you get are from people looking for free marketing, maybe it’s time to revise your content strategies. Here’s a guest post from Chris Peterson at Straight North integrated marketing services in Chicago. 1. Content Marketing Results: 18 Ways to NOT Get Blog Traffic. Polls. External Links.

Tips on Writing a Great Blog Post:Give it a Rest

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Article Ideas Content Marketing How to.Tips On Writing Better blog content business blogs how to start bloggingIt’s the rainy season here in Mexico – a great time to do a lot of reading, writing and recovery – at least, that’s what I told myself when I scheduled my shoulder surgery. But I’m having trouble with my blog writing.  And that’s it.  I had altered my writing process. 

The ABC’s of Business Blogging:How to be Heard above the Noise

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Independent professionals who use the Web for marketing their services can learn a lot from big businesses with big budgets. In the world of direct marketing, these classics have proven themselves to be effective in getting people to read and buy. Attracting Clients Getting Read How to.Tips business blogging business blogs content marketing with blogs Headlines You can too.

Staffing and Launching Your Content Marketing Program

Playbook No. 3: Staffing and Launching Your Content Marketing Program Copyright © 2015 Contently. Conclusion 35 Table of Contents ULTIMATE CONTENT STRATEGIST PLAYBOOK CONTENTLY3 On the evening of March 2, our content/marketing team. Platforms,” “7 Keys to SEO for Content Marketers,” and. What’s the Difference Between B2B and B2C Market- ing?” Marketers are humans too.

The Pros of LinkedIn vs. Facebook for Professionals

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Jacqui MacKenzie  is a writer for Straight North, a Chicago Internet marketing agency with clients ranging from electric gloves and protective clothing providers to specialists in automotive lifts. Related posts: Why Use Twitter, Facebook & LinkedIn for Content Marketing? Attracting Clients Content Marketing Social Media Stuff business blogs social media marketing

Out-of-Office: 4 Time-Saving Social Media Tips to Keep Connected

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The good news is that it got me thinking about shortcuts and what can be done to extend your reach of online content marketing using social media tips. What time-saving social media tips can you share for extending the reach of your content marketing and blogs through social media? Content Marketing How to.Tips Social Media Stuff content marketing tips social media marketing

Top 5 Content Marketing Blog Aggregators

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Content Marketing Institute. About Blogs Blogs We Love Content Marketing How to.Tips List Building Tips blog traffic content marketing with blogs search engine savvy SEO web traffic search traffic Besides providing valuable, relevant information for your readers, you also: Show your generosity by pointing out other experts besides yourself. Digital Sherpa. Get Spokal. Radius.

Best Kept Secret of an Email Newsletter Bio

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When clients ask me for guidelines on how to craft their newsletter bio, I share my 5 steps for writing a good bio/marketing message for an e-newsletter: What problem do you solve? What’s the best kept secret of a newsletter bio? As I mentioned in my last post, your bio on your blog or website About page should be current and tell a story, rather than be a resume written in the third person.

Content Marketing 2016: Staffing, Measurement, and Effectiveness

Marketing. EFFECTIVENESS ACROSS THE INDUSTRY 2Content Marketing 2016: Staffing, Measurement, and Effectiveness Across the Industry I. Introduction 4 Content Marketing 2016: Staffing, Measurement, and Effectiveness Across the Industry Red Bull has long been the strongest example of this. marketing technology into a seamless process. YOUR CONTENT MARKETING IN 2015.

How to Engage Readers AND Grow Your Reader Base

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Of course I believe it starts with quality content, based on your niche, or target market, offering solutions to their problems. Congratulations! Your reader base has grown to 5,000! You had 4,277 hits on your blog last month, and 737 legitimate comments! If you’re a solo professional trying to get found online, these numbers could be PDG: pretty darn good. Ways to CAST Your Net.

How to Write Blog Posts: Awesome Graphic

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About Blogs Content Marketing Getting Read How to.Tips blog content blog formatting blog writing infographicsDo you know how to write blog posts so that they actually get read? Some people think blogging is easy : Write it and it will be read. If you’ve ever written a blog post , you know that’s not true, and it’s hard to craft a post people will read. Click To Enlarge. Via Salesforce.

Don’t Fall Prey to Auto-Feeds: Your Blog Posts Deserve a Personal Introduction

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Attracting Clients Content Marketing How to.Tips Social Media Stuff business blogs content marketing tips social media marketing Many people who fell prey to the Auto-feed short-cut introduced by Facebook found that it did much more harm than good. While it may have saved time initially, there were costs in the long run. You cannot personalize the content.

Tips to Get Your Business Newsletter Read

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Attracting Clients Email Marketing Tips Getting Read How to.Tips e-newsletters stories Does anyone read your business e-newsletter?  How do you get your clients and prospects to open that email? In a previous post, I asked if you were sending a holiday newsletter for your business. Here are a few timeless tips to help you get your newsletter read. That’s it. Good News for 2014 and _.

Marketing Optimization Toolkit: The Science behind Marketing Analytics

Marketers are well-versed in the art and science of optimization

Blog Goals: 5 Tips to Keep Your Blog Focused and on Track

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Content Marketing How to.Tips Managing Your Ezine & Blog Tasks Writing Great Blog Content blog content blog writing how to start blogging Focused and on Track" width="700" height="503" title="Blog Goals: 5 Tips to Keep Your Blog Focused and on Track" />. Is your blog focused and on track? ” Guess what? Don’t underestimate the time it takes for all the peripheral upkeep of blogging.

A Checklist for a Good Blog

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To me, a good blog is the best darned marketing tool on the planet! About Blogs Content Marketing How to.Tips Managing Your Ezine & Blog Tasks blog formatting blog marketing business blogging content marketing with blogs SEO Of course, as writers, they all had important things to say on their blogs. But some weren’t really optimized for best results.

Newsletters, Social Media, Blogs: What’s Best?

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Content Marketing Managing Your Ezine & Blog Tasks Newsletter Nuggets Ezine Attracting Clients e-newsletters newsletters Online Marketing Whats Best?" width="300" height="200" title="Newsletters, Social Media, Blogs: Whats Best?" /> Have blogs and social media replaced e-newsletters ? He told me that the employees (the ones I coach) forward him my newsletter. my success.

How to Lure Readers to Your Blog from Social Media

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Content Marketing How to.Tips Social Media Stuff Attracting Clients blog content business blogs social media marketing social proof So how do we as blog writers get people to leave the social media bubble and head on over to our blog to read and then share what they read on social media? You’ll need to catch their attention right away. Sharing is Caring. Photo Source).

B2B Marketing Trends for 2016

B2B Marketing. Trends for 2016 Edited by Tom Pick and Tony Karrer 25 Thought Leaders Weigh In 0 Executive Summary B2B marketing practices are in the midst of profound change, driven by three powerful trends: • Changing expectations of buyers: as Baby Boomers retire and Millennials move into and up within the ranks of B2B enterprises, buying. Marketers need to take the. content.

Connect Your Blog to Facebook Automatically

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About AnnaLaura Brown: AnnaLaura Brown is an online marketer who enjoys making money online and teaching others to do the same. Why Use Twitter, Facebook & LinkedIn for Content Marketing? Time-Saving Tips for Social Media Marketing. Content Marketing Results: 18 Ways to NOT Get Blog Traffic. Are your blog posts fed automatically into Facebook? Yikes! Digg this!

How to Start a Blog: 7 Steps BEFORE You Blog

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Another blog gets abandoned, and another professional scratches their head wondering what else to do for marketing. How do I start a blog ? . hear it all the time:  smart professionals, who are great at what they do, don’t know how to start a business blog , and probably wouldn’t have time to blog even if they did start one. Last fall Kris and I spent some time interviewing clients.

Better Content Marketing: Words and Numbers Matter

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Words and Numbers Matter" src="[link] width="202" height="184" title="Better Content Marketing: Words and Numbers Matter" /> As a psychologist, I’m fascinated by how our brains work. When writing for business, i.e. content marketing , you want to get the words right, so that  your web pages, blogs and e-newsletters get results for your business. Words matter. Content matters.

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Your Business Blog Sweet Spot: How to Find It and Keep It

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What makes for effective content marketing? My client’s blogs and sites where  I manage their content marketing. Content Marketing How to Find It and Keep It" width="315" height="205" title="Your Business Blog Sweet Spot: How to Find It and Keep It" /> Have you found your business blog sweet spot? You can’t do that without asking them what their interests are. They won’t stay.

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Content Marketing Playbook: Strategy and Roadmap

planning for a future in which GE would be a publisher, not just a marketer. redefine the role of marketing,” Comstock reflected in. When you hear marketing, most people. more we expect from marketing. sure that marketing has been redefined as innovators. in their content marketing journey, GE went above and beyond in their. successful content marketers. B.