Biznology

article thumbnail

Digital marketing requires millennial marketers

Biznology

I fancy myself a pretty good marketer and I know that I have a lot to teach. But I couldn’t survive without working with millennial marketers who are teaching me. The post Digital marketing requires millennial marketers appeared first on Biznology. And I can only get so far by using them myself. Like this post?

Planning 266
article thumbnail

Marketing Privacy and Security Predictions for 2022

Biznology

On the marketing privacy and security front in 2022, things are going to get worse – and better. Progress isn’t always positive, but it is relentless and there are always people and organizations pushing to make that progress beneficial to consumers and marketers alike. That’s just the way technology seems to march forward.

Privacy 197
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 B2B Marketing Trends to Watch in 2022

Biznology

But now I am back, with a list of 10 trends that B2B marketers should watch as we enter 2022. For marketing strategies, this means that our customers and clients need us more than ever, to solve problems and help them meet their goals. So, B2B marketers must develop a renewed focus on building trust with clients and prospects.

Trends 197
article thumbnail

Are There Any Bad Marketing Metrics?

Biznology

Are there any bad marketing metrics? The real question is how to identify good marketing metrics from bad. The visits to your website from your coding team aren’t moving the marketing needle … We’ll revisit the idea of bad data in a later article, but let’s get back to the metrics and telling good metrics from bad for now.

article thumbnail

The Secrets to Successful Marketing

Biznology

I really do think you’ll find my thoughts below to be incredibly valuable to making your marketing more successful. Marketing Is About Them, Not You. You may think that the secret to successful marketing is making it clear how great you are and how incredible whatever you’re o? Marketing Must Relate to You.

article thumbnail

Why B2B Marketers Should Try CTV Advertising

Biznology

Which is exactly what B2B marketers need: zero waste and clear accountability. Many B2B marketers have historically avoided broadcast advertising, due to the big buys required, and the enormous waste. As work-from-home has grown, B2B marketers understand that they need to be wherever their prospects and customers are.

article thumbnail

Fresh Prospecting Ideas for B2B Marketers

Biznology

Always on the lookout for new ways to identify prospects and generate leads in business markets? This year I’ve come across a handful of services and tools that demonstrate and welcome creativity and innovative by using digital marketing. This sure cuts down on the time and expense of marketing outreach to qualify leads.