Include your logo : Strengthen your brand by unifying your profile with your other marketing tools, including by using your logo front and center. Share your URL everywhere: Once you’ve established a custom URL, use it on all your marketing materials, from brochures to emails to your website. Use polls: Polls allow you to conduct market research with your LinkedIn network—then share results with your contacts. Shanna Mallon of Straight North, a leader among  Chicago Web design agencies , has shared  25 Awesome B2B Blogging Tips  and 25 Awesome Twitter Tips. Enjoy, Jeremy. MORE >>

B2B buyer behavior is changing thanks to the proliferation of smart phones and tablets, which means B2B marketers have a lot more to think about. From a marketing perspective, there are several ways B2Bs can start capitalizing on “mobile smartification.” Utilizing optimization techniques for the mobile market improve lead generation and brand awareness. Clever marketers can use the codes to inject an element of fun into the work … and get more work out of their content at the same time! B2B Blogger B2B Marketing B2B Mobile Marketing Guest PostsQR Codes. MORE >>

B2B companies have long resisted video as a means of marketing, but that medium is gradually becoming more accepted. Below are a few reasons businesses have been slow to produce and post marketing videos, as well as tips for transitioning to an effective marketing strategy that embraces video. Marketers often falsely assume that a video is not easily optimized; the process, they figure, is not worth the trouble. Some Services are Difficult to Market Visually. But because of YouTube embedding and Flash, viewing a marketing video takes next to no time. MORE >>

About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter 18 Hot Topics For B2B Blogs September 13th, 2010 | By Rachel Foster One of the biggest challenges marketers face when they develop a corporate blog is finding the resources to devote to it. She helps B2B marketers and professional service providers generate more leads and sales by providing them with communications that motivate their audiences to take action. MORE >>

When you primarily market to businesses, is Twitter really a valuable asset? The truth is, Twitter can be a powerful marketing tool for B2Bs—at least when it’s done right. Be willing to learn: Twitter is about more than promoting your business—it’s also a great place to learn from experts in marketing, social media and your specific industry. Last week Shanna Mallon of Straight North, a leader among  Chicago Web design agencies , shared 25 Awesome B2B Blogging Tips. This week she takes on Twitter. Enjoy, Jeremy. For many B2Bs, Twitter is a mystery. To ask questions? MORE >>