As the quarter comes to an end there’s been a surprising twist to how marketing automation vendors have met and exceeded their quarterly revenue forecast which has literally turned sales and marketing processes on its side. All of these companies have announced “impressive&# revenue gains attributed to the new methodology; Marketo went one step further announcing “exponential growth” while noting that they had been using the “cornucopia&# methodology to revolutionize their revenue for the past 18 months. Sales Cornucopia. Tweet This! Digg this!