7 Reasons Why Oracle's Market2Lead Acquisition Makes a Lot of Sense
LeadSloth
MAY 25, 2010
Oracle has just acquired Market2Lead , one of the early Marketing Automation vendors. Everybody expected Salesforce.com to make a first move, but Oracle surprised us here :- ). Market2Lead Probably Got A Good Deal. Market2Lead was one of the early Marketing Automation vendors. People asked my opinion on this acquisition.
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