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Apple’s Mail Privacy Protection: What This Means for Email Marketers and How to Prepare Now

Litmus

Three words: Mail Privacy Protection. Apple announced Mail Privacy Protection for their Mail app on iOS 15, iPadOS 15, and macOS Monterey devices. According to Apple , “Mail Privacy Protection stops senders from using invisible pixels to collect information about the user. How will it work? Source: Ryan Jones.

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Identifying ‘Real Opens’ Is Key to Adapting to Apple’s Mail Privacy Protection

Litmus

Apple’s new Mail Privacy Protection features will have widespread implications for email marketers , causing marketers to implement multiple strategies to adapt. That’s because these changes, which debut this fall, will prevent email senders from seeing Apple Mail users’ open behavior, IP address, location, and device information.

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Apple Mail to Block Email Tracking Pixels & More Digital Marketing News via @sejournal, @shepzirnheld

Search Engine Journal

This week, Twitter launches its Twitter Blue subscription service with enhanced features, Apple's new Mail Privacy feature, and Moz is acquired by iContact. The post Apple Mail to Block Email Tracking Pixels & More Digital Marketing News appeared first on Search Engine Journal.

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How do I combine direct mail and digital marketing?

Valasys

Although the world of digital marketing has helped advertisers significantly, the world of direct mail still exists, and it can be quite productive in business. percent conversion rate with a direct mail campaign, and a 2.0 Use these tips to combine both direct mail and digital marketing methods for your next advertising campaign.

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Mail Time! Answering Common B2B Online Marketing Questions

KoMarketing Associates

Twitter also launched their Twitter Ads Transparency Center, where you can plug in any username and see their active ads for the past 7 days. Drop a comment below, contact us , or let’s get a conversation started on Twitter ! If you are on a desktop, on the left side menu, you will see info and ads.

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Indiana University Athletics Bring Fan’s Twitter Stories to Life

Convince & Convert

In watching the video, it isn’t immediately apparent that the video was crowdsourced from 27 fans on Twitter. There are no Twitter graphics, usernames, or quotes called out until the ending credits.

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This Month in Email: A Recap of Email Marketing News in August 2023

Litmus

Starting in August, Outlook for Windows will replace Windows Mail. Psst: If you’re excited about Litmus Live, let us know on Twitter or LinkedIn ! Let us know on Twitter ! It can be fun to see what AI will do with a prompt— but it might not be helping your marketing. A “force migration” will start in 2024.