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How to integrate offline campaigns with your digital marketing strategy

Biznology

TV commercials routinely nudge viewers to express their support for a cause or to participate in a contest by posting specific hashtags on social media channels like Facebook or Twitter. Offline advertisements typically use both a phone number and a website URL for the interested prospect. Relative performance.

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4 Tools to Make You a Content Curating Master

Adobe Experience Cloud Blog

I’d finish reading an interesting article, then head to Twitter, LinkedIn or Facebook and share it. As I find interesting sites, I’ll grab the URL and add it to Feedly. I follow over 10,000 people on Twitter. When I open my Twitter feed, it can feel like the whole world is talking to me at once.

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Should your B2B Organisation be Using QR Codes?

The Lead Agency

Twitter, Facebook, Snapchat and Spotify all have QR code capabilities, providing a direct, contactless approach to reaching an individual or business profile. . For example, an advertisement in a print magazine will most likely have a call-to-action, leading readers to a website. Should my B2B Organisation be using QR Codes?

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A 7-Step Checklist for Creating a B2B Weibo Profile

KoMarketing Associates

Unlike Twitter, where users can market themselves with a descriptive name and a handle name , you can only use one name on Weibo. The add-on features include creating a customized Weibo short URL, adding your website URL and other relevant URLs that your profile can link to, showing sliding images with external links, etc. .

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6 Time-Saving Apps and Tools Marketers Obsess Over

Content Marketing Institute

I’m always scouring Feedly, BuzzSumo, Twitter, and the blogs of super awesome folks for articles that are entertaining and useful. Bit.ly – when you want to track your URLs. Having a URL shortener like Bit.ly (free and paid) has helped me track specific messages I want to draw people to. It’s the best. Click To Tweet.

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6 QR Code Mistakes Marketers Make

Digital B2B Marketing

To use it, I needed to set my laptop aside, pull out my phone, scan the URL, and then use a tiny screen. Yes, QR codes can offer a convenient alternative to URLs or contact information, but stop making these QR code mistakes. Particularly when someone has immediate access to a laptop or tablet and can quickly type a URL.

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34 Compelling Content Marketing Stats and Facts

Webbiquity

More than 70% of B2B marketers use the “big four” social media sites (LinkedIn, Twitter, Facebook and YouTube) to distribute content. Brands that use shortened URLs with a “vanity domain” experience an average increased click volume of 25% compared to long URLs or generic URL shorteners.

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