B2B Memes

article thumbnail

The Perils of Corporate-Personal Twitter Names

B2B Memes

Tweet under a personal name, like @johnbethune. Tweet under a hybrid name that combines personal and corporate brands, like @BBCLauraK. The second might seem so clearly personal that, as Callow says, “there is no way a brand could seek to claim ownership of such a profile.”. Kuenssberg clearly believes she does.

Twitter 100
article thumbnail

The Future of Content Is Not Destination but Identity

B2B Memes

After suggesting that The Verge is what magazine design should be on the Web, or rather, what should replace magazine design, he asked whether it mattered. Traditionally, magazines were a collection of disparate items that relied on the container to give them a coherent identity. But containment doesn’t work on the Web.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Cooks Source Copyright Outrage: Not the Norm

B2B Memes

One of the hottest Internet memes last week was the story of how blogger Monica Gaudio complained to a print magazine, Cooks Source , that it had used her work without permission and got told that, really, she should be grateful to have it stolen. Tags: Ethics blogging magazines. Often that copying will be to your benefit.

Copyright 100
article thumbnail

Social Media and Ethics: An Interview with B2B Editor Maureen Alley

B2B Memes

Maureen Alley: Never tweet what you wouldn't say in person. Another is Maureen Alley, the editor of Cygnus’s Residential Design + Build (RD+B) magazine. Do you use your personal twitter account (@MaureenEditor) in your professional role as editor of Residential Design + Build ? Absolutely. It’s very fluid. Great question.

Ethics 100
article thumbnail

A Look Inside a B2B Editor’s Head

B2B Memes

To learn about how these issues affect the typical magazine journalist, you have to look harder. Understanding the proper relationship between professional and personal use of social media. Although there is plenty of online debate and discussion of journalistic issues, the mass of it concerns the daily press.

Ethics 100
article thumbnail

Dialogue vs. Monologue: Six New-Media Principles, No. 1

B2B Memes

In the beginning of their chapter, in fact, they point to magazines as a “form of market conversation.” We tend to forget that a conversation is not simply one person talking, then the other. We ignore it at our peril. Searls and Weinberger were addressing their comments above all to public relations and marketing people.

article thumbnail

Another Nail in the RSS Coffin

B2B Memes

applies a personally meaningful filter to my reading. Tags: Technology The Future of Print content digital magazines new media reading Twitter. (Yes, I know that the underlying technology of RSS is alive and well; I’m just talking about my use of an RSS reader.). By drawing its content from a Twitter feed, Paper.li

RSS 100