Remove work
article thumbnail

Genius and LoopFuse Are Acquired; Leadsius Picks Up the Freemium Banner

Customer Experience Matrix

The past week has seen two acquisition announcements in the B2B marketing automation space: LoopFuse by SalesFUSION and LeadRocket/Genius by CallidusCloud , which owns LeadFormix. Can they succeed where Genius and LoopFuse did not? Both of the acquired vendors had bright prospects at one time but fell by the wayside.

Loopfuse 120
article thumbnail

Salesfusion Acquires LoopFuse to Expand Midmarket Presence

SugarCRM

When you join our team, you not only get a product that both partners and customers love, but a team everyone loves to work with. But, you’ll stay with us because we offer the best partner experience in the industry. Feel confident that even your toughest customers will in fall love with our product and service; making you their hero.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Today we welcome LoopFuse into our family.

SugarCRM

When you join our team, you not only get a product that both partners and customers love, but a team everyone loves to work with. button class="lbp_secondary" link="[link] align="center" size="medium" type="wide" style="solid" icon="lightbulb" title="Learn More"]Sign Up[/button][/box] The post Today we welcome LoopFuse into our family.

article thumbnail

Infusionsoft Gains $54 Million for Small Business Marketing Automation, Spends a Bunch on GroSocial

Customer Experience Matrix

The “human support” group believes this level of automation isn’t practical or desirable, and instead focuses on building service organizations to train marketers and, when necessary, do the work for them. Only study I can find is from Loopfuse in 2011, which found just under 30% of marketing automation users do lead scoring.

article thumbnail

Genius.com Offers Free Edition: How Much Does It Lower True Cost of Entry?

Customer Experience Matrix

On Monday, Genius.com announced “the first free, instant-on demand generation solution”, a description carefully crafted to distinguish their offering from the free version announced by LoopFuse in June. LoopFuse also provides automated Salesforce.com integration, but doesn’t have Genius’s Web tracking technology.

article thumbnail

Are We Making Marketing Automation Harder Than Necessary?

Customer Experience Matrix

And, while Act-On, Net-Results and Marketbright all argue that their systems are substantially easier to use than products like Pardot, Marketo and LoopFuse, those vendors surely disagree. Users have to do the hard work of matching the system to their particular needs and style.

article thumbnail

Multi-Step Campaign Interfaces: A Quick Vendor Survey

Customer Experience Matrix

My own opinion is quite firm: flow charts don't work. The area where this comes up more often than any other is the design of multi-step campaign flows. There are two basic approaches to this: use a flow chart, or present a list of steps. They look good in demonstrations and can lay out simple processes quite nicely.