Customer Experience Matrix
JUNE 30, 2010
Summary: LoopFuse has launched a free entry-level version of its marketing automation system. LoopFuse today promised to “transform” the marketing automation industry by offering a free version of its system. LoopFuse today promised to “transform” the marketing automation industry by offering a free version of its system.
Customer Experience Matrix
AUGUST 12, 2010
On Monday, Genius.com announced “the first free, instant-on demand generation solution”, a description carefully crafted to distinguish their offering from the free version announced by LoopFuse in June. LoopFuse also provides automated Salesforce.com integration, but doesn’t have Genius’s Web tracking technology.
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Customer Experience Matrix
JULY 8, 2009
Vendors showing significant growth ( highlighted in green ) are mostly new entrants with below-average prices: Pardot , OfficeAutoPilot and LoopFuse. Judging from the press releases on their Web site, this may be due to a new release last October that added Salesforce.com integration. I'll explore further when time permits.
Customer Experience Matrix
NOVEMBER 18, 2009
Most offer a CRM option (typically priced at $10 to $20 per seat per month) for companies who don't want to pay for Salesforce.com. Tags: demand generation marketing automation software selection demand generation. The systems have very low starting prices tailored to low volumes.
Customer Experience Matrix
FEBRUARY 4, 2009
Act-On Software : a slightly different take, with strong Webinar support and an option to use its own low-cost sales automation system as an alternative to Salesforce.com Price starts at $499 per month. The system didn’t do landing pages or forms when I spoke with Fred, although he tells me it does now. I reviewed it here in March.
Online Marketing Institute
JULY 31, 2009
Yesterday, Demandbase announced a new software suite to help marketers harvest passive traffic visiting Web sites. I would put the lead management automation crop here: Eloqua, Loopfuse, Manticore Technologies, Market2Lead, Marketo, and Vtrenz. We generate, score and manage leads to sales completion and integration with Salesforce.com.
Online Marketing Institute
JULY 31, 2009
4) “Pure play” lead management – this group is lead by Eloqua , but there are a LOT of firms throwing their hat into this ring including Vtrenz, Hubspot, Manticore, Market2Lead, Marketo, LoopFuse, einsof, iHance, Precience, among many others. One challenge many of us have is that we're poor buyers of business software.
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